Skip to content

Table Cloth Party

prices mostly outside the sweet spot ($1.74–$8.34) — Table Cloth Party doesn't clear our bar today.

Flapen Score

45
Skip it
Market size 21Growth 25Conversion 68Competition 44Returns 96Price range 0Avg price 14Brand share 50Review moat 55Quality gap 67
This niche Category average

Is Table Cloth Party profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Table Cloth Party is a £84K/yr Amazon United Kingdom market (278K searches/yr). The top 5 brands hold 75% of demand. Verdict: Skip it — 45/100.

Table Cloth Party: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -0.5% over the last 90 days and 6.2% of searches end in a purchase.

£84K

revenue / yr

Units sold / yr20K
Search volume / yr-0.5%278K
Conversion rate6.2%
Avg price£4.87

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers16 · 36
Top-5 product click share59%
Open market25%
Avg brand age27 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 23 products

Sponsored placement78%
New entrants (1y)3· 0 succeeded
Avg rating4.3★
Avg reviews1,306

Top Table Cloth Party products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 59% of clicks — established leaders, but buyers still shop beyond them.

£0£8K£17K£25K£33K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

16 falling

Sellers

36

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

59%

Top 20: 95%

Open market

22%

  • Unique50%
  • Pureegg11%
  • NatNarr6%
  • POPOYU5%
  • PLULON3%
  • Dvaorc3%

Table Cloth Party demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume278KCVR6.2%Products23Brands16Top 5 Brands75%OOS Rate3.3%Rating4.3★Reviews1,306Avg BSR#45
13K8KHoliday '24Spike '25Prime Day '25SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Top Table Cloth Party search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • party table cloth50K/yr
  • birthday table cloth59K/yr
  • party table cloth disposable46K/yr
  • table cloth party33K/yr
  • happy birthday table cloth15K/yr
  • party tablecloth9K/yr
  • party table cover10K/yr
  • kids party table cloth8K/yr
  • birthday tablecloth8K/yr
  • table cover party8K/yr

What reviews say buyers love and hate about Table Cloth Party

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Quality-Overall24%

Good quality table cloth

Value For Money16%

Good value for money

Size-Overall11%

are a good size

Advertised Vs Actual Product6%

is doing the job

Ease Of Cleaning5%

Simple and easy to clean

What buyers complain about

84% of reviews
Thickness31%

a bit thin

Quality-Overall16%

Looks cheap

Strength13%

Not fantastically robust

Material Quality9%

All these 'disposable' ones that are made from plastic are pretty bad

Durability4%

ripped even as we were just unfolding it

Table Cloth Party return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

25%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
24%
2Thin
21%
3Material Quality
16%
4Size-Overall
14%
5Color
7%

Common Table Cloth Party questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Table Cloth Party 45/100 on Amazon United Kingdom — Skip it. The niche generates £84K/yr across 23 tracked products. 0 of 3 products launched in the last 360 days are still selling. Search demand moved -0.5% over the last 90 days.
Search demand for Table Cloth Party on Amazon United Kingdom is steady year-round — the busiest month runs 1.7× the quietest.