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Swivel Sweeper G2

Fail

The top 5 products take 100% of clicks, so Swivel Sweeper G2 is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£20K/yr5K searches / yr
90-day growth
-44.5%search demand this quarter
Competition
100%top-5 click share · 4 brands · 123 sellers

Flapen Score

Swivel Sweeper G2 against its category

The dotted line is the Home & Garden average. Past it, Swivel Sweeper G2 is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Swivel Sweeper G2 market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Swivel Sweeper G2 5K times last year and spent an estimated £20K. All 4 brands take every click. Demand peaks in Aug–Sep–Oct. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 9.5% of those searches ended in a purchase.

Shoppers searched for this 5K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.5% of those searches ended in a purchase. Searches in the last 90 days moved -44.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £20K a year.

Searches, last 12 months
5K
Growth, 90 days vs prior 90
-44.5%
Conversion, latest week
9.5%
Market size, estimated
£20Ka year
Peak month
October10.6× the quietest month
Top search term
swivel sweeper3K searches a year

02 · Price

A sale here is worth £39.78.

Listings sell for £39.78 on average, from £21.78 to £66.79. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At £39.78 that is £0 to £4K a year per listing.

Average price
£39.78inside the $15 to $100 sweet spot
Price range
£21.78–£66.79
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
£0–£4K
Returns
2.4%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

50% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 26.5% of listings are out of stock. The average listing ranks #42 within Cleaning Supplies. It carries 1,893 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
25%
Out of stock, average day
26.5%
Average rank
#42in Cleaning Supplies
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,893per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 60 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
60 months

Products

Top Swivel Sweeper G2 products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 100% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£15K£20K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 rising

Sellers

123

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

100%

Top 20: 100%

Open market

0%

  • JML83%
  • Swivel Sweeper8%
  • Generic5%
  • Gtech4%

Demand

Swivel Sweeper G2 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K1KSpike '24Holiday '24Spike '25Prime Day '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 10.6×

Search terms

Top Swivel Sweeper G2 search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • swivel sweeper3K/yr
  • swivel sweeper g21K/yr
  • jml swivel sweeper1K/yr
  • jml swivel sweeper g2 uk cordless214/yr

Reviews and returns

What reviews say buyers love and hate about Swivel Sweeper G2

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Ease Of Cleaning”
14%of negative reviews mention “Charging”
2.4%of orders come back
“I got one the battery won't charge”
A buyer, on “Charging”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Swivel Sweeper G2 questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data