swing seat cushions
Worth a lookShows low returns (0.4%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.4%return rate — above 5% kills the launch gate
Growth
Incredible+131.2%90-day search growth — must beat 0% to launch
Avg price
Incredible£41.95avg listing price — sweet spot $15–$100
Review moat
Great142.79avg incumbent reviews — the moat a new listing must climb
Price range
Great£9.55–£83.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great54%top-5 brand share — no brand owns this niche
Competition
Great36%top-5 click share — an open shelf
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Market size
Bad£22K£22K/yr · 45K searches
According to Flapen's Amazon United Kingdom niche tracking, swing seat cushions is a £22K/yr Amazon United Kingdom market (45K searches/yr). The top 5 brands hold 54% of demand. Demand peaks in Apr–May–Jun–Jul. Verdict: Worth a look — 69/100.
Data updated Jul 26, 2026 · scored weekly · How we score niches
swing seat cushions market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £10K–£21K
- units × avg price
- Conversion rate
- 1.1%
- Avg BSR
- #75
- Page quality
- 0%
- Prime
- 60%
- Sponsored
- 97%
- Out of stock
- 15.2%
- Avg brand age
- 31 months
- Avg seller age
- 183 days
Competition & brand share
Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.Brands
26 falling
Sellers
29
Top-5 brand share
54%
Top 20: 96%
Top-5 click share
36%
Top 20: 70%
Open market
41%
- Warmiehomy21%
- ZxrFxr16%
- joomie8%
- WildFun5%
- Amdieu5%
- CushSunr4%
Demand & seasonality
Weekly Amazon search volume, last 61 weeks — +131.2% search growth over the last 90 days.Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 20.0×
Top swing seat cushions search terms
- swing seat cushions19K/yr
- swing chair cushion12K/yr
- garden swing cushions 3 seater7K/yr
- swing seat cushions 3 seater4K/yr
- outdoor swing cushions3K/yr
Top swing seat cushions products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Warmiehomy 2/3 Seater Patio Swing Cushion with Backrest Waterproof Garden Bench Cushion with Back 120x100x8cm Comfortable Outdoor Bench Seat Cushion with Non-Slip Straps for Canopy Furniture Grey
Warmiehomy£26.894.5★101 rev
Warmiehomy 2/3 Seater Patio Swing Cushion with Backrest Waterproof Garden Bench Cushion with Back 120x100x8cm Comfortable Outdoor Bench Seat Cushion with Ties for Canopy Furniture Leafage
Warmiehomy£29.944.5★101 rev
ZxrFxr Waterproof Swing Seat Cushions: 2/3/4 Seater Thick Patio Bench with Anti Slip Stripor Garden Furniture Pad for Stylish Garden Decoration (Hawaiian 100x100cm)
ZxrFxr£35.424.2★83 rev
WildFun 2/3/4 Seater Bench Cushion Pallet Cushions Outdoor Garden Chair Cushion with Ties Waterproof Anti-slip & UV Resistant Fabric for Indoor Outdoor Yard Garden (Light Green 100 * 100 * 10CM)
WildFun£32.114.0★37 rev
joomie 2-3 Seater Thick Garden Bench Cushion Waterproof Patio Swing Cushion with Backrest Outdoor Sun Lounger Sofa Swing Hammock Porch Pad Mat with Ties Straps for Canopy Furniture(grey 150x100cm)
joomie£52.544.5★39 rev
Newest
by launch date
Thick Garden Bench Cushion Waterproof 2/3 Seater Swing Seat Cushions with Backrest & Ties Replacement Cushions for Outdoor Furniture Sun Lounger Patio Sofa Swing Hammock Porch Pad (100x100x10cm)
CushSunr£30.1037 rev
GHDM Garden Bench Cushion Thick 12cm Swing Cushions 3 Seater with Backrest and Tie 150cm Waterproof Swing Seat Cushions Replacement for Outdoor Furniture Patio Porch Lawn Backyard(Dark Green)
GHDM£69.7821 rev
GHDM Garden Bench Cushion Thick 12cm Swing Cushions 3 Seater with Backrest and Tie 150cm Waterproof Swing Seat Cushions Replacement for Outdoor Furniture Patio Porch Lawn Backyard(Gray)
GHDM£62.6821 rev
XJHZM Garden Swing Cushions 3 Seater Thick 12cm Swing Seat Cushions 150cm Waterproof Garden Bench Cushion with Back and Tie for Outdoor Garden Patio Furniture (Dark green)
XJHZM£72.8130 rev
XJHZM Garden Swing Cushions 3 Seater Thick 12cm Swing Seat Cushions 150cm Waterproof Garden Bench Cushion with Back and Tie for Outdoor Garden Patio Furniture (Gray)
XJHZM£69.5830 rev
Trending
90-day click momentum
Oxford Fabric Swing Cushions with Backrest & Tie Straps
AS AWESLING£43.434.5★
Thick Garden Bench Cushion Waterproof 2/3 Seater Swing Seat Cushions with Backrest & Ties Replacement Cushions for Outdoor Furniture Sun Lounger Patio Sofa Swing Hammock Porch Pad (100x100x10cm)
CushSunr£30.104.2★
GHDM Garden Bench Cushion Thick 12cm Swing Cushions 3 Seater with Backrest and Tie 150cm Waterproof Swing Seat Cushions Replacement for Outdoor Furniture Patio Porch Lawn Backyard(Gray)
GHDM£62.684.0★
Amdieu Garden Swing Cushions 3 Seater Waterproof Bench Cushion with Backrest and 8 Ties 12cm Thick Swing Cushions Replacement for Outdoor Furniture Garden Porch Patio(Red-150 x 100 cm)
Amdieu£36.514.0★
GHDM Garden Bench Cushion Thick 12cm Swing Cushions 3 Seater with Backrest and Tie 150cm Waterproof Swing Seat Cushions Replacement for Outdoor Furniture Patio Porch Lawn Backyard(Dark Green)
GHDM£69.784.0★
What buyers say about swing seat cushions
What buyers praise and complain about, mined from review topics.What buyers love
“Great cushion for seat”
“Really well made”
“Very comfortable”
“Reasonably priced”
“Fitted perfectly”
“Perfect for Keter bench, thick and comfy”
“Like the waterproof covering”
“Better than expected”
“lovely shade of green”
“It doesn’t look messy or out of place”
What buyers complain about
“The quality and size are poor and the filling almost Non existing”
“Not as thick as I would have liked”
“Not sure if this is worth the price”
“it's just a little too small”
“a very hard cushion”
“Not thick and comfy like described”
“It doesn't look like the pictures”
“Colour a bit different”
“Not water proof”
“this makes it look plasticky”
Top return reasons
Common questions
- Is swing seat cushions profitable to sell on Amazon United Kingdom?
- The niche generates £22K/yr across 58 tracked products. 0 of 31 products launched in the last 360 days are still selling. 90-day search growth is +131.2%. Flapen's verdict: Worth a look (69/100).
- How competitive is the swing seat cushions niche?
- 26 brands and 29 sellers compete. The top 5 products take 36% of clicks and top 5 brands hold 54% of demand.
- What do buyers complain about in swing seat cushions?
- Top complaints mined from reviews: Quality-Overall, Thickness, Value For Money. The return rate is 0.4%.
- When does demand for swing seat cushions peak?
- Demand peaks in Apr–May–Jun–Jul; the busiest month runs 20.0× the quietest.
- What does it cost to enter the swing seat cushions niche?
- Listings span £9.55–£83.02; the average listing price is £41.95 (sweet spot $15–$100). The average incumbent carries 143 reviews — the moat a new listing must climb.