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Spice Jars

Fail

Demand is soft, at -28.7% this quarter, so Spice Jars is a Fail.

Flapen Score
47
47 / 100
Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 51
Market size
£279K/yr767K searches / yr
90-day growth
-28.7%search demand this quarter
Competition
51%top-5 click share · 17 brands · 33 sellers

Flapen Score

Spice Jars against its category

The dotted line is the Home & Garden average. Past it, Spice Jars is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spice Jars market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spice Jars 767K times last year and spent an estimated £279K. The top 5 brands take 80% of clicks. Demand peaks in Jan. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 2.2% of those searches ended in a purchase.

Shoppers searched for this 767K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £279K a year.

Searches, last 12 months
767K
Growth, 90 days vs prior 90
-28.7%
Conversion, latest week
2.2%
Market size, estimated
£279Ka year
Peak month
January1.7× the quietest month
Top search term
spice jars433K searches a year

02 · Price

A sale here is worth £16.31.

Listings sell for £16.31 on average, from £1.43 to £29.17. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £16.31 that is £4K to £8K a year per listing.

Average price
£16.31inside the $15 to $100 sweet spot
Price range
£1.43–£29.17
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£4K–£8K
Returns
1.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 15.8% of listings are out of stock. The average listing ranks #42 within Dressing & Spice Dispensers. It carries 755 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
97%
Out of stock, average day
15.8%
Average rank
#42in Dressing & Spice Dispensers
Average rating
4.50 starsAmazon United Kingdom average 4.36 stars
Average reviews
755per listing
Listings tracked
30

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
36 months

Products

Top Spice Jars products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 51% of clicks. Leaders hold, but buyers still shop past them.

£0£14K£28K£42K£56K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

17 falling

Sellers

33

Est. top-5 brand share

80%

Top 20: 100%

Est. top-5 click share

51%

Top 20: 89%

Open market

16%

  • ComSaf36%
  • MHDCLY19%
  • Livabl11%
  • Yangbaga8%
  • ToughHub7%
  • Yibaodan4%
  • Open — no brand owns it (11 brands, 16%)

Demand

Spice Jars search demand

Weekly searches over the year, seasonality beneath. Pick a range.

23K18KSpike '24Prime Day '25Spike '25SepDecMarJunAugNovMarMay

Peak months: Jan · busiest ÷ quietest = 1.7×

Search terms

Top Spice Jars search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • spice jars433K/yr
  • spice jars with lids and labels78K/yr
  • seasoning jars29K/yr
  • spice containers31K/yr
  • spice jar28K/yr
  • glass spice jars21K/yr
  • spices jars20K/yr
  • spice jars with lids19K/yr
  • large spice jars11K/yr
  • spice jars with labels11K/yr

Reviews and returns

What reviews say buyers love and hate about Spice Jars

We read the reviews and the return reasons for every product selling here.

35%of positive reviews mention “Quality-Overall”
26%of negative reviews mention “Size-Overall”
1.3%of orders come back
“Big”
A buyer, on “Size-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Spice Jars questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data