storage boxes
Worth a lookShows a $4.1M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Incredible£4.1M£4.1M/yr · 10.2M searches
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Competition
Great27%top-5 click share — an open shelf
Brand share
Great49%top-5 brand share — no brand owns this niche
Avg price
Great£18.38avg listing price — sweet spot $15–$100
Price range
Good£4.94–£38.97cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Review moat
Bad4,704.99avg incumbent reviews — the moat a new listing must climb
Growth
Bad-9.0%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, storage boxes is a £4.1M/yr Amazon United Kingdom market (10.2M searches/yr). The top 5 brands hold 49% of demand. Demand peaks in Jan. Verdict: Worth a look — 67/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
storage boxes market data
- Units sold / yr
- 200K–250K
- avg 2,000–2,500/product
- Revenue / yr
- £3.7M–£4.6M
- units × avg price
- Conversion rate
- 2.2%
- Avg BSR
- #51
- Page quality
- 0%
- Prime
- 57%
- Sponsored
- 84%
- Out of stock
- 6.0%
- Avg brand age
- 38 months
- Avg seller age
- 177 days
Competition & brand share
Clicks spread well past the top 5 (27% combined) — an open shelf where new products get seen.Brands
47 rising
Sellers
101
Top-5 brand share
49%
Top 20: 84%
Top-5 click share
27%
Top 20: 60%
Open market
47%
- Klass Home Collection16%
- Really Useful Box15%
- Lifewit7%
- Best House Another Fine Product6%
- TidyTrove5%
- DANIEL JAMES Housewares5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -9.0% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.8×
Top storage boxes search terms
- storage boxes with lids2.7M/yr
- storage boxes2.1M/yr
- plastic storage box with lid1.3M/yr
- storage1.1M/yr
- storage box686K/yr
- stackable storage boxes241K/yr
- plastic storage box280K/yr
- large storage box with lid225K/yr
- plastic box167K/yr
- plastic storage boxes179K/yr
Top storage boxes products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
KLASS 4 PCS 30L Plastic Storage Boxes with Lids Clear Underbed Storage Box
Klass Home Collection£22.054.1★931 rev
Really Useful Box Nestable Plastic Storage 43 Litre Clear (Pack of 3)
Really Useful Box£24.614.2★5,642 rev
Klass 3 PCS 50L Plastic Storage Boxes With Lids Cliping Lid Clear Storage
Klass Home Collection£29.213.9★583 rev
TidyTrove Storage Boxes with Lids 23L/4 Tier Plastic Storage Box with Lid
TidyTrove£24.054.5★1,646 rev
Lifewit 95L Clothes Storage Bags Large Storage Box With Lid Packing Boxes for Moving House With Reinforced Handle Thick Fabric Clear Window for Clothes Duvet Blankets Bedding 3 Pack Grey
Lifewit£9.634.4★32,770 rev
Newest
by launch date
Klass 3 PCS 80L Plastic Storage Boxes With Lids Large Storage Box Black Lid
Klass Home Collection£30.29136 rev
Klass 3 PCS 50L Plastic Storage Boxes With Lids Cliping Lid Clear Storage
Klass Home Collection£29.21583 rev
StowBin Storage Boxes with Lid Plastic Storage Bins with 1 Lid 23L*4 Tier
StowBin£24.86540 rev
BARGAIN FACTORY 3 x Clear Plastic Storage Container Large Boxes With Lids Closing Clips and Wheels 43L Integrated Handles Stackable BPA Free Box For Bedroom Office Living Room Kitchen
BARGAIN FACTORY£27.73390 rev
KAPCO 80L Plastic Storage Box with Black Lid (Pack of 3) | Large Stackable Strong Durable Clear Box Containers for Home & Office | Multipurpose Storage Tubs | 57 x 40 x 40cm | 80 Litre - 3 Pack
KAPCO£27.13119 rev
Trending
90-day click momentumKlass 3 PCS 80L Plastic Storage Boxes With Lids Large Storage Box Black Lid
Klass Home Collection£30.294.1★
Checkmart PACK OF 2 Large Storage Box with Lid Strong Plastic Stackable Nestable Container Home Office Clear (14 Litre)
Checkmart£14.394.3★
Lifewit 95L Clothes Storage Bags Large Storage Box With Lid Packing Boxes for Moving House With Reinforced Handle Thick Fabric Clear Window for Clothes Duvet Blankets Bedding 3 Pack Grey
Lifewit£9.634.4★
Best House 2 PCS Clear Plastic Storage Box with Lids Storage Containers Use for Home office Kitchen Toys and Goods (15 Litres)
Best House Another Fine Product£13.364.3★
ORGANIZED Plastic Storage Boxes with Lids 80L - Pack of 5 | Large Clear Stackable Storage Containers with Black Lids Heavy Duty Strong Durable Tubs for Home Office Multipurpose
Generic£34.783.9★
What buyers say about storage boxes
What buyers praise and complain about, mined from review topics.What buyers love
“Good capacity”
“Excellent quality card”
“strong material, can easily be stacked”
“Fits well”
“Excellent value”
“Easy to build”
“As advertised”
“Easy to use”
“Strong durable material”
“Compact and useful”
What buyers complain about
“Flimsy plastic”
“Very large”
“Awful quality”
“Broke within 2 days”
“cheaper”
“Locking mechanism faulty”
“material is thinner than others on the market”
“Flimsy material”
“Description is misleading”
“Item damaged on arrival”
Top return reasons
Common questions
- Is storage boxes profitable to sell on Amazon United Kingdom?
- The niche generates £4.1M/yr across 81 tracked products. 8 of 11 products launched in the last 360 days are still selling. 90-day search growth is -9.0%. Flapen's verdict: Worth a look (67/100).
- How competitive is the storage boxes niche?
- 47 brands and 101 sellers compete. The top 5 products take 27% of clicks and top 5 brands hold 49% of demand.
- What do buyers complain about in storage boxes?
- Top complaints mined from reviews: Strength, Size-Overall, Quality-Overall. The return rate is 0.6%.
- When does demand for storage boxes peak?
- Demand peaks in Jan; the busiest month runs 1.8× the quietest.
- What does it cost to enter the storage boxes niche?
- Listings span £4.94–£38.97; the average listing price is £18.38 (sweet spot $15–$100). The average incumbent carries 4,705 reviews — the moat a new listing must climb.