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Stainless Steel Frying Pan Set

Maybe

Products sell for $53.82 on average, inside the sweet spot. But demand is soft, at -23.9% this quarter, so Stainless Steel Frying Pan Set is a Maybe.

Flapen Score
58
58 / 100
Top 23% of 5,777 Home & Garden niches · +7 vs the category median of 51
Market size
£91K/yr86K searches / yr
90-day growth
-23.9%search demand this quarter
Competition
31%top-5 click share · 27 brands · 120 sellers

Flapen Score

Stainless Steel Frying Pan Set against its category

The dotted line is the Home & Garden average. Past it, Stainless Steel Frying Pan Set is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stainless Steel Frying Pan Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stainless Steel Frying Pan Set 86K times last year and spent an estimated £91K. The top 5 brands take 49% of clicks. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 86K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -23.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £91K a year.

Searches, last 12 months
86K
Growth, 90 days vs prior 90
-23.9%
Conversion, latest week
2.0%
Market size, estimated
£91Ka year
Top search term
stainless steel frying pan set24K searches a year

02 · Price

A sale here is worth £53.82.

Listings sell for £53.82 on average, from £22.13 to £139.05. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At £53.82 that is £0 to £5K a year per listing.

Average price
£53.82inside the $15 to $100 sweet spot
Price range
£22.13–£139.05
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
£0–£5K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 9.8% of listings are out of stock. The average listing ranks #18,543 within Cookware. It carries 566 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
80%
Out of stock, average day
9.8%
Average rank
#18,543in Cookware
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
566per listing
Listings tracked
45

04 · Newcomers

Amazon counts 5 of last year's 14 launches as successful.

14 products launched here in the last 12 months. Amazon counts 5 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months
14
Successful launches
5Amazon's first-year sales bar
Average brand age
47 months

Products

Top Stainless Steel Frying Pan Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 31% of clicks. An open shelf where new products get seen.

£0£4K£7K£11K£15K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

27 falling

Sellers

120

Top-5 brand share

49%

Top 20: 94%

Top-5 click share

31%

Top 20: 72%

Open market

46%

  • nuovva15%
  • Cuisinart14%
  • Tefal9%
  • MICHELANGELO6%
  • Amazon Basics5%
  • Wodillo5%

Demand

Stainless Steel Frying Pan Set search demand

Weekly searches over the year. Pick a range.

2K1KApr '26Apr '26May '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Stainless Steel Frying Pan Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • stainless steel frying pan set24K/yr
  • stainless steel induction pans10K/yr
  • induction pan set stainless steel5K/yr
  • stainless steel pan set non toxic7K/yr
  • steel pans6K/yr
  • induction hob pan set stainless steel6K/yr
  • stainless steel cooking set6K/yr
  • 18/10 stainless steel cookware7K/yr
  • stainless steel 3 piece pan set5K/yr
  • 5 piece stainless steel pan set5K/yr

Reviews and returns

What reviews say buyers love and hate about Stainless Steel Frying Pan Set

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Adhesion/Stickiness15%−0.27

Everything sticks

sticky

Not none stick

Quality-Overall14%+1.12

Bad quality

Poor quality control

These are cheap compared to competitors because they are appalling quality

Ease Of Cleaning5%+0.23

However I have found it takes a bit more effort to clean after a meal

Not easy to clean

Hard to clean - easy to use

Value For Money5%+1.78

Don't go cheaper

At £79.99 it isnt exactly cheap

Although the set is quite expensive

Size-Overall5%+0.16

didnt fit properly

Small

one large

Love

Quality-Overall28%+1.12

Fantastic quality set

these are solid quality

Best Quality

Value For Money20%+1.78

affordable price

Great buy

good value for money

Ease Of Cleaning8%+0.23

Easy to clean up

it is easy to wash

Easily cleaned

Advertised Vs Actual Product4%+0.22

As described

Just what I needed

Exactly as promised

Size-Overall4%+0.16

The size range of these are ideal

sizes are perfect

a good selection of sizes

Return

1.3% Return rate 38% Fixable by listing

Size-Overall23%▇▄██▇▆

didnt fit properly

Small

one large

Quality-Overall17%▆▅▅▇█▅

Bad quality

Poor quality control

These are cheap compared to competitors because they are appalling quality

Adhesion/Stickiness9%█▆▅▄▄▆

Everything sticks

sticky

Not none stick

Compatibility-Overall6%▆▆▃▇▂█
Advertised Vs Actual Product4%▇██▃▄▇

FAQ

Common Stainless Steel Frying Pan Set questions

Answered from the same tracked data.