Skip to content

Stitch Birthday Decorations

Maybe

An estimated 0.8% of orders come back. But demand is soft, at -23.6% this quarter, so Stitch Birthday Decorations is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£124K/yr306K searches / yr
90-day growth
-23.6%search demand this quarter
Competition
37%top-5 click share · 25 brands · 91 sellers

Flapen Score

Stitch Birthday Decorations against its category

The dotted line is the Home & Garden average. Past it, Stitch Birthday Decorations is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stitch Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stitch Birthday Decorations 306K times last year and spent an estimated £124K. The top 5 brands take 72% of clicks. Demand peaks in Aug–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 4.7% of those searches ended in a purchase.

Shoppers searched for this 306K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -23.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £124K a year.

Searches, last 12 months
306K
Growth, 90 days vs prior 90
-23.6%
Conversion, latest week
4.7%
Market size, estimated
£124Ka year
Peak month
September2.4× the quietest month
Top search term
stitch birthday decorations99K searches a year

02 · Price

A sale here is worth £8.58.

Listings sell for £8.58 on average, from £2.99 to £24.31. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At £8.58 that is £858 to £2K a year per listing.

Average price
£8.58under the $15 to $100 sweet spot
Price range
£2.99–£24.31
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
13K–15K
Units per listing a year
100–250
Revenue per listing a year
£858–£2K
Returns
0.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #969 within Party Supplies. It carries 270 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
95%
Out of stock, average day
15.0%
Average rank
#969in Party Supplies
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
270per listing
Listings tracked
39

04 · Newcomers

0 of last year's 18 launches cleared the first-year sales bar.

18 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 23 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
18
Successful launches
0Amazon's first-year sales bar
Average brand age
23 months

Products

Top Stitch Birthday Decorations products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 37% of clicks, no more. An open shelf where new products get seen.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

25 rising

Sellers

91

Est. top-5 brand share

72%

Top 20: 96%

Est. top-5 click share

37%

Top 20: 81%

Open market

25%

  • Procos46%
  • NTGFU11%
  • Nonzmun5%
  • SAVITA5%
  • Decorata Party5%
  • Milygobam3%

Demand

Stitch Birthday Decorations search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 2.4×

Search terms

Top Stitch Birthday Decorations search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • stitch birthday decorations99K/yr
  • stitch party decorations39K/yr
  • stitch balloons44K/yr
  • lilo and stitch birthday decorations14K/yr
  • stitch party14K/yr
  • stitch birthday12K/yr
  • stitch birthday banner11K/yr
  • stitch decorations birthday8K/yr
  • stitch balloon12K/yr
  • lilo and stitch party decorations7K/yr

Reviews and returns

What reviews say buyers love and hate about Stitch Birthday Decorations

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Quality-Overall”
28%of negative reviews mention “Inflation/Deflation”
0.8%of orders come back
“early morning it was already deflated”
A buyer, on “Inflation/Deflation”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Stitch Birthday Decorations questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data