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Taba Squishy Kit

Taba Squishy Kit shows low returns (0.3%), but a small market ($57K/yr) keeps it on the watch list.

Flapen Score

54
Worth a look
Market size 14Growth 15Conversion 37Competition 57Returns 98Price range 60Avg price 76Brand share 65Review moat 97Quality gap 95
This niche Category average

Is Taba Squishy Kit profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Taba Squishy Kit is a £57K/yr Amazon United Kingdom market (125K searches/yr). The top 5 brands hold 66% of demand. Verdict: Worth a look — 54/100.

Taba Squishy Kit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -20.4% over the last 90 days and 2.9% of searches end in a purchase.

£57K

revenue / yr

Units sold / yr4K
Search volume / yr-20.4%125K
Conversion rate2.9%
Avg price£15.46

Who owns the niche?

The top 5 brands hold 66% of demand, so 34% of the market is open.

34%

open market share

Brands · sellers18 · 20
Top-5 product click share51%
Open market34%
Avg brand age14 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.0★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement100%
New entrants (1y)14· 3 succeeded
Avg rating4.0★
Avg reviews59

Top Taba Squishy Kit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

£0£2K£5K£7K£9K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

18 rising

Sellers

20

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

51%

Top 20: 94%

Open market

28%

  • Highttoy19%
  • DecorRom14%
  • OUWEWIN13%
  • Crelloci13%
  • LET'S RESIN7%
  • Funewest6%

Taba Squishy Kit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume125KCVR2.9%Products27Brands18Top 5 Brands66%OOS Rate10.0%Rating4.0★Reviews59Avg BSR#724
5K3KSpike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26

Top Taba Squishy Kit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • taba squishy kit105K/yr
  • taba squishy making kit13K/yr
  • tabba squishy making kit4K/yr
  • taba squishy maker4K/yr

What reviews say buyers love and hate about Taba Squishy Kit

What buyers mention most, as a share of all reviews.

What buyers love

75% of reviews
Fun/Entertainment Experience22%

Good fun

Ease Of Use15%

easy to follow

Quality-Overall8%

Absolutely Brilliant Kit - Comes Out Great

Instructions/User Manual/Troubleshooting8%

instructions are clear

Value For Money6%

very affordable

What buyers complain about

45% of reviews
Value For Money9%

While I initially thought the price point was a bit high

Adhesion/Stickiness7%

Sticky

Mess Free7%

It makes a big mess all over the place

Instructions/User Manual/Troubleshooting5%

The instructions are on the side of the bottles, albeit small,

Ease Of Cleaning5%

It also made a mess

Taba Squishy Kit return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

8%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Leak-Proof
33%
2Instructions/User Manual/Troubleshooting
16%
3Quality-Overall
11%
4Defective Material/Parts
11%
5Value For Money
7%

Common Taba Squishy Kit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Taba Squishy Kit 54/100 on Amazon United Kingdom — Worth a look. The niche generates £57K/yr across 27 tracked products. 3 of 14 products launched in the last 360 days are still selling. Search demand moved -20.4% over the last 90 days.
Taba Squishy Kit buyers on Amazon United Kingdom complain most about Value For Money, Adhesion/Stickiness, Mess Free, the themes mined from the niche's reviews. Its return rate is 0.3%.