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Strawberry Feed

Fail

Prices span $3.29–$11.93, mostly outside the sweet spot, so Strawberry Feed is a Fail.

Filters Trending
Flapen Score
45
45 / 100
Ranks 4,022 of 5,777 Home & Garden niches · −6 vs the category median of 51
Market size
£16K/yr17K searches / yr
90-day growth
+135.6%search demand this quarter
Competition
88%top-5 click share · 7 brands · 61 sellers

Flapen Score

Strawberry Feed against its category

The dotted line is the Home & Garden average. Past it, Strawberry Feed is stronger. Inside it, weaker.

45Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Feed market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Strawberry Feed 17K times last year and spent an estimated £16K. The top 5 brands take 92% of clicks. Flapen scores it 45 out of 100, a Fail.

01 · Demand

11.3% of searches ended in a purchase last week.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.3% of those searches ended in a purchase. Searches in the last 90 days moved +135.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £16K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
+135.6%
Conversion, latest week
11.3%
Market size, estimated
£16Ka year
Top search term
strawberry feed7K searches a year

02 · Price

A sale here is worth £8.13.

Listings sell for £8.13 on average, from £3.29 to £11.93. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 250 to 500 of them. At £8.13 that is £2K to £4K a year per listing.

Average price
£8.13under the $15 to $100 sweet spot
Price range
£3.29–£11.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
250–500
Revenue per listing a year
£2K–£4K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 1.9% of listings are out of stock. The average listing ranks #64 within Fertilisers & Plant Food. It carries 814 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
38%
Out of stock, average day
1.9%
Average rank
#64in Fertilisers & Plant Food
Average rating
4.59 starsAmazon United Kingdom average 4.36 stars
Average reviews
814per listing
Listings tracked
8

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Strawberry Feed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£9K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

61

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

4%

  • Vitax Ltd58%
  • Miracle-Gro13%
  • Gardening Naturally9%
  • UK GROW6%
  • AXpower Inspirational Technology Empowering People5%
  • Hortulani4%
  • Open — no brand owns it (1 brand, 4%)

Search terms

Top Strawberry Feed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • strawberry feed7K/yr
  • strawberry plant food4K/yr
  • strawberry fertiliser3K/yr
  • strawberry feed liquid fertiliser2K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Feed

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Advertised Vs Actual Product36%−0.10

Not as described

The size of the bottle is misleading

Not 2.5l as advertised

Leak-Proof21%

Bottle lid not securely fitted properly leaking some contents

But when I opened the bag the liquid had leaked out

Bottle only 2/3 full is that normal or has it leaked

Strength11%−0.03

Not full strength

Thk goodness it wasn't fragile

Size-Overall7%−0.03

Roses are bigger

Quality-Overall7%+1.24

Why the quality do less

Love

Plant Growth32%+2.83

Has helped their growth

Plant's seems to grow up healthy

Good growth

Value For Money21%+0.45

Excellent price

Excellent value

Fair price

Quality-Overall18%+1.24

Good quality plant feed

A good product with excellent results

Excellent product

Advertised Vs Actual Product12%−0.10

Does what it promises

Does what it says

As expected

Ease Of Use10%+0.24

Easy to use

easy to apply

It is very easy to use when it comes to feeding the plants

Return

0.0% Return rate 11% Fixable by listing

Leak-Proof62%▁▁▆█▅▅

Bottle lid not securely fitted properly leaking some contents

But when I opened the bag the liquid had leaked out

Bottle only 2/3 full is that normal or has it leaked

Advertised Vs Actual Product7%▁▁▁▁▆█

Not as described

The size of the bottle is misleading

Not 2.5l as advertised

Quality-Overall6%▁▁▁▁▁█

Why the quality do less

Ease Of Use5%▁▁█▁▂▁
Size-Overall4%▁▁▁▁█▆

Roses are bigger

FAQ

Common Strawberry Feed questions

Answered from the same tracked data.