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Spiderman Lunch Box

Fail

Shoppers spend only $30K a year here, so Spiderman Lunch Box is a Fail.

Flapen Score
43
43 / 100
Ranks 4,377 of 5,777 Home & Garden niches · −8 vs the category median of 51
Market size
£30K/yr74K searches / yr
90-day growth
-12.6%search demand this quarter
Competition
42%top-5 click share · 11 brands · 37 sellers

Flapen Score

Spiderman Lunch Box against its category

The dotted line is the Home & Garden average. Past it, Spiderman Lunch Box is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spiderman Lunch Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spiderman Lunch Box 74K times last year and spent an estimated £30K. The top 5 brands take 89% of clicks. Demand peaks in Aug–Sep. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.9% of searches ended in a purchase last week.

Shoppers searched for this 74K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -12.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £30K a year.

Searches, last 12 months
74K
Growth, 90 days vs prior 90
-12.6%
Conversion, latest week
3.9%
Market size, estimated
£30Ka year
Peak month
August3.3× the quietest month
Top search term
spiderman lunch box38K searches a year

02 · Price

A sale here is worth £10.57.

Listings sell for £10.57 on average, from £3.10 to £20.82. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.57 that is £1K to £3K a year per listing.

Average price
£10.57under the $15 to $100 sweet spot
Price range
£3.10–£20.82
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 82% ship with Prime. On an average day, 12.4% of listings are out of stock. The average listing ranks #241 within Food Storage. It carries 259 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
82%
Out of stock, average day
12.4%
Average rank
#241in Food Storage
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
259per listing
Listings tracked
33

04 · Newcomers

Amazon counts 0 of last year's 8 launches as successful.

8 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Spiderman Lunch Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 42% of clicks. Leaders hold, but buyers still shop past them.

£0£908£2K£3K£4K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

37

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

42%

Top 20: 85%

Open market

8%

  • Marvel38%
  • Zawadi Global16%
  • TDL14%
  • Stor12%
  • Get Trend8%
  • Luggage & Bag3%
  • Open — no brand owns it (5 brands, 8%)

Demand

Spiderman Lunch Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep · busiest ÷ quietest = 3.3×

Search terms

Top Spiderman Lunch Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spiderman lunch box38K/yr
  • spiderman lunch bag17K/yr
  • spiderman lunch box set6K/yr
  • spidey lunch box6K/yr
  • spiderman lunchbox5K/yr
  • spiderman lunch box and bottle set2K/yr

Reviews and returns

What reviews say buyers love and hate about Spiderman Lunch Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall30%+0.57

Small

its small/narrow

Smaller than expected

Leak-Proof10%

bottle leaks from the bottom

unfortunately the bottle seems to be leaking from the bottom

Ease Of Use10%−0.08

So cant be used

Durability10%−0.08

Broken already

Unsustainable Design10%−0.09

Hopefully doesnt ruin the design

Love

Size-Overall27%+0.57

lovely large size

Good sizes

Bag was a good size

Quality-Overall22%+2.07

Really well made and came with lunchbox and water bottle

Great quality

Very good product

Value For Money15%+0.65

good value

Excellent value

Good value

Advertised Vs Actual Product7%+0.03

As expected

Just as seen

No problems, exactly as described

Strength5%+0.45

its still strong

Bought for little boy starting school and the bag, pencil case and lunch box is still going strong

Return

0.9% Return rate 69% Fixable by listing

Size-Overall61%█▆▆▄▇▅

Small

its small/narrow

Smaller than expected

Quality-Overall9%▁█▂▃▁▄

Not great quality

Leak-Proof6%▁▄▄█▁▁

bottle leaks from the bottom

unfortunately the bottle seems to be leaking from the bottom

Compatibility-Overall3%█▁▃▁▁▄
Stitch/Finish/Polish2%▁▁▁█▁▇

FAQ

Common Spiderman Lunch Box questions

Answered from the same tracked data.