Sofa Cover

Shoppers searched for this 3.8M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £291K a year.

Searches, last 12 months

3.8M

Growth, 90 days vs prior 90

-17.1%

Conversion, latest week

0.5%

Market size, estimated

£291Ka year

Peak month

January1.7× the quietest month

Top search term

sofa cover1.3M searches a year

Listings sell for £14.05 on average, from £7.20 to £25.26. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At £14.05 that is £7K to £11K a year per listing.

Average price

£14.05under the $15 to $100 sweet spot

Price range

£7.20–£25.26

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

500–750

Revenue per listing a year

£7K–£11K

Returns

4.1%of orders · Amazon United Kingdom median 0.6%

89% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #29 within Slipcovers. It carries 1,161 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

89%

Out of stock, average day

0.5%

Average rank

#29in Slipcovers

Average rating

4.15 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,161per listing

Listings tracked

37

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

35 months