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Strawberry Plants

Fail

The top 5 brands take 98% of clicks, so Strawberry Plants is a Fail.

Flapen Score
42
42 / 100
Ranks 4,560 of 5,777 Home & Garden niches · −9 vs the category median of 51
Market size
£96K/yr172K searches / yr
90-day growth
-2.6%search demand this quarter
Competition
71%top-5 click share · 6 brands · 8 sellers

Flapen Score

Strawberry Plants against its category

The dotted line is the Home & Garden average. Past it, Strawberry Plants is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Plants market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Strawberry Plants 172K times last year and spent an estimated £96K. The top 5 brands take 98% of clicks. Demand peaks in Mar–Apr–May–Jun. Flapen scores it 42 out of 100, a Fail.

01 · Demand

4.9% of searches ended in a purchase last week.

Shoppers searched for this 172K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -2.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £96K a year.

Searches, last 12 months
172K
Growth, 90 days vs prior 90
-2.6%
Conversion, latest week
4.9%
Market size, estimated
£96Ka year
Peak month
April42.4× the quietest month
Top search term
strawberry plants139K searches a year

02 · Price

A sale here is worth £11.33.

Listings sell for £11.33 on average, from £3.25 to £18.58. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At £11.33 that is £3K to £6K a year per listing.

Average price
£11.33under the $15 to $100 sweet spot
Price range
£3.25–£18.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 19% ship with Prime. On an average day, 11.5% of listings are out of stock. The average listing ranks #35 within Plants, Seeds & Bulbs. It carries 1,296 reviews at 4.16 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
19%
Out of stock, average day
11.5%
Average rank
#35in Plants, Seeds & Bulbs
Average rating
4.16 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,296per listing
Listings tracked
16

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
41 months

Products

Top Strawberry Plants products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 71% of clicks. A locked shelf that new listings rarely crack.

£0£10K£19K£29K£39K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 rising

Sellers

8

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

71%

Top 20: 100%

Open market

0%

  • Carbeth Plants59%
  • YouGarden18%
  • GardenersDream15%
  • The Lovely Stuff Company4%
  • Simply Garden3%
  • YEZIDE2%

Demand

Strawberry Plants search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May, Jun · busiest ÷ quietest = 42.4×

Search terms

Top Strawberry Plants search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strawberry plants139K/yr
  • strawberry plant11K/yr
  • strawberry plants ready to plant uk9K/yr
  • strawberry plants for sale5K/yr
  • strawberries plants3K/yr
  • established strawberry plants2K/yr
  • bare root strawberry plants3K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Plants

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Plant Growth41%+2.85

Never grew

Didn't grow

got no seeds

Durability10%−0.38

one died within a week

8 plants died within first few days

died soon after

Quality-Overall10%+0.77

Disappointing quality compared to garden centre plants

Poor quality

Absolute rubbish

Size-Overall9%−0.15

Just be aware these are quite narrow

Larger than I thought

Very small

Moist/Dry7%−0.05

Arrived very dry

A bit dryed out

A bit dry

Love

Plant Growth63%+2.85

they are sturdy healthy plants

Healthy plants

All plants are growing nicely

Quality-Overall16%+0.77

Beautiful quality plants

Amazing quality

Great quality plants

Value For Money8%+0.80

Good for the price

Worth the money

Great value

Strength2%+0.22

strong with lots of flowers on

Sturdy looking little plants

with strong roots

Moist/Dry2%−0.05

very good itemoducing still moist

kept moisture

Super healthy plants very good size enough moisture to let it stay hydrated brilliant quality plants

Return

0.0% Return rate 17% Fixable by listing

Plant Growth38%▁█▃▃▃▃

Never grew

Didn't grow

got no seeds

Moist/Dry15%▁▁▃▆▃█

Arrived very dry

A bit dryed out

A bit dry

Size-Overall10%▁▁▅██▁

Just be aware these are quite narrow

Larger than I thought

Very small

Quality-Overall9%▁▁█▃▄█

Disappointing quality compared to garden centre plants

Poor quality

Absolute rubbish

Defective Material/Parts7%▁▁▁▆█▁

FAQ

Common Strawberry Plants questions

Answered from the same tracked data.