Souper Cubes
FailDemand is soft, at -43.6% this quarter, so Souper Cubes is a Fail.
- Flapen Score
- 35 / 100Ranks 5,308 of 5,777 Home & Garden niches · −16 vs the category median of 5135
- Market size
- £125K/yr219K searches / yr
- 90-day growth
- -43.6%search demand this quarter
- Competition
- 70%top-5 click share · 9 brands · 13 sellers
Flapen Score
Souper Cubes against its category
The dotted line is the Home & Garden average. Past it, Souper Cubes is stronger. Inside it, weaker.
Market
The Souper Cubes market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Souper Cubes 219K times last year and spent an estimated £125K. The top 5 brands take 93% of clicks. Demand peaks in Jan–Sep–Oct–Nov. Flapen scores it 35 out of 100, a Fail.
01 · Demand
2.1% of searches ended in a purchase last week.
Shoppers searched for this 219K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -43.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £125K a year.
- Searches, last 12 months
- 219K
- Growth, 90 days vs prior 90
- -43.6%
- Conversion, latest week
- 2.1%
- Market size, estimated
- £125Ka year
- Peak month
- January4.6× the quietest month
- Top search term
- souper cubes146K searches a year
02 · Price
A sale here is worth £26.65.
Listings sell for £26.65 on average, from £12.06 to £52.18. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £26.65 that is £3K to £7K a year per listing.
- Average price
- £26.65inside the $15 to $100 sweet spot
- Price range
- £12.06–£52.18
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £3K–£7K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #229 within Food Storage. It carries 4,835 reviews at 4.72 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #229in Food Storage
- Average rating
- 4.72 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 4,835per listing
- Listings tracked
- 18
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 17 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 17 months
Products
Top Souper Cubes products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Souper Cubes 1 Cup Silicone Freezer Moulds for Food with Lids Aqua 2-Pack
- Price
- £30.40
- Rating
- 4.7/5
- Reviews
- 21,905
- Age
- 7y ago

Souper Cubes Silicone Freezer Moulds with Lids Soup Containers 2/4-Compartment Freezer Storage Boxes Made from Food-Grade Materials Dishwasher-Safe(724/26-2PCS-Blue)
- Price
- £13.49
- Rating
- 4.7/5
- Reviews
- 13
- Age
- 6mo ago

Souper Cubes Silicone Freezer Mould Gift Set - 4-Pack Bundle - Charcoal
- Price
- £51.29
- Rating
- 4.8/5
- Reviews
- 2,408
- Age
- 4y ago

Souper Cubes 2 Cup Silicone Freezer Moulds for Food with Lids Aqua 2-Pack
- Price
- £30.22
- Rating
- 4.8/5
- Reviews
- 8,059
- Age
- 6y ago

Souper Cubes 1/2 Cup Silicone Freezer Tray for Batch Cooking Aqua 2-Pack
- Price
- £30.59
- Rating
- 4.8/5
- Reviews
- 3,996
- Age
- 5y ago
Trending
90-day click momentum
2Pack Silicone Soup Freezer Container Silicone Freezer Mould with Lid 250mL/125mL 4-Compartment S0uper Cube Storage Containers Ice Cube Tray for Broth Soup Leftovers Sauce
- Price
- £12.34
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 6mo ago

Souper Cubes 30mL 2 Tbsp Silicone Freezer Mould with Lid Blueberry 2 Pack
- Price
- £25.34
- Rating
- 4.8/5
- Reviews
- 346
- Age
- 1y ago

Souper Cubes Silicone Freezer Moulds with Lids Soup Containers 2/4-Compartment Freezer Storage Boxes Made from Food-Grade Materials Dishwasher-Safe(724/26-2PCS-Blue)
- Price
- £13.49
- Rating
- 4.7/5
- Reviews
- 13
- Age
- 6mo ago

