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Stanley Snack Tray

Fail

Shoppers spend an estimated $916 a year here, so Stanley Snack Tray is a Fail.

Flapen Score
29
29 / 100
Ranks 5,595 of 5,777 Home & Garden niches · −22 vs the category median of 51
Market size
£916/yr11K searches / yr
90-day growth
-12.7%search demand this quarter
Competition
77%top-5 click share · 9 brands · 12 sellers

Flapen Score

Stanley Snack Tray against its category

The dotted line is the Home & Garden average. Past it, Stanley Snack Tray is stronger. Inside it, weaker.

29Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stanley Snack Tray market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stanley Snack Tray 11K times last year and spent an estimated £916. The top 5 brands take 81% of clicks. Demand peaks in Jan–Feb–Dec. Flapen scores it 29 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 11K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -12.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £916 a year.

Searches, last 12 months
11K
Growth, 90 days vs prior 90
-12.7%
Conversion, latest week
1.4%
Market size, estimated
£916a year
Peak month
January3.3× the quietest month
Top search term
stanley snack tray5K searches a year

02 · Price

A sale here is worth £5.77.

Listings sell for £5.77 on average, from £3.80 to £8.98. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At £5.77 that is £0 to £577 a year per listing.

Average price
£5.77under the $15 to $100 sweet spot
Price range
£3.80–£8.98
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
£0–£577
Returns
3.7%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 71.2% of listings are out of stock. The average listing ranks #20,775 within Dishware & Serving Pieces. It carries 35 reviews at 4.24 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
100%
Out of stock, average day
71.2%
Average rank
#20,775in Dishware & Serving Pieces
Average rating
4.24 starsAmazon United Kingdom average 4.36 stars
Average reviews
35per listing
Listings tracked
10

04 · Newcomers

Brands here are young.

The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
30 months

Products

Top Stanley Snack Tray products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

£0£92£183£275£366110100 Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)2 products missing review or click data not plotted

Brands

9 falling

Sellers

12

Est. top-5 brand share

81%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

13%

  • BAG.IT29%
  • Tomedeks16%
  • Tuilful14%
  • Xzyden14%
  • IYEREER8%
  • WALLFID6%
  • Open — no brand owns it (3 brands, 13%)

Demand

Stanley Snack Tray search demand

Weekly searches over the year, seasonality beneath. Pick a range.

1K750Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb, Dec · busiest ÷ quietest = 3.3×

Search terms

Top Stanley Snack Tray search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • stanley snack tray5K/yr
  • stanley cup snack tray3K/yr
  • stanley tray779/yr
  • stanley snack bowl531/yr
  • snack tray for stanley cup734/yr
  • stanley cup tray678/yr
  • stanley cup snack bowl199/yr
  • snack bowl for stanley cup234/yr

Reviews and returns

What reviews say buyers love and hate about Stanley Snack Tray

We read the reviews and the return reasons for every product selling here.

3.7%of orders come back

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

5 topics

NegativePositive

FAQ

Common Stanley Snack Tray questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data