Swarovski Ornament
MaybeThe top 5 brands take only 24% of clicks. But demand is soft, at -36.6% this quarter, so Swarovski Ornament is a Maybe.
- Flapen Score
- 53 / 100Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 5153
- Market size
- £57K/yr413K searches / yr
- 90-day growth
- -36.6%search demand this quarter
- Competition
- 16%top-5 click share · 117 brands · 201 sellers
Flapen Score
Swarovski Ornament against its category
The dotted line is the Home & Garden average. Past it, Swarovski Ornament is stronger. Inside it, weaker.
Market
The Swarovski Ornament market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Swarovski Ornament 413K times last year and spent an estimated £57K. The top 5 brands take 24% of clicks. Demand peaks in Jan–Mar–Dec. Flapen scores it 53 out of 100, a Maybe.
01 · Demand
1.0% of searches ended in a purchase last week.
Shoppers searched for this 413K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -36.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £57K a year.
- Searches, last 12 months
- 413K
- Growth, 90 days vs prior 90
- -36.6%
- Conversion, latest week
- 1.0%
- Market size, estimated
- £57Ka year
- Peak month
- December3.8× the quietest month
- Top search term
- ornament55K searches a year
02 · Price
A sale here is worth £13.39.
Listings sell for £13.39 on average, from £4.44 to £31.93. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At £13.39 that is £0 to £1K a year per listing.
- Average price
- £13.39under the $15 to $100 sweet spot
- Price range
- £4.44–£31.93
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
87% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 10.0% of listings are out of stock. The average listing ranks #450 within Artificial Flora. It carries 516 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 87%
- Prime listings
- 97%
- Out of stock, average day
- 10.0%
- Average rank
- #450in Artificial Flora
- Average rating
- 4.35 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 516per listing
- Listings tracked
- 151
04 · Newcomers
Amazon counts 3 of last year's 30 launches as successful.
30 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 30
- Successful launches
- 3Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Swarovski Ornament products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
oliruim Black Home Decoration Accent Art Woman Face Statue Collectible Statue for Modern Home Living Room Bookshelf Black Desk Decor 3 Piece Set
- Price
- £15.92
- Rating
- 4.5/5
- Reviews
- 2,121
- Age
- 3y ago

GoMaihe Candle Holder Set of 4 with Wodden Tray Tealight Holders Candlestick Holder Table Centerpiece Home Decor Living Room Bedroom Decoration Mum Gift Birthday Wedding Christmas Party Ornaments
- Price
- £15.99
- Rating
- 4.7/5
- Reviews
- 3,648
- Age
- 6y ago

Set of 3 Small Ceramic Vases for Home Decor & Table Centrepieces Rustic Farmhouse Style Mini Decorative Flower Vases (Beige)
- Price
- £13.09
- Rating
- 4.7/5
- Reviews
- 99
- Age
- 1y ago

CESTATIVO Home Decor Modern Abstract Art Ceramic Statue Room Decor Table Decorations for Living Room Dining Room Office Centerpiece 27 cm High
- Price
- £17.08
- Rating
- 4.5/5
- Reviews
- 604
- Age
- 3y ago

JJQHYC Romantic Couple Statue Abstract Sculpture Small Shelf Ornaments for Living Room White Ornaments Couple Figurine Sculptures Gifts for Wedding Anniversary
- Price
- £10.65
- Rating
- 4.4/5
- Reviews
- 506
- Age
- 1y ago
Trending
90-day click momentum
Zhixan Couple Statue Romantic Home Decoration Accessory Living Room Bedroom Shelf
- Price
- £5.40
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 7mo ago

White Ceramic Flower Vases Table Decor Heart Shaped Vase Set of 2
- Price
- £17.16
- Rating
- 4.7/5
- Reviews
- 1,959
- Age
- 2y ago

NiHome Artificial White Roses in Glass Vase Silk Fake Flowers Home Decor
- Price
- £13.36
- Rating
- 4.8/5
- Reviews
- 36
- Age
- 2y ago

