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Stella Artois Glass

Stella Artois Glass shows low returns (0.5%), but a small market ($33K/yr) keeps it on the watch list.

Flapen Score

51
Worth a look
Market size 8Growth 74Conversion 54Competition 22Returns 97Price range 70Avg price 70Brand share 12Review moat 96Quality gap 75
This niche Category average

Is Stella Artois Glass profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Stella Artois Glass is a £33K/yr Amazon United Kingdom market (51K searches/yr). The top 5 brands hold 95% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 51/100.

Stella Artois Glass: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +58.8% over the last 90 days and 4.5% of searches end in a purchase.

£33K

revenue / yr

Units sold / yr3K
Search volume / yr+58.8%51K
Conversion rate4.5%
Avg price£14.36

Who owns the niche?

The top 5 brands hold 95% of demand, so 5% of the market is open.

5%

open market share

Brands · sellers7 · 16
Top-5 product click share74%
Open market5%
Avg brand age65 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 14 products

Sponsored placement21%
New entrants (1y)0· 0 succeeded
Avg rating4.3★
Avg reviews77

Top Stella Artois Glass products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

£0£3K£7K£10K£13K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

16

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

2%

  • Arcoroc37%
  • GarageBar34%
  • RoxleyLtd17%
  • STELLA ARTOIS5%
  • Generic3%
  • BEAMS INTERNATIONAL3%
  • Open — no brand owns it (1 brand, 2%)

Stella Artois Glass demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume51KCVR4.5%Products14Brands7Top 5 Brands95%OOS Rate18.6%Rating4.3★Reviews77Avg BSR#375
4K3KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.8×

Top Stella Artois Glass search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • stella artois glass29K/yr
  • stella glass9K/yr
  • stella pint glass7K/yr
  • stella artois beer glasses4K/yr
  • stella glasses3K/yr

What reviews say buyers love and hate about Stella Artois Glass

What buyers mention most, as a share of all reviews.

What buyers love

92% of reviews
Quality-Overall33%

Great quality

Gifting Purpose17%

Makes a lovely thoughtful gift

Design-Overall17%

Lovely design

Size-Overall8%

Its the right size for a bottle of stella

Value For Money8%

Very good value

What buyers complain about

88% of reviews
Size-Overall38%

Too small

Advertised Vs Actual Product25%

not 28CL as advertised

Value For Money13%

the price feels abit steep as i think these might be 'Old stock or Imperfects' as the 3rd glass ive re-ordered that arrived today also has a Dull Gold Rim

Product Condition13%

I've still kept item and reordered replacement glass but the price feels abit steep as i think these might be 'Old stock or Imperfects' as the 3rd glass ive re-ordered that arrived today also has a Dull Gold Rim

Stella Artois Glass return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

70%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
57%
2Quality-Overall
8%
3Color
8%
4Advertised Vs Actual Product
5%
5Durability
5%

Common Stella Artois Glass questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stella Artois Glass 51/100 on Amazon United Kingdom — Worth a look. The niche generates £33K/yr across 14 tracked products. Search demand moved +58.8% over the last 90 days.
Search demand for Stella Artois Glass on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 4.8× the quietest.