Stove Top Kettle
MaybeThe top 5 brands take only 49% of clicks. But demand is soft, at -18.7% this quarter, so Stove Top Kettle is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £317K/yr570K searches / yr
- 90-day growth
- -18.7%search demand this quarter
- Competition
- 38%top-5 click share · 31 brands · 53 sellers
Flapen Score
Stove Top Kettle against its category
The dotted line is the Home & Garden average. Past it, Stove Top Kettle is stronger. Inside it, weaker.
Market
The Stove Top Kettle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stove Top Kettle 570K times last year and spent an estimated £317K. The top 5 brands take 49% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
3.0% of searches ended in a purchase last week.
Shoppers searched for this 570K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -18.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £317K a year.
- Searches, last 12 months
- 570K
- Growth, 90 days vs prior 90
- -18.7%
- Conversion, latest week
- 3.0%
- Market size, estimated
- £317Ka year
- Peak month
- January1.5× the quietest month
- Top search term
- stove top kettle106K searches a year
02 · Price
A sale here is worth £18.73.
Listings sell for £18.73 on average, from £7.21 to £59.28. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £18.73 that is £2K to £5K a year per listing.
- Average price
- £18.73inside the $15 to $100 sweet spot
- Price range
- £7.21–£59.28
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £2K–£5K
- Returns
- 1.7%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
79% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #41 within Coffee, Tea & Espresso. It carries 1,163 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 84%
- Out of stock, average day
- 2.1%
- Average rank
- #41in Coffee, Tea & Espresso
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,163per listing
- Listings tracked
- 43
04 · Newcomers
Amazon counts 1 of last year's 8 launches as successful.
8 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.
- Launched, last 12 months
- 8
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 49 months
Products
Top Stove Top Kettle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Premium Stainless Steel Whistling Kettle | 10 Colors | Stove top | Non-Drip Pouring Spout | Cool Touch Handle | Whistling Spout | 2.5L Capacity (Cream)
- Price
- £8.79
- Rating
- 4.3/5
- Reviews
- 579
- Age
- 3y ago

Premium Stainless Steel Whistling Kettle | 10 Colors | Stove top | Non-Drip Pouring Spout | Cool Touch Handle | Whistling Spout | 2.5L Capacity (Black)
- Price
- £8.72
- Rating
- 4.3/5
- Reviews
- 579
- Age
- 3y ago

Ram 3L Heavy Duty Camping Kettle Gas Stove Portable Tea Pot
- Price
- £7.99
- Rating
- 4.3/5
- Reviews
- 718
- Age
- 3y ago

SUSTEAS Stove Top Whistling Tea Kettle 3L Stainless Steel Teakettle(Black)
- Price
- £28.23
- Rating
- 4.3/5
- Reviews
- 3,150
- Age
- 7y ago

Milestone Camping 24860 2L Whistling Camping Kettle/Durable and Lightweight/Pouring Spout and Heat-Resistant Handle/Metallic Orange/Ideal for Camping Fishing Workshops and Garages
- Price
- £8.39
- Rating
- 4.6/5
- Reviews
- 5,801
- Age
- 10y ago
Trending
90-day click momentum
SA Products Camping Kettle 3L - Stainless Steel Whistling Kettle - Portable Stove Top Kettle for Coffee & Tea - Camping Kettle for Gas Stove & Open Fire - Camp Stove Kettle - Silver
- Price
- £8.15
- Rating
- 4.3/5
- Reviews
- 245
- Age
- 6mo ago

Stainless Steel Whistling Kettle Fast-Boil Stovetop Tea Kettle 2.5L or 3.5L Metallic Green or Black & Chrome (Mettalic Black 2.5L)
- Price
- £11.57
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 4mo ago

Green Haven 2L Camping Whistling Kettle - Portable Stainless Steel Travel Teapot Camping Kettle for Gas Stove Electric Stove & Campfire Fast Boil & Folding Handle
- Price
- £7.89
- Rating
- 4.2/5
- Reviews
- 1,345
- Age
- 5y ago

Premium Stainless Steel Whistling Kettle | 10 Colors | Stove top | Non-Drip Pouring Spout | Cool Touch Handle | Whistling Spout | 2.5L Capacity (Black)
- Price
- £8.72
- Rating
- 4.3/5
- Reviews
- 579
- Age
- 3y ago

