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Suet Block Feeder

Maybe

Returns run at only 0.2% of orders. But shoppers spend only $39K a year here, so Suet Block Feeder is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£39K/yr48K searches / yr
90-day growth
+40.3%search demand this quarter
Competition
68%top-5 click share · 12 brands · 41 sellers

Flapen Score

Suet Block Feeder against its category

The dotted line is the Home & Garden average. Past it, Suet Block Feeder is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Suet Block Feeder market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Suet Block Feeder 48K times last year and spent an estimated £39K. The top 5 brands take 83% of clicks. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

9.3% of searches ended in a purchase last week.

Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.3% of those searches ended in a purchase. Searches in the last 90 days moved +40.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £39K a year.

Searches, last 12 months
48K
Growth, 90 days vs prior 90
+40.3%
Conversion, latest week
9.3%
Market size, estimated
£39Ka year
Top search term
suet block feeder19K searches a year

02 · Price

A sale here is worth £8.71.

Listings sell for £8.71 on average, from £3.30 to £20.53. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £8.71 that is £871 to £2K a year per listing.

Average price
£8.71under the $15 to $100 sweet spot
Price range
£3.30–£20.53
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
£871–£2K
Returns
0.2%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

91% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #171 within Bird & Wildlife Care. It carries 955 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings
91%
Prime listings
86%
Out of stock, average day
10.5%
Average rank
#171in Bird & Wildlife Care
Average rating
4.33 starsAmazon United Kingdom average 4.36 stars
Average reviews
955per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
42 months

Products

Top Suet Block Feeder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£12K£16K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

41

Top-5 brand share

83%

Top 20: 100%

Top-5 click share

68%

Top 20: 98%

Open market

12%

  • Supa32%
  • Gardman28%
  • Green Jem11%
  • Peckish7%
  • Kingsyard6%
  • Jacobi Jayne5%
  • Open — no brand owns it (6 brands, 12%)

Search terms

Top Suet Block Feeder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • suet block feeder19K/yr
  • suet feeder8K/yr
  • suet bird feeder7K/yr
  • suet block holder5K/yr
  • suet feeders for birds4K/yr
  • bird suet feeder5K/yr

Reviews and returns

What reviews say buyers love and hate about Suet Block Feeder

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Durability15%−0.14

falls apart easily

Broken

Broke after a month

Size-Overall11%−0.02

Very disappointed in size

Much bigger than expected

Small

Quality-Overall10%+1.06

Not well made

Not good quality

Just cheap rubbish

Strength7%

Really flimsy

Flimsy

Not very robust

Color7%−0.08

And quite an odd yellow colour

Looked horrible, yellow, after a couple of days

turn bright yellow

Love

Quality-Overall21%+1.06

Solid quality

Excellent product

Good quality feeder

Pet Friendly19%

Very happy birds

Great for the birds

Birds love it

Value For Money19%+0.97

GOOD VALUE

Excellent value

Great value

Strength8%

Good sturdy feeder

Excellent strong construction

It is very sturdy

Ease Of Use7%−0.02

Easy to use

easy to clean

Easy to hang

Return

0.2% Return rate 29% Fixable by listing

Defective Material/Parts24%█▃▄▆▅▅
Size-Overall19%▂█▆▄▆█

Very disappointed in size

Much bigger than expected

Small

Durability6%▇▅▁█▂█

falls apart easily

Broken

Broke after a month

Functionality-Overall6%▁▆▁▁█▁

wouldn't release on the other

Does not work

So doesnt work

Strength5%▄█▁▃▂▁

Really flimsy

Flimsy

Not very robust

FAQ

Common Suet Block Feeder questions

Answered from the same tracked data.