Steak Knives and Forks Set of 6
FailShoppers spend only $12K a year here, so Steak Knives and Forks Set of 6 is a Fail.
- Flapen Score
- 39 / 100Ranks 4,947 of 5,777 Home & Garden niches · −12 vs the category median of 5139
- Market size
- £12K/yr60K searches / yr
- 90-day growth
- -12.4%search demand this quarter
- Competition
- 56%top-5 click share · 15 brands · 17 sellers
Flapen Score
Steak Knives and Forks Set of 6 against its category
The dotted line is the Home & Garden average. Past it, Steak Knives and Forks Set of 6 is stronger. Inside it, weaker.
Market
The Steak Knives and Forks Set of 6 market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Steak Knives and Forks Set of 6 60K times last year and spent an estimated £12K. The top 5 brands take 77% of clicks. Demand peaks in Nov–Dec. Flapen scores it 39 out of 100, a Fail.
01 · Demand
1.3% of searches ended in a purchase last week.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -12.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £12K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- -12.4%
- Conversion, latest week
- 1.3%
- Market size, estimated
- £12Ka year
- Peak month
- December2.9× the quietest month
- Top search term
- steak knife and fork set17K searches a year
02 · Price
A sale here is worth £15.66.
Listings sell for £15.66 on average, from £5.11 to £30.43. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £15.66 that is £0 to £2K a year per listing.
- Average price
- £15.66inside the $15 to $100 sweet spot
- Price range
- £5.11–£30.43
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 1.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 13.7% of listings are out of stock. The average listing ranks #200 within Barbecue & Outdoor Dining. It carries 1,167 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 80%
- Prime listings
- 100%
- Out of stock, average day
- 13.7%
- Average rank
- #200in Barbecue & Outdoor Dining
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,167per listing
- Listings tracked
- 25
04 · Newcomers
Amazon counts 1 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 55 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 55 months
Products
Top Steak Knives and Forks Set of 6 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Tramontina Cutlery Set with Steak Knives 12 Piece Sharp Knife and Fork Set with Wooden Handles Camping Kitchen Rustic 22299002
- Price
- £16.85
- Rating
- 4.6/5
- Reviews
- 2,017
- Age
- 19y ago
Tramontina Cutlery Set with Gaucho Steak Knives 4 Piece Sharp Knife and Fork Set with Wooden Handles Camping Kitchen Rustic Dishwasher Safe 29899312
- Price
- £12.58
- Rating
- 4.7/5
- Reviews
- 513
- Age
- 7y ago
Viners Everyday Stainless Steel Steak Cutlery Set | Set of 6 Serrated Knives + 6 Three-Prong Forks | Triple Riveted Handles | Gift Box
- Price
- £15.47
- Rating
- 4.6/5
- Reviews
- 457
- Age
- 14y ago
Tramontina Cutlery Set with Steak Knives 12 Piece Sharp Knife and Fork Set with Wooden Handles Camping Kitchen Rustic Dishwasher Safe 29899199
- Price
- £29.02
- Rating
- 4.7/5
- Reviews
- 1,618
- Age
- 10y ago
Meisha Harley Pattern Steak Knife and Fork Set Silver Table Knife Set 6 Steak Knives & 6 Dinner Forks Stainless Steel Professional Serrated Steak Knives for Multipurpose (Pack of 12)
- Price
- £16.09
- Rating
- 4.4/5
- Reviews
- 200
- Age
- 5y ago
Trending
90-day click momentum
HOMQUEN Stainless Steel Steak Knives Set of 12 Knives and Forks Set Cutlery Set Dinner Knife and Dinner Fork Set Dishwasher Safe (Silver)
- Price
- £12.74
- Rating
- 4.5/5
- Reviews
- 351
- Age
- 10mo ago
Tramontina Churrasco Riveted Steak Knife and Fork with Wooden Handles
- Price
- £10.22
- Rating
- 4.4/5
- Reviews
- 28
- Age
- 9y ago