Premium Stainless Steel Whistling Kettle | 10 Colors | Stove top | Non-Drip Pouring Spout | Cool Touch Handle | Whistling Spout | 2.5L Capacity (Cream)
- Price
- £8.79
- Rating
- 4.3/5
- Reviews
- 579
- Age
- 3y ago
Newest
by launch date
Stainless Steel Whistling Kettle Fast-Boil Stovetop Tea Kettle 2.5L or 3.5L Metallic Green or Black & Chrome (Mettalic Black 2.5L)
- Price
- £11.57
- Rating
- 4.6/5
- Reviews
- 21
- Age
- 4mo ago

SA Products Camping Kettle 3L - Stainless Steel Whistling Kettle - Portable Stove Top Kettle for Coffee & Tea - Camping Kettle for Gas Stove & Open Fire - Camp Stove Kettle - Silver
- Price
- £8.15
- Rating
- 4.3/5
- Reviews
- 245
- Age
- 6mo ago

Whistling Kettle 2.7 Quart Stove Top Kettle for Gas Hob with Anti-Hot Wood Pattern Handle Food Grade Stainless Steel Stovetop Kettles- Whistling Teapot Induction Kettles for Hobs & Gas Stoves
- Price
- £14.67
- Rating
- 2.7/5
- Reviews
- 55
- Age
- 8mo ago

Whistling Kettle 3L Stove Induction Kettle Stovetop Stainless Steel Tea Kettle Stainless Steel Whistling Kettle Whistling Teapot Kettle for Gas Stove or Induction Hob
- Price
- £16.97
- Rating
- 4.4/5
- Reviews
- 38
- Age
- 1y ago

Blackmoor Callisto 2.5L Whistling Kettle for Gas Hob/Stove Top Kettle for Induction Gas Electric Halogen/Stainless Steel with Spout Lid and Rounded Handle (Black)
- Price
- £12.42
- Rating
- 4.4/5
- Reviews
- 171
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
31 falling
Sellers
53
Top-5 brand share
49%
Top 20: 90%
Top-5 click share
38%
Top 20: 77%
Open market
46%
- CafeTEq21%
- RAM ONLINE8%
- SUSTEAS7%
- Milestone Camping7%
- BEZORR6%
- Esyhomi5%
Demand
Stove Top Kettle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.5×
Search terms
Top Stove Top Kettle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- stove top kettle106K/yr
- whistling kettle75K/yr
- gas kettle58K/yr
- whistling kettle for gas hob41K/yr
- stovetop kettles37K/yr
- induction kettle28K/yr
- whistle kettle26K/yr
- kettle for gas hob26K/yr
- stove kettle27K/yr
- gas kettle with whistle fast boil20K/yr
Reviews and returns
What reviews say buyers love and hate about Stove Top Kettle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bad quality
I would not recommend waste my money on something this low quality again
very cheap quality
it broke completely off
I am not expecting it to last for very long
Not long lasting
take while to boil
Experimenting when boiled on a small gas burner it just gets hot
Handle gets VERY hot
Handle gets hot sometimes
Handle get a bit hot
The kettle's black paint is not heat resistant
The handle feel off
Loose handle
Handle has fell off on more than one occasion
Love
That's one good quality kettle
Excellent kettle, really good quality at a bargain price
Excellent product
Excellent value for money
Good value
Great buy for the money
Good size
Perfect size for 2 people
Brilliant kettle good size
Beautiful colour
it has kept colour like new
lovely subtle colour
light looks good makes a great cup of tea quick to boil
The kettle itself is very light which is good because water is heavy
Well made and lightweight- perfect
Return
1.7% Return rate 45% Fixable by listing
Its bigger than it looks
Not fit for purpose
didnt realise how small it was
Bad quality
I would not recommend waste my money on something this low quality again
very cheap quality
take while to boil
Experimenting when boiled on a small gas burner it just gets hot
Handle gets VERY hot
No whistle
Whistle does not work
I have used it perhaps 10 time the spout whistle does not close anymore so the whistle does not work
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stove Top Kettle questions
Answered from the same tracked data.









