Snow Spray
FailPrices span $4.18–$12.85, mostly outside the sweet spot, so Snow Spray is a Fail.
- Flapen Score
- 46 / 100Ranks 3,831 of 5,777 Home & Garden niches · −5 vs the category median of 5146
- Market size
- £130K/yr297K searches / yr
- 90-day growth
- -38.1%search demand this quarter
- Competition
- 66%top-5 click share · 16 brands · 33 sellers
Flapen Score
Snow Spray against its category
The dotted line is the Home & Garden average. Past it, Snow Spray is stronger. Inside it, weaker.
Market
The Snow Spray market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Snow Spray 297K times last year and spent an estimated £130K. The top 5 brands take 69% of clicks. Demand peaks in Nov–Dec. Flapen scores it 46 out of 100, a Fail.
01 · Demand
6.0% of searches ended in a purchase last week.
Shoppers searched for this 297K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £130K a year.
- Searches, last 12 months
- 297K
- Growth, 90 days vs prior 90
- -38.1%
- Conversion, latest week
- 6.0%
- Market size, estimated
- £130Ka year
- Peak month
- December225.1× the quietest month
- Top search term
- snow spray117K searches a year
02 · Price
A sale here is worth £7.34.
Listings sell for £7.34 on average, from £4.18 to £12.85. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £7.34 that is £11K to £15K a year per listing.
- Average price
- £7.34under the $15 to $100 sweet spot
- Price range
- £4.18–£12.85
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 1,500–2,000
- Revenue per listing a year
- £11K–£15K
- Returns
- 1.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
35% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 46.5% of listings are out of stock. The average listing ranks #2,970 within Seasonal Décor. It carries 972 reviews at 3.74 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 35%
- Prime listings
- 76%
- Out of stock, average day
- 46.5%
- Average rank
- #2,970in Seasonal Décor
- Average rating
- 3.74 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 972per listing
- Listings tracked
- 17
04 · Newcomers
Amazon counts 0 of last year's 1 launches as successful.
1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 57 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 57 months
Products
Top Snow Spray products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Quebec Artificial Snow Spray | Ideal For Decorating Christmas Trees Windows Glasses Wreaths Or Simply Having Fun With The Friends | Unleash Winter Magic In Any Season (100ml)
- Price
- £5.52
- Rating
- 1.8/5
- Reviews
- 1,889
- Age
- 2y ago

ZOPPER Artificial Snow Spray 2x 250ml Fake Snow Spray Easy-Use Snow Foam for Christmas Trees Windows Wreaths Party Decor & Crafts - 85gm Each Can
- Price
- £5.52
- Rating
- 3.9/5
- Reviews
- 192
- Age
- 2y ago

STORM TRADING GROUP 200ml Artificial Christmas Snow Spray
- Price
- £6.64
- Rating
- 3.7/5
- Reviews
- 10
- Age
- 10mo ago

Christmas Traditional Artificial Snow Spray 150millilitre
- Price
- £4.76
- Rating
- 3.9/5
- Reviews
- 118
- Age
- 16y ago

600ml (2x 300ml) Twin Pack BIG SNOW SPRAY Artificial Snowy Aerosol for Christmas Decorations _ 2 Pack Big Fake Snow Spray for Windows Christmas Tree Decorations & Crafts like Wreath Making.
- Price
- £8.54
- Rating
- 4.1/5
- Reviews
- 188
- Age
- 1y ago
Trending
90-day click momentum
MIXEL Artificial Snow Spray DIY Projects Holiday Decorations Parties Crafts Ideal for Indoor & Outdoor Use Perfect for Windows Christmas Trees Easy To Clean 200ml (Pack of 3)
- Price
- £10.14
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

STORM TRADING GROUP 200ml Artificial Christmas Snow Spray
- Price
- £6.64
- Rating
- 3.7/5
- Reviews
- 10
- Age
- 10mo ago

