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Storage Baskets with Lids

Maybe

An estimated 1.3% of orders come back. But demand is soft, at -21.1% this quarter, so Storage Baskets with Lids is a Maybe.

Flapen Score
52
52 / 100
Top 44% of 5,777 Home & Garden niches · +1 vs the category median of 51
Market size
£158K/yr648K searches / yr
90-day growth
-21.1%search demand this quarter
Competition
38%top-5 click share · 26 brands · 36 sellers

Flapen Score

Storage Baskets with Lids against its category

The dotted line is the Home & Garden average. Past it, Storage Baskets with Lids is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Storage Baskets with Lids market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Storage Baskets with Lids 648K times last year and spent an estimated £158K. The top 5 brands take 69% of clicks. Demand peaks in Jan. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 648K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -21.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £158K a year.

Searches, last 12 months
648K
Growth, 90 days vs prior 90
-21.1%
Conversion, latest week
1.3%
Market size, estimated
£158Ka year
Peak month
January1.6× the quietest month
Top search term
wicker basket with lid119K searches a year

02 · Price

A sale here is worth £18.52.

Listings sell for £18.52 on average, from £5.48 to £80.58. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At £18.52 that is £0 to £2K a year per listing.

Average price
£18.52inside the $15 to $100 sweet spot
Price range
£5.48–£80.58
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 7.5% of listings are out of stock. The average listing ranks #166 within Barbecue & Outdoor Dining. It carries 1,110 reviews at 4.46 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
67%
Out of stock, average day
7.5%
Average rank
#166in Barbecue & Outdoor Dining
Average rating
4.46 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,110per listing
Listings tracked
51

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
31 months

Products

Top Storage Baskets with Lids products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 25, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 38% of clicks, no more. An open shelf where new products get seen.

£0£5K£10K£14K£19K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

26 falling

Sellers

36

Est. top-5 brand share

69%

Top 20: 96%

Est. top-5 click share

38%

Top 20: 73%

Open market

27%

  • woodluv37%
  • Wickerfield11%
  • JVL9%
  • FEILANDUO6%
  • ARPAN6%
  • Esoes5%

Demand

Storage Baskets with Lids search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Storage Baskets with Lids search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • wicker basket with lid119K/yr
  • storage baskets with lids105K/yr
  • basket with lid73K/yr
  • wicker storage boxes with lids30K/yr
  • storage basket with lid41K/yr
  • wicker storage basket with lid33K/yr
  • baskets with lids20K/yr
  • seagrass storage baskets with lids14K/yr
  • wicker baskets with lids15K/yr
  • large wicker basket with lid21K/yr

Reviews and returns

What reviews say buyers love and hate about Storage Baskets with Lids

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Quality-Overall”
23%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Too small”
A buyer, on “Size-Overall”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Storage Baskets with Lids questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data