Stone Bath Mat
Stone Bath Mat shows a sweet-spot price point ($18.69 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Stone Bath Mat profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Stone Bath Mat is a £182K/yr Amazon United Kingdom market (378K searches/yr). The top 5 brands hold 58% of demand. Demand peaks in Dec. Verdict: Worth a look — 58/100.
Stone Bath Mat: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +5.6% over the last 90 days and 2.6% of searches end in a purchase.
£182K
revenue / yr
Who owns the niche?
The top 5 brands hold 58% of demand, so 42% of the market is open.
42%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.
0/100
page quality · 27 products
Top Stone Bath Mat products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Naz Essentials Stone Bath Mat XL Non-Slip Diatomite Earth Mat for Bathroom or Kitchen Quick-Drying Super Absorbent and Easy to Clean
- Price
- £19.16
- Rating
- 4.4/5
- Reviews
- 160
- Age
- 2y ago
Momo Lifestyle Stone Bath Mat Drytomita Diatomaceous Earth Absorbent Bathroom Mat Quick Dry Shower Bath Mat (Linen Grey 60 X 39 cm)
- Price
- £21.54
- Rating
- 4.3/5
- Reviews
- 2,768
- Age
- 6y ago
Topzywlc Stone Bath Mat Diatomite Quick Dry Bath Mat Non Slip Anti Mould Absorbent Magic Mat for Bathroom Floor Comes with Non-slip Pad and Sandpaper (White 39 * 60 * 0.9cm)
- Price
- £18.82
- Rating
- 4.3/5
- Reviews
- 76
- Age
- 1y ago
iHomara Natural Stone Bath Mat Foldable Non Slip Quick Dry Super Absorbent Bath Mat 60x39cm for Bathroom Home Kitchen
- Price
- £22.74
- Rating
- 4.4/5
- Reviews
- 529
- Age
- 1y ago
HIZH Stone Bath Mat 23.62Foldable Quick Dry Bath Mat Natural Diatomite Super Absorbent Stone Drying Mat Non-Slip for Bathroom Easy To Clean Grey
- Price
- £18.13
- Rating
- 4.3/5
- Reviews
- 54
- Age
- 1y ago
Trending
90-day click momentum
Diatomite Stone Bath Mat Quick Dry Non-Slip Highly Absorbent Bathroom Floor Mat with Textured Surface Easy to Clean Natural Anti-Mould Bath Mat for Shower Multi-Purpose Use (grey)
- Price
- £16.96
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 3mo ago
GREENSAPPIRE 60x40 cm Diatomaceous Stone Bath Mat Non-Slip Super Absorbent
- Price
- £8.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Stone Bath Mat 60x39 cm Natural Diatomite Quick Dry Bath Mat Super Absorbent & Non-Slip Bathroom Mat Foldable Space-Saving Design for Shower Sink (light grey)
- Price
- £16.66
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 3mo ago
iHomara Natural Stone Bath Mat Foldable Non Slip Quick Dry Super Absorbent Bath Mat 60x39cm for Bathroom Home Kitchen
- Price
- £22.74
- Rating
- 4.4/5
- Reviews
- 529
- Age
- 1y ago
Diatomite Stone Bath Mat for Bathroom Bathmat 60 * 40cm Non Slip Diatomaceous Earth Shower Mat Quick Dry Water Absorbent for Bathtub Kicthen Floor Pet (Light Grey)
- Price
- £12.77
- Rating
- 4.3/5
- Reviews
- 51
- Age
- 1y ago
Newest
by launch dateStone Bath Mat 60x39 cm Natural Diatomite Quick Dry Bath Mat Super Absorbent & Non-Slip Bathroom Mat Foldable Space-Saving Design for Shower Sink (light grey)
- Price
- £16.66
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 3mo ago
Diatomite Stone Bath Mat Quick Dry Non-Slip Highly Absorbent Bathroom Floor Mat with Textured Surface Easy to Clean Natural Anti-Mould Bath Mat for Shower Multi-Purpose Use (grey)
- Price
- £16.96
- Rating
- 4.8/5
- Reviews
- 9
- Age
- 3mo ago
GREENSAPPIRE 60x40 cm Diatomaceous Stone Bath Mat Non-Slip Super Absorbent
- Price
- £8.41
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 7mo ago
Emma Barclay Stone Bath Mat Natural Diatomite Quick Dry Bathroom Mat Non-Slip & Super Absorbent Shower Floor Mat Eco-Friendly Fast Drying Stone Mat for Bathroom Easy to Clean (Silver)
- Price
- £14.27
- Rating
- 4.0/5
- Reviews
- 20
- Age
- 8mo ago
K Collection Stone Bath Mat Premium Diatomite Mat for Bathroom or Kitchen Natural Non Slip Wudu Mat Ultra Fast Drying Eco Friendly & Anti Mould Dark Grey
- Price
- £19.40
- Rating
- 4.7/5
- Reviews
- 27
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.
Brands
20 rising
Sellers
24
Top-5 brand share
58%
Top 20: 100%
Top-5 click share
49%
Top 20: 94%
Open market
35%
- Momo Lifestyle20%
- Naz Essentials15%
- Topzywlc9%
- iHomara8%
- Generic7%
- HIZH7%
Stone Bath Mat demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Dec · busiest ÷ quietest = 1.6×
Top Stone Bath Mat search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- stone bath mat197K/yr
- diatomite bath mat29K/yr
- stone bath mat quick dry27K/yr
- bath stone13K/yr
- diatomite stone bath mat14K/yr
- bath mat stone11K/yr
- diatomaceous earth bath mat8K/yr
- diatomite11K/yr
- stone mat11K/yr
- stone drying mat bathroom13K/yr
What reviews say buyers love and hate about Stone Bath Mat
What buyers mention most, as a share of all reviews.
What buyers love
63% of reviews“Brilliant quality set that works exactly as advertised”
“Worth it”
“it cleans up like new”
“Just what I wanted”
“the design is decent too”
What buyers complain about
60% of reviews“Would have expected better durability”
“Looks dirty, impossible to keep it clean”
“Really disappointed, water goes through and floor is constantly wet”
“Just a little expensive compared to similar products available”
“Not as described”
Stone Bath Mat return rate & reasons
Why buyers send it back, as a share of all return requests.
1.7%
Return rate
55%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Stone Bath Mat questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
