table centrepiece
Worth a lookShows no brand lock-in (top 5 brands take 32% of clicks), but soft demand (-23.4% this quarter) keeps it on the watch list.
Brand share
Incredible32%top-5 brand share — no brand owns this niche
Competition
Great23%top-5 click share — an open shelf
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good851.97avg incumbent reviews — the moat a new listing must climb
Price range
Okay£2.24–£27.20cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay£10.88avg listing price — sweet spot $15–$100
Market size
Bad£80K£80K/yr · 503K searches
Conversion
Bad1.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-23.4%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, table centrepiece is a £80K/yr Amazon United Kingdom market (503K searches/yr). The top 5 brands hold 32% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 51/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
table centrepiece market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- £65K–£87K
- units × avg price
- Conversion rate
- 1.5%
- Avg BSR
- #281
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 92%
- Out of stock
- 9.4%
- Avg brand age
- 27 months
- Avg seller age
- 182 days
Competition & brand share
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
87 falling
Sellers
100
Top-5 brand share
32%
Top 20: 60%
Top-5 click share
23%
Top 20: 52%
Open market
65%
- GoMaihe10%
- Hanobe9%
- BEISHIDA5%
- Floralsecret5%
- OSDUE3%
- PixiPy3%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -23.4% search growth over the last 90 days.Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.1×
Top table centrepiece search terms
- table centrepiece104K/yr
- birthday table decorations65K/yr
- party table decorations41K/yr
- dining table accessories45K/yr
- table centre piece decoration49K/yr
- table decorations birthday19K/yr
- dining table centrepiece30K/yr
- dining table decor18K/yr
- dining table decoration12K/yr
- gold table decorations19K/yr
Top table centrepiece products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Balloon Stand Kit 4 Sets for Table Centerpieces Include 32 Pcs Black Gold Latex Confetti Balloons for Birthday New Years Eve 2026 Graduation Happy New Years Party Decorations
BEISHIDA£11.584.3★1,424 rev
Hanobe Wooden Candle Holder Tray: Round Decorative Candle Plate Farmhouse Table Centerpiece Rustic Wood Tealight Pillar Trays for Christmas Wedding Halloween Home Decor
Hanobe£10.324.4★3,039 rev
Floralsecret Faux Flowers with Vase Artificial White Rose Flowers in Vase Fake Eucalyptus Plant Floral Arrangement for Table Centerpieces Home Kitchen Office Coffee Shop Decorations
Floralsecret£13.524.3★394 rev
GoMaihe Wooden Candle Holders with Tray : 4-Pcs Tealight Candlestick Set for Dining Table Centrepiece Ornaments for Living Room Bathroom House Warming Gifts Leaf
GoMaihe£15.564.7★3,648 rev
GoMaihe Tealight Candle Holders with Tray: 3-Pcs Wooden Candlestick Set for Dining Table Centrepiece Ornaments for Living Room Gift for Mum Birthday Present Heart
GoMaihe£12.894.7★3,648 rev
Newest
by launch date
Birthday Confetti Table Decorations Glitter Birthday Confetti for Table Metallic Colorful Party Confettis for Disco Themed Birthdays Anniversary Party DIY Crafts
Larrel£3.2611 rev
8-Piece Black and Gold Honeycomb Birthday Party Table Decorations Set with 3D Centerpieces for Festive Celebrations
Eclovane£4.534 rev
GoMaihe Wooden Candle Holders with Tray : 4-Pcs Tealight Candlestick Set for Dining Table Centrepiece Ornaments for Living Room Bathroom House Warming Gifts Leaf
GoMaihe£15.563,648 rev
GoMaihe Tealight Candle Holders with Tray: 3-Pcs Wooden Candlestick Set for Dining Table Centrepiece Ornaments for Living Room Gift for Mum Birthday Present Heart
GoMaihe£12.893,648 rev
Happy Birthday Table Runner birthday table banner birthday table cover Linens for birthday party Reusable Flax Polka Dot Tablecloth decorations 33*183CM
XXHUO£5.8413 rev
Trending
90-day click momentumHappy Birthday Table Runner birthday table banner birthday table cover Linens for birthday party Reusable Flax Polka Dot Tablecloth decorations 33*183CM
XXHUO£5.844.3★
Birthday Confetti Table Decorations Glitter Birthday Confetti for Table Metallic Colorful Party Confettis for Disco Themed Birthdays Anniversary Party DIY Crafts
Larrel£3.264.9★
8-Piece Black and Gold Honeycomb Birthday Party Table Decorations Set with 3D Centerpieces for Festive Celebrations
Eclovane£4.534.1★
White Ceramic Flower Vases Table Decor Heart Shaped Vase Set of 2
Zormon£17.164.7★
Donmills 6Pcs Artificial Flowers with Ceramic Pot Small Fake Hydrangea Arrangements Faux Spring Flowers in Vase Home Spring Decor Centerpiece Table Decorations for Farmhouse Office Shelf Dining Table
Donmills£16.804.3★
What buyers say about table centrepiece
What buyers praise and complain about, mined from review topics.What buyers love
“These little lights are really nice quality”
“Very affordable”
“As advertised”
“lovely design”
“Nice and bright”
“Brings a nice blend of color to my living space”
“Definitely fit in nicely”
“Gift for anniversary”
“The Glass is strong sturdy and durable”
“Colourful easy assembly”
What buyers complain about
“Smaller than I thought vase”
“maybe a bit overpriced for what you get”
“Not great quality”
“False advertising”
“Batteries don't last long”
“because the white plastic foliage was awful”
“The material Its off-white rather than brilliant white”
“I would say the wood needs to be weighter”
“Cat urine smell”
“A bit dim”
Top return reasons
Common questions
- Is table centrepiece profitable to sell on Amazon United Kingdom?
- The niche generates £80K/yr across 106 tracked products. 2 of 26 products launched in the last 360 days are still selling. 90-day search growth is -23.4%. Flapen's verdict: Worth a look (51/100).
- How competitive is the table centrepiece niche?
- 87 brands and 100 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 32% of demand.
- What do buyers complain about in table centrepiece?
- Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 1.6%.
- When does demand for table centrepiece peak?
- Demand peaks in Jan–Nov–Dec; the busiest month runs 3.1× the quietest.
- What does it cost to enter the table centrepiece niche?
- Listings span £2.24–£27.20; the average listing price is £10.88 (sweet spot $15–$100). The average incumbent carries 852 reviews — the moat a new listing must climb.