QUUK Silicone Freezer Tray Moulds with Lid 250ml (1 Cup) Portions Stackable Food Storage Containers for Meal Prep Soup Sauce & Batch Cooking BPA Free Easy Release - Souper Cubes
- Price
- £16.81
- Rating
- 4.6/5
- Reviews
- 224
- Age
- 6mo ago

2 Pack Souper Cubes Silicone Freezer Tray 1000ML Soup Freezer Containers with Lid 4-Compartment Silicone Freezer Moulds Makes 8 Perfect 1 Cup portions Cubes for Meal Prep Soup Sauce (Cold Green)
- Price
- £12.06
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 10mo ago
Newest
by launch date
Souper Cubes Silicone Freezer Moulds with Lids Soup Containers 2/4-Compartment Freezer Storage Boxes Made from Food-Grade Materials Dishwasher-Safe(724/26-2PCS-Blue)
- Price
- £13.49
- Rating
- 4.7/5
- Reviews
- 13
- Age
- 6mo ago

2Pack Silicone Soup Freezer Container Silicone Freezer Mould with Lid 250mL/125mL 4-Compartment S0uper Cube Storage Containers Ice Cube Tray for Broth Soup Leftovers Sauce
- Price
- £12.34
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 6mo ago

QUUK Silicone Freezer Tray Moulds with Lid 250ml (1 Cup) Portions Stackable Food Storage Containers for Meal Prep Soup Sauce & Batch Cooking BPA Free Easy Release - Souper Cubes
- Price
- £16.81
- Rating
- 4.6/5
- Reviews
- 224
- Age
- 6mo ago

2 Pack Souper Cubes Silicone Freezer Tray 1000ML Soup Freezer Containers with Lid 4-Compartment Silicone Freezer Moulds Makes 8 Perfect 1 Cup portions Cubes for Meal Prep Soup Sauce (Cold Green)
- Price
- £12.06
- Rating
- 4.7/5
- Reviews
- 12
- Age
- 10mo ago

Lotvic 2 Pack Soup Cube Silicone Freezer Tray 1000ML Freezer Containers with Lid 4-Compartment Makes 8 1-Cup Portions Cubes Freezer Tray for Meal Prep Soup Sauce (2 Pack Blue)
- Price
- £15.04
- Rating
- 4.5/5
- Reviews
- 32
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 70% of clicks. A locked shelf that new listings rarely crack.
Brands
9 falling
Sellers
13
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
70%
Top 20: 100%
Open market
5%
- Souper Cubes66%
- XJIANFU18%
- Gobesty4%
- Defresit3%
- Lotvic2%
- TEYIAN2%
- Open — no brand owns it (3 brands, 5%)
Demand
Souper Cubes search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Sep, Oct, Nov · busiest ÷ quietest = 4.6×
Search terms
Top Souper Cubes search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- souper cubes146K/yr
- souper cubes silicone freezer tray20K/yr
- soup cubes14K/yr
- super cubes13K/yr
- super cube5K/yr
- super cubes freezer tray9K/yr
- souper cubes uk5K/yr
- souper cube4K/yr
- souper3K/yr
Reviews and returns
What reviews say buyers love and hate about Souper Cubes
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
They are expensive
Overpriced
Even though theyre on the pricey side
hated the practice
make it hard to maneuver when full
if you have problems with hands it might be a little harder
Only thing I noticed was a little staining after removing the frozen blocks as the item I had frozen contained tomato in the sauce
I was worried at first it will stain if you placed particular food
Only small issue I've found is that when I cook red sauce it does stain the container
But there's a metal reinforcement around the top of the mould meaning that even when full. and then it's quite heavy
The only thing is you need space in your freezer to store it
Love
Good Solid Product
the whole thing is well made
Excellent product
Easy to use
These are so handy
Super Handy Addition
Good size
The lid fits well
The portion size is just right — not too big
Great for money
value for money
Great value for money
Good for meal prepping
Excellent for Meal Prep
Great for batch cooking
Return
0.8% Return rate 76% Fixable by listing
They are expensive
Overpriced
Even though theyre on the pricey side
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Souper Cubes questions
Answered from the same tracked data.