Tramontina Cutlery Set with Steak Knives 12 Piece Sharp Knife and Fork Set with Wooden Handles Camping Kitchen Rustic Dishwasher Safe 29899199
- Price
- £29.02
- Rating
- 4.7/5
- Reviews
- 1,618
- Age
- 10y ago
Russell Hobbs COMBO-4796 24-Piece Steak Knife & Fork Set Tableware Service for 12 Steak Knives and Forks with Stainless Steel Blades Serrated Knife Set Sharp Meat Knives Ergonomic Handles Black
- Price
- £21.62
- Rating
- 4.2/5
- Reviews
- 1,376
- Age
- 2y ago
Tramontina Cutlery Set with Gaucho Steak Knives 4 Piece Sharp Knife and Fork Set with Wooden Handles Camping Kitchen Rustic Dishwasher Safe 29899312
- Price
- £12.58
- Rating
- 4.7/5
- Reviews
- 513
- Age
- 7y ago
Newest
by launch date
WAGATI Steak Knives Set of 4 Rust-Free Stainless-Steel Steak Knives with Sharp Serrated Edge Kitchen Steak Knife Set with Non-Slip Ergonomic Handle Stain & Scratch Resistant
- Price
- £12.82
- Rating
- 4.6/5
- Reviews
- 741
- Age
- 2mo ago
HOMQUEN Stainless Steel Steak Knives Set of 12 Knives and Forks Set Cutlery Set Dinner Knife and Dinner Fork Set Dishwasher Safe (Silver)
- Price
- £12.74
- Rating
- 4.5/5
- Reviews
- 351
- Age
- 10mo ago
LAZAHOME Steak Knives Set of 6 Serrated Edge Stainless Steel Kitchen Knife with Ergonomic Handle Dishwasher Safe Rust-Proof
- Price
- £7.17
- Rating
- 4.6/5
- Reviews
- 666
- Age
- 2y ago
Russell Hobbs COMBO-4796 24-Piece Steak Knife & Fork Set Tableware Service for 12 Steak Knives and Forks with Stainless Steel Blades Serrated Knife Set Sharp Meat Knives Ergonomic Handles Black
- Price
- £21.62
- Rating
- 4.2/5
- Reviews
- 1,376
- Age
- 2y ago
Evanda Steak Knives Set 12 Piece Service for 6 Stainless Steel 6 Dinner Forks and 6 Dinner Knives Set Steak Knives Steak Forks Dishwasher Safe
- Price
- £13.01
- Rating
- 4.5/5
- Reviews
- 399
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.
Brands
15 rising
Sellers
17
Top-5 brand share
77%
Top 20: 100%
Top-5 click share
56%
Top 20: 96%
Open market
18%
- Tramontina42%
- Viners12%
- BISDARUN9%
- Meisha7%
- Judge5%
- Russell Hobbs5%
- Open — no brand owns it (9 brands, 18%)
Demand
Steak Knives and Forks Set of 6 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.9×
Search terms
Top Steak Knives and Forks Set of 6 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- steak knife and fork set17K/yr
- steak knives and forks set of 612K/yr
- steak knives and forks19K/yr
- steak knives and forks set of 44K/yr
- steak cutlery set4K/yr
- steak knife and fork3K/yr
Reviews and returns
What reviews say buyers love and hate about Steak Knives and Forks Set of 6
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Unfortunately these are nowhere near the quality of the ones I was replacing
Disappointing quality
not dishwasher safe not very good quality
Arrived damaged - something was spilled on the box leaving it stained with wood coming off
Not wood like described
I could not recommend at this price point
Waste of money
some saying they go rusty
They rust easily
very lightweight not suitsble for everyday use
Love
Excellent quality-price ratio
Great quality cutlery
Brilliant quality
Well worth it
Good for price
Great value for money
A really great set of steak knives
These knives are very sharp
Sharp
Nice comfortable steak knives
comfortable to hold
comfortable to use
robust
Sharp, good strong handle
Great set of steak knife and forks very sturdy and well balanced
Return
1.4% Return rate 38% Fixable by listing
Unfortunately these are nowhere near the quality of the ones I was replacing
Disappointing quality
not dishwasher safe not very good quality
Too heavy
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Steak Knives and Forks Set of 6 questions
Answered from the same tracked data.