Stihl Chainsaw
FailBuyers convert on only 0.4% of searches, so Stihl Chainsaw is a Fail.
- Flapen Score
- 38 / 100Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 5138
- Market size
- £85K/yr100K searches / yr
- 90-day growth
- -25.1%search demand this quarter
- Competition
- 56%top-5 click share · 8 brands · 66 sellers
Flapen Score
Stihl Chainsaw against its category
The dotted line is the Home & Garden average. Past it, Stihl Chainsaw is stronger. Inside it, weaker.
Market
The Stihl Chainsaw market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Stihl Chainsaw 100K times last year and spent an estimated £85K. The top 5 brands take 95% of clicks. Demand peaks in Feb. Flapen scores it 38 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 100K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -25.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £85K a year.
- Searches, last 12 months
- 100K
- Growth, 90 days vs prior 90
- -25.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- £85Ka year
- Peak month
- February2.0× the quietest month
- Top search term
- stihl chainsaw70K searches a year
02 · Price
A sale here is worth £224.14.
Listings sell for £224.14 on average, from £10.73 to £637.55. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £224.14 that is £0 to £22K a year per listing.
- Average price
- £224.14above the $15 to $100 sweet spot
- Price range
- £10.73–£637.55
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 250–500
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£22K
- Returns
- 1.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 36% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #757 within Mowers & Outdoor Power Tools. It carries 493 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 36%
- Out of stock, average day
- 1.5%
- Average rank
- #757in Mowers & Outdoor Power Tools
- Average rating
- 4.27 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 493per listing
- Listings tracked
- 22
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Stihl Chainsaw products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Stihl Chainsaw MS 180 PM3 Cutting Length 40 cm
- Price
- £378.14
- Rating
- 4.5/5
- Reviews
- 296
- Age
- 10y ago

Stihl GTA 26 GA010116900 Battery-Powered Wood Cutter + 1x AS2 + 1x AL1
- Price
- £167.64
- Rating
- 4.3/5
- Reviews
- 397
- Age
- 6y ago

Husqvarna 120 Mark II Petrol Chainsaw - 38.2 cc X-Torq Engine 14 bar & H37 Chain LowVib Vibration Reduction Air Injection Ideal for Garden & firewood
- Price
- £153.98
- Rating
- 4.6/5
- Reviews
- 1,854
- Age
- 7y ago

Stihl MS181 14-Inch Chain Saw - Orange
- Price
- £359.19
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 13y ago

Stihl MSA60.0 C-B Cordless Chainsaw Lightweight and Comfortable to Use - For Occasional Green Care & Easy Crafts
- Price
- £327.49
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 3y ago
Trending
estimated 90-day click momentum
STIHL MS 251 Pro Petrol Chainsaw 40 cm
- Price
- £637.55
- Rating
- 2.8/5
- Reviews
- 2
- Age
- 4y ago

Stihl MS171 14-Inch Modern Chain Saw - Orange
- Price
- £321.83
- Rating
- 4.1/5
- Reviews
- 14
- Age
- 11y ago

STIHL MSA 70 C-B Cordless Chainsaw with AK30 Battery and Charger AL101
- Price
- £443.35
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 5y ago

Makita DCE090ZX1 Twin 18V (36V) Li-ion LXT Brushless 230mm Disc Cutter - Batteries and Charger Not Included Blue/Black
- Price
- £281.13
- Rating
- 4.4/5
- Reviews
- 146
- Age
- 5y ago

Stihl GTA 26 Cordless Wood Cutter Set with Battery AS 2 and Charger AL 1 Battery Operated
- Price
- £169.96
- Rating
- 4.7/5
- Reviews
- 5
- Age
- 6y ago
Newest
by launch date
Charocean 52cc Petrol Chainsaw 20 Inch Cordless Chainsaw 2000W Chain Saw Self-Starting with Fuel Mixing Bottle Hyundai Chainsaws Petrol Kit for Wood Cutting Pruning Gardening DIY (20 inch)
- Price
- £59.54
- Rating
- 4.1/5
- Reviews
- 6
- Age
- 12mo ago

NovorikX 18 & 20 Petrol Chainsaw 50cc Powerful 2-Stroke Engine Multi-Purpose Chain Saw Versatile & Durable for Home Use Tree Felling Pruning & Firewood Cutting
- Price
- £202.45
- Rating
- 3.7/5
- Reviews
- 36
- Age
- 1y ago

Stihl MSA60.0 C-B Cordless Chainsaw Lightweight and Comfortable to Use - For Occasional Green Care & Easy Crafts
- Price
- £327.49
- Rating
- 4.6/5
- Reviews
- 68
- Age
- 3y ago

5-In-1 Garden Multi Tool - 52cc 2 Stroke Petrol Strimmer Pull Start Brush Cutter Hedge Trimmer Chainsaw and Extension Pole with Harness and Tool Kit | Long Reach Gardening Multitool | eSkde
- Price
- £120.28
- Rating
- 3.7/5
- Reviews
- 266
- Age
- 3y ago

Stihl MS 162 Chainsaw 30 cm
- Price
- £189.15
- Rating
- 4.3/5
- Reviews
- 359
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
66
Est. top-5 brand share
95%
Top 20: 100%
Est. top-5 click share
56%
Top 20: 98%
Open market
2%
- Stihl64%
- Husqvarna14%
- Hyundai8%
- Evolution Power Tools6%
- Charocean3%
- NovorikX3%
- Open — no brand owns it (2 brands, 2%)
Demand
Stihl Chainsaw search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb · busiest ÷ quietest = 2.0×
Search terms
Top Stihl Chainsaw search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- stihl chainsaw70K/yr
- stihl saw11K/yr
- chainsaws stihl6K/yr
- chainsaw stihl7K/yr
- stihl battery chainsaw6K/yr
Reviews and returns
What reviews say buyers love and hate about Stihl Chainsaw
We read the reviews and the return reasons for every product selling here.
“Broke during first use”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Stihl Chainsaw questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









