Is stitch stanley cup profitable to sell on Amazon United Kingdom?

The niche generates £14K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (34/100).

How competitive is the stitch stanley cup niche?

8 brands and 46 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 94% of demand.

What do buyers complain about in stitch stanley cup?

Top complaints mined from reviews: Leak-Proof, Weight Heavy, Size-Overall. The return rate is 1.1%.

When does demand for stitch stanley cup peak?

Demand peaks in Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the stitch stanley cup niche?

Listings span £6.51–£18.01; the average listing price is £13.72 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.

stitch stanley cup

Skip it

A small market ($14K/yr) — this niche doesn't clear our bar today.

Returns

Great1.1%

return rate — above 5% kills the launch gate

Review moat

Great194.33

avg incumbent reviews — the moat a new listing must climb

Avg price

Good£13.72

avg listing price — sweet spot $15–$100

Competition

Okay65%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.1%

search→purchase rate — share of searches ending in a sale

Price range

Okay£6.51–£18.01

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Bad-4.3%

90-day search growth — must beat 0% to launch

Brand share

Bad94%

top-5 brand share — brand-locked demand

Market size

Bad£14K

£14K/yr · 47K searches

According to Flapen's Amazon United Kingdom niche tracking, stitch stanley cup is a £14K/yr Amazon United Kingdom market (47K searches/yr). The top 5 brands hold 94% of demand. Demand peaks in Dec. Verdict: Skip it — 34/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

stitch stanley cup market data

Units sold / yr: 1K–2K; avg 0–100/product
Revenue / yr: £17K–£21K; units × avg price
Conversion rate: 2.1%
Avg BSR: #928
Page quality: 0%
Prime: 100%
Sponsored: 61%
Out of stock: 12.0%
Avg brand age: 23 months
Avg seller age: 174 days

Competition & brand share

The top 5 products take 65% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

65%

Top 20: 100%

Open market

Disney56%
Get Trend19%
HOX7%
Paladone7%
Pyramid International4%
Undercover3%
Open — no brand owns it (2 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 82 weeks — -4.3% search growth over the last 90 days.

Peak months: Dec · busiest ÷ quietest = 2.0×

Open Trend

Top stitch stanley cup search terms

stitch stanley cup17K/yr -16.5%4.0% conv.
disney stanley cup7K/yr +14.1%0.8% conv.
disney tumbler4K/yr +24.3%0.2% conv.
stitch tumbler6K/yr -9.3%2.8% conv.
stitch stanley4K/yr -14.9%3.4% conv.
disney tumbler with straw3K/yr -12.6%0.0% conv.
stitch tumbler with straw and lid3K/yr -5.6%1.0% conv.
stitch cup with straw2K/yr +0.0%2.1% conv.
stanley cup stitch2K/yr -24.2%2.5% conv.

All search terms

Top stitch stanley cup products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 18 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Disney Stitch 900ml Insulated Tumbler with Straw and Lid | Official Merchandise by Polar Gear Stitch Themed Travel Tumbler Cup | Double Wall Stainless Steel Tumbler Insulated Cup

Disney£13.864.7★75 rev

Get Trend Disney Stitch Insulated Tumbler Flip Up Straw & Handle Metal Travel Water Bottle 850ml/30oz Thermal Double Wall Vacuum Hot & Cold Drinks (Blue Stitch)

Get Trend£16.554.8★1,173 rev

Disney Polar Gear Stitch 900ml Insulated Tumbler with Straw and Lid | Double Wall Stainless Steel Cup

Disney£9.664.7★142 rev

Disney Stitch Insulated Tumbler Travel Mug 940ml/33oz Water Bottle with Straw & Handle Thermal Double Wall Vacuum Insulation Drinks Cold Up to 17Hrs Hot Up to 8Hrs 45Hrs Ice

Disney£15.574.6★735 rev

Paladone Disney Stitch 900 ml Blue Insulated Travel Cup and Straw Officially Licensed Tumbler with Handle for Iced Tea or Coffee Pop Culture Merchandise for Fans

Paladone£16.794.3★291 rev

Newest

by launch date

Disney Stitch Insulated Stainless Steel Tumbler by Polar Gear with Straw and Handle Pink and Blue Gradient 900ml

Disney£12.603 rev

6mo ago

Undercover - Disney Winnie the Pooh Insulated Mug with Handle - 900 ml Capacity - Stainless Steel Drinking Cup with Handle - Leak-Proof Drinking Bottle

Undercover£12.757 rev

7mo ago

Disney Stitch 850ml Insulated Tumbler with Handle & Straw Lid Double Wall Stainless Steel Travel Cup for Hot & Cold Drinks Lilo & Stitch Reusable Bottle Blue

HOX£13.1121 rev

9mo ago

Get Trend Disney Stitch Insulated Tumbler Flip Up Straw & Handle Metal Travel Water Bottle 850ml/30oz Thermal Double Wall Vacuum Hot & Cold Drinks (Blue Stitch)

Get Trend£16.551,173 rev

1y ago

Disney Stitch 3D Tumbler 444ml | Fun & Durable Drinkware for Kids & Adults | Double-Walled Insulation | BPA-Free

Disney£7.1911 rev

1y ago

What buyers say about stitch stanley cup

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall29%

“It is well made”

Temperature Retention13%

“Keeps drinks really cold”

Leak-Proof8%

“This one hasnt leaked so far”

Size-Overall7%

“Amazing product fits all size in car cup holders”

Strength7%

“is quite sturdy”

Design-Overall5%

“Clear printed design”

Value For Money4%

“Value for money”

Advertised Vs Actual Product4%

“As described”

Gifting Purpose4%

“Good gift”

Color3%

“tge colour is lovely my daughter is happy with it”

What buyers complain about

Leak-Proof28%

“Not really leakproof”

Weight Heavy10%

“Value for money it's very heavy with out drink in it”

Size-Overall10%

“Not fit for purpose”

Ease Of Use10%

“struggled to open it”

Durability10%

“Handle broke after 1 use”

Comfort-Overall5%

“uncomfortable”

Value For Money2%

“this is overpriced considering the problems that is has”

Temperature Control2%

“cold temperature a little longer as well”

Top return reasons

Leak-Proof35%

Size-Overall26%

Quality-Overall7%

Defective Material/Parts7%

Rusts/Corrodes4%

Stitch/Finish/Polish4%

Functionality-Overall3%

Ease Of Use3%

Add-Ons/Attachments2%

Adhesion/Stickiness2%

Common questions

Is stitch stanley cup profitable to sell on Amazon United Kingdom?: The niche generates £14K/yr across 18 tracked products. 0 of 3 products launched in the last 360 days are still selling. 90-day search growth is -4.3%. Flapen's verdict: Skip it (34/100).
How competitive is the stitch stanley cup niche?: 8 brands and 46 sellers compete. The top 5 products take 65% of clicks and top 5 brands hold 94% of demand.
What do buyers complain about in stitch stanley cup?: Top complaints mined from reviews: Leak-Proof, Weight Heavy, Size-Overall. The return rate is 1.1%.
When does demand for stitch stanley cup peak?: Demand peaks in Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the stitch stanley cup niche?: Listings span £6.51–£18.01; the average listing price is £13.72 (sweet spot $15–$100). The average incumbent carries 194 reviews — the moat a new listing must climb.