DID Pack of 3 x 250ml Snow Spray | Perfect for Decorating Christmas Trees | Window Displays | Hanging Wreaths | Glass | Festive Setups | Fun | Experience the Enchantment of Winter All-Year-Round!
- Price
- £6.41
- Rating
- 4.1/5
- Reviews
- 16
- Age
- 1y ago

Instant Fake Snow for Slime Made in USA Safe & Easy Artificial Snow Powder
- Price
- £7.37
- Rating
- 4.3/5
- Reviews
- 5,599
- Age
- 8y ago

Decorative Artificial Snow Spray 85g 250ml
- Price
- £4.18
- Rating
- 3.5/5
- Reviews
- 55
- Age
- 2y ago
Newest
by launch date
STORM TRADING GROUP 200ml Artificial Christmas Snow Spray
- Price
- £6.64
- Rating
- 3.7/5
- Reviews
- 10
- Age
- 10mo ago

MIXEL Artificial Snow Spray DIY Projects Holiday Decorations Parties Crafts Ideal for Indoor & Outdoor Use Perfect for Windows Christmas Trees Easy To Clean 200ml (Pack of 3)
- Price
- £10.14
- Rating
- 4.0/5
- Reviews
- 1
- Age
- 1y ago

Dirty Down | Frost & Snow Effect Spray | Semi-Permanent Non-Yellowing Fast-Drying Snow Spray for Realistic Frost Patches & Piles | Easy Application & Removal | 400ml
- Price
- £11.80
- Rating
- 3.2/5
- Reviews
- 5
- Age
- 1y ago

600ml (2x 300ml) Twin Pack BIG SNOW SPRAY Artificial Snowy Aerosol for Christmas Decorations _ 2 Pack Big Fake Snow Spray for Windows Christmas Tree Decorations & Crafts like Wreath Making.
- Price
- £8.54
- Rating
- 4.1/5
- Reviews
- 188
- Age
- 1y ago

ARCUS 2X Artificial Snow Spray 250ml - Set Of 2 Cans - For Christmas - Perfect For Decorating Christmas Xmas Trees Parties Windows Glass Wreaths Centerpieces Garlands - Easy To Use
- Price
- £6.85
- Rating
- 4.2/5
- Reviews
- 30
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
33
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
24%
- Quebec33%
- ZOPPER14%
- STORM TRADING GROUP9%
- Idena7%
- Dawsons Living7%
- Premier6%
Demand
Snow Spray search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 225.1×
Search terms
Top Snow Spray search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- snow spray117K/yr
- spray snow23K/yr
- artificial snow spray8K/yr
- fake snow spray14K/yr
- window snow spray14K/yr
- snow spray window45K/yr
- snow spray for christmas tree16K/yr
- snow in a can4K/yr
- window snow3K/yr
- christmas snow spray3K/yr
Reviews and returns
What reviews say buyers love and hate about Snow Spray
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Four sprays and it ceased up
Terrible, can spits out instead of spray didnt even manage one small window with 2 cans
Terrible, can stopped working half way through and snow just co tinted to fall off anything it was sprayed on
Poor value for money
Very expensive for how small the boats are
VERY small amount
Too small for price
Coverage was patchy, drippy, and weirdly foamy
doesn't set at all so it cleans off easily when finished with
It was very difficult to clean up
Love
It was actually better than I expected
Did the trick
Does what it should
The quality was ok
great product
superb product
Fun fun fun
Miss k. Loved it, Great fun
Good coverage
Coverage is generous and consistent, so you dont need to hold the nozzle down for ages to see a result, which helps the cans go a long way
I found that it gave pretty good coverage
it proved easy to clean up
Cleanup on smooth surfaces like glass is straightforward, just scrape and wipe away once youre finished with it for the season
Return
1.0% Return rate 7% Fixable by listing
Doesnt work well
Four sprays and it ceased up
Terrible, can spits out instead of spray didnt even manage one small window with 2 cans
Terrible, can stopped working half way through and snow just co tinted to fall off anything it was sprayed on
Poor value for money
Very expensive for how small the boats are
It fails to do what it is advertised to do
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Snow Spray questions
Answered from the same tracked data.









