spring wreath
Worth a lookShows a thin review moat (144 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great144.06avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.1★avg incumbent rating — lower means beatable quality
Brand share
Great48%top-5 brand share — no brand owns this niche
Competition
Great33%top-5 click share — an open shelf
Returns
Great1.7%return rate — above 5% kills the launch gate
Avg price
Great£16.69avg listing price — sweet spot $15–$100
Price range
Good£6.78–£27.33cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Okay£139K£139K/yr · 479K searches
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Growth
Bad-51.7%90-day search growth — must beat 0% to launch
According to Flapen's Amazon United Kingdom niche tracking, spring wreath is a £139K/yr Amazon United Kingdom market (479K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Feb–Mar–Apr. Verdict: Worth a look — 57/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
spring wreath market data
- Units sold / yr
- 6K–8K
- avg 0–100/product
- Revenue / yr
- £100K–£134K
- units × avg price
- Conversion rate
- 1.7%
- Avg BSR
- #190
- Page quality
- 0%
- Prime
- 76%
- Sponsored
- 86%
- Out of stock
- 12.8%
- Avg brand age
- 27 months
- Avg seller age
- 196 days
Competition & brand share
Clicks spread well past the top 5 (33% combined) — an open shelf where new products get seen.Brands
34 falling
Sellers
103
Top-5 brand share
48%
Top 20: 91%
Top-5 click share
33%
Top 20: 80%
Open market
47%
- colorspec22%
- Betylifoy7%
- PERFNIQUE7%
- LuckyCao6%
- SogYupk6%
- Prismoria5%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -51.7% search growth over the last 90 days.Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 7.0×
Top spring wreath search terms
- summer wreaths for front door36K/yr
- summer door wreaths outdoor29K/yr
- door wreaths outdoor all year63K/yr
- front door wreaths for summer22K/yr
- summer door wreath23K/yr
- summer wreath20K/yr
- front door decoration22K/yr
- summer door wreaths8K/yr
- front door decor9K/yr
- spring door wreath102K/yr
Top spring wreath products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
COLORSPEC Eucalyptus Wreath for Front Door 50 cm/20 inch Spring Summer Green Wreath Lifelike Artificial Small Door Wreath Decoration for Farmhouse Wedding Home Window Wall Fireplace
colorspec£19.944.5★868 rev
Betylifoy Spring Door Wreath for Front Door Artificial Wreath Pansy Flower Artificial Green Wreath Large Colorful Spring Summer Wreath for Door Window Wall Decor
Betylifoy£23.464.0★182 rev
Perfnique Spring Summer Wreaths for Front Door 50 cm Lambs Ear Wreath with Lavender Flowers and Eucalyptus Leaves Green Artificial Wreath for Door Window Farmhouse Wreath for Wall Decor (Lavender)
PERFNIQUE£18.624.2★293 rev
Eucalyptus Wreath for Front Door Spring Summer Colorful Flowers Wreath
LuckyCao£14.683.6★43 rev
SogYupk Door Wreaths 30CM Artificial Peony Flower Front Door Wreath for Spring Summer All Seasons Floral Door Wreath for Farmhouse Office Home Wedding Party Decoration
SogYupk£15.834.5★628 rev
Newest
by launch date
ASTNIC Spring Door Wreath for Front Door 20.5 inch Green Artificial Wreaths with Eucalyptus Olive Boxwood Leaves Lifelike Door Wreaths Outdoor All Year Ramadan Decorations for Home Farmhouse Decor
ASTNIC£20.3333 rev
Spring Summer Wreath for Front Door Artificial Wildflower Spring Summer Door Wreath Decoration Colorful Garland Door Wreaths for Doors Window Wall Indoor Outdoor Décor (35cm/13.7in)
Zenova£13.7721 rev
Front Door Wreath with Hook 15 Artificial Door Wreath All-Year
Vetin£8.414 rev
petalyn Lavender Wreath for Front Door 20 Inch / 50 cm Artificial Spring Summer Purple Wreath UV Resistant Floral Door Wreath for Outdoor Indoor Wall Window Farmhouse Home Decor
petalyn£17.694 rev
Colorspec Eucalyptus Wreaths for Front Door 20in Spring Summer Wreath with Dandelion and berries Artificial Wreath Decoration for Home Wall Window Farmhouse Wedding Indoor&Outdoor All Year Round
colorspec£20.3121 rev
Trending
90-day click momentumpetalyn Lavender Wreath for Front Door 20 Inch / 50 cm Artificial Spring Summer Purple Wreath UV Resistant Floral Door Wreath for Outdoor Indoor Wall Window Farmhouse Home Decor
petalyn£17.694.3★
COLORSPEC Lavender Wreaths for Front Door 15 inch Spring Summer Artificial Wreath with Purple Butterflies and Greenery All Season Wreath Decoration for Home Wall Window Farmhouse Indoor Outdoor
colorspec£13.944.8★
ASTNIC Spring Door Wreath for Front Door 20.5 inch Green Artificial Wreaths with Eucalyptus Olive Boxwood Leaves Lifelike Door Wreaths Outdoor All Year Ramadan Decorations for Home Farmhouse Decor
ASTNIC£20.334.2★
Front Door Wreath with Hook 15 Artificial Door Wreath All-Year
Vetin£8.415.0★
40 cm Wreath For Front Door Artificial Wildflower Spring Summer Wreath for Front Door Home Wall Wedding Festival Farmhouse Holiday Decor
ZBELLO£16.393.4★
What buyers say about spring wreath
What buyers praise and complain about, mined from review topics.What buyers love
“Excellent quality”
“Good for the price”
“Lovely subtle colour”
“this fits the bill perfectly”
“It is exactly as is pictured”
“This wreath is very well made”
“Nicely made”
“adds a stylish touch all year round”
“Its strong and sturdy”
“brightens up the space nicely”
What buyers complain about
“in my opinion poor cheap quality”
“not really as described”
“Lots of plastic, cheap looking”
“Simply not fit for purpose”
“It is quite expensive”
“Colour not deep enough bit pale looking”
“Not as thick”
“won't last more than a couple of seasons”
“Very flimsy, globes are polystyrene, won't last more than a couple of seasons”
“Falls apart and its bent out of shape completely”
Top return reasons
Common questions
- Is spring wreath profitable to sell on Amazon United Kingdom?
- The niche generates £139K/yr across 49 tracked products. 1 of 15 products launched in the last 360 days are still selling. 90-day search growth is -51.7%. Flapen's verdict: Worth a look (57/100).
- How competitive is the spring wreath niche?
- 34 brands and 103 sellers compete. The top 5 products take 33% of clicks and top 5 brands hold 48% of demand.
- What do buyers complain about in spring wreath?
- Top complaints mined from reviews: Quality-Overall, Advertised Vs Actual Product, Material Quality. The return rate is 1.7%.
- When does demand for spring wreath peak?
- Demand peaks in Jan–Feb–Mar–Apr; the busiest month runs 7.0× the quietest.
- What does it cost to enter the spring wreath niche?
- Listings span £6.78–£27.33; the average listing price is £16.69 (sweet spot $15–$100). The average incumbent carries 144 reviews — the moat a new listing must climb.