Skip to content

Stitch Diamond Art

Fail

Prices span $2.54–$12.28, mostly outside the sweet spot, so Stitch Diamond Art is a Fail.

Flapen Score
33
33 / 100
Ranks 5,433 of 5,777 Home & Garden niches · −18 vs the category median of 51
Market size
£15K/yr70K searches / yr
90-day growth
-29.4%search demand this quarter
Competition
63%top-5 click share · 8 brands · 33 sellers

Flapen Score

Stitch Diamond Art against its category

The dotted line is the Home & Garden average. Past it, Stitch Diamond Art is stronger. Inside it, weaker.

33Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stitch Diamond Art market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stitch Diamond Art 70K times last year and spent an estimated £15K. The top 5 brands take 94% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 33 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months
70K
Growth, 90 days vs prior 90
-29.4%
Conversion, latest week
3.9%
Market size, estimated
£15Ka year
Peak month
December2.6× the quietest month
Top search term
stitch diamond art34K searches a year

02 · Price

A sale here is worth £5.41.

Listings sell for £5.41 on average, from £2.54 to £12.28. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At £5.41 that is £541 to £1K a year per listing.

Average price
£5.41under the $15 to $100 sweet spot
Price range
£2.54–£12.28
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–3K
Units per listing a year
100–250
Revenue per listing a year
£541–£1K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

11% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 16.9% of listings are out of stock. The average listing ranks #553 within Mosaic Making. It carries 141 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
11%
Prime listings
89%
Out of stock, average day
16.9%
Average rank
#553in Mosaic Making
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
141per listing
Listings tracked
18

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Stitch Diamond Art products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

£0£729£1K£2K£3K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 flat

Sellers

33

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

3%

  • cdsnxore58%
  • HORPKUN15%
  • Totum8%
  • CLYCTIP7%
  • FORETOGO5%
  • CRYSTAL ART4%
  • Open — no brand owns it (2 brands, 3%)

Demand

Stitch Diamond Art search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Stitch Diamond Art search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stitch diamond art34K/yr
  • diamond art stitch12K/yr
  • stitch diamond painting7K/yr
  • stitch crystal art4K/yr
  • diamond painting stitch3K/yr
  • lilo and stitch diamond art4K/yr
  • stitch gem art2K/yr
  • stitch diamond art for kids2K/yr

Reviews and returns

What reviews say buyers love and hate about Stitch Diamond Art

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Instructions/User Manual/Troubleshooting22%−0.02

No instructions

so it comes without any instruction sheet

No instructions for use

Advertised Vs Actual Product19%−0.10

Not as described

Nothing like web description

Frame Quality19%−0.10

Frame is cheap plastic

comes with a flimsy plastic frame

No clips to keep back on frame

Gifting Purpose8%−0.13

Very disappointed as it was a present

Material Quality8%−0.04

Its cheaply made

Love

Quality-Overall29%+0.59

Amazing quality

Great product

Nice pic and good quality

Ease Of Use18%+1.50

Very easy to use

easy to do as well

Easy to make

Value For Money15%+1.22

Good value for money

Also a really good price

well worth the money

Gifting Purpose12%−0.13

Bought for a cheap birthday gift

otherwise its a nice little gift

small present perfect for crafty 8 year old

Fun/Entertainment Experience9%+0.69

Easy to do and fun

We had a lot of fun doing these

great fun great quality great product

Return

0.5% Return rate 22% Fixable by listing

Frame Quality56%▅▁▁██▃

Frame is cheap plastic

comes with a flimsy plastic frame

No clips to keep back on frame

Size-Overall22%▁▁█▁▁▃
Adhesion/Stickiness11%█▁▁▁▁▁
Quality-Overall11%▁▁▁▁▁█

Rubbish

Absolute rubbish

FAQ

Common Stitch Diamond Art questions

Answered from the same tracked data.