GoMaihe Tealight Candle Holders with Tray: 3-Pcs Wooden Candlestick Set for Dining Table Centrepiece Ornaments for Living Room Gift for Mum Birthday Present Heart
- Price
- £12.89
- Rating
- 4.7/5
- Reviews
- 3,648
- Age
- 1y ago

Decorative Wooden Books for Home Decor White Faux Books for Display Rustic Farmhouse Stacked Books (OUR HAPPY PLACE)
- Price
- £12.15
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago
Newest
by launch date
Zhixan Couple Statue Romantic Home Decoration Accessory Living Room Bedroom Shelf
- Price
- £5.40
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 7mo ago

Komergave Heart Hands Sculpture - Modern Love Gesture Statue White Desktop Ornament Ideal Ornaments for Shelves Aesthetic Home Decor for Living Room Bedroom Bookshelf & Coffee Table
- Price
- £6.78
- Rating
- 4.3/5
- Reviews
- 10
- Age
- 8mo ago

Decorative Wooden Books for Home Decor White Faux Books for Display Rustic Farmhouse Stacked Books (OUR HAPPY PLACE)
- Price
- £12.15
- Rating
- 4.5/5
- Reviews
- 52
- Age
- 1y ago

GNIYNAY Farmhouse Mini White Decorative Books for Tiered Tray Decor - Wooden Book Stack Faux Books for Coffee Table Living Room Decoration - Small Shelf Decor Accent
- Price
- £9.31
- Rating
- 4.0/5
- Reviews
- 67
- Age
- 1y ago

EMINGSKY 3 Link Wood Knot Decor Wood Knot Chain Link Boho Decor Wooden Hand Carved Coffee Table Decorative Wooden Links Knots for Home Living Room Bedroom Modern Farmhouse Shelf (White)
- Price
- £8.27
- Rating
- 4.6/5
- Reviews
- 92
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 16% of clicks. An open shelf where new products get seen.
Brands
117 falling
Sellers
201
Top-5 brand share
24%
Top 20: 52%
Top-5 click share
16%
Top 20: 38%
Open market
73%
- GoMaihe7%
- oliruim5%
- VIVIDFLOW5%
- JJQHYC4%
- PIGPIGFLY3%
- CESTATIVO3%
Demand
Swarovski Ornament search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Mar, Dec · busiest ÷ quietest = 3.8×
Search terms
Top Swarovski Ornament search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ornament55K/yr
- white ornaments36K/yr
- unusual ornaments for the living room28K/yr
- media wall ornaments for living room16K/yr
- white ornaments for living room26K/yr
- small ornaments for shelves21K/yr
- wooden ornaments for the home35K/yr
- window ornaments for window sill18K/yr
- large ornaments for living room22K/yr
- ornaments for living room modern25K/yr
Reviews and returns
What reviews say buyers love and hate about Swarovski Ornament
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Small plant
a lot bigger than i thought
Bit small
Nothing like advertised
False advertising
Very deceiving
maybe a bit overpriced for what you get
rather expensive
feels expensive
Poor quality
Cheap rubbish
quality is not as great as it became easily chipped on the edge
I didnt receive it in the colors I expected
they are becoming black
Need other colours
Love
Amazing Quality
Great product, well made, as described
Great quality not flimsy
Very affordable
Decent price
Great value
Anniversary gift
Birthday gift
Great Gift
Lovely design
This is a lovely piece of home decor
Well built
As described
As advertised
Better than expected
Return
1.6% Return rate 64% Fixable by listing
Small plant
a lot bigger than i thought
Bit small
Poor quality
Cheap rubbish
quality is not as great as it became easily chipped on the edge
Nothing like advertised
False advertising
Very deceiving
I didnt receive it in the colors I expected
they are becoming black
Need other colours
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Swarovski Ornament questions
Answered from the same tracked data.









