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50

snack tray

Worth a look

Shows no brand lock-in (top 5 brands take 33% of clicks), but a small market ($40K/yr) keeps it on the watch list.

Market size 10Growth 31Conversion 36Competition 83Returns 77Price range 14Avg price 25Brand share 96Review moat 95Quality gap 38

Brand share

Incredible33%

top-5 brand share — no brand owns this niche

Review moat

Great100.69

avg incumbent reviews — the moat a new listing must climb

Competition

Great32%

top-5 click share — an open shelf

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Growth

Okay+4.9%

90-day search growth — must beat 0% to launch

Avg price

Okay£8.94

avg listing price — sweet spot $15–$100

Price range

Bad£5.26–£16.65

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£40K

£40K/yr · 157K searches

According to Flapen's Amazon United Kingdom niche tracking, snack tray is a £40K/yr Amazon United Kingdom market (157K searches/yr). The top 5 brands hold 33% of demand. Demand peaks in Dec. Verdict: Worth a look — 50/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

snack tray market data

Units sold / yr
3K–4K
avg 0–100/product
Revenue / yr
£27K–£36K
units × avg price
Conversion rate
2.9%
Avg BSR
#511
Page quality
0%
Prime
92%
Sponsored
94%
Out of stock
6.6%
Avg brand age
24 months
Avg seller age
177 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

53 rising

Sellers

69

Top-5 brand share

33%

Top 20: 72%

Top-5 click share

32%

Top 20: 65%

Open market

63%

  • LAifu9%
  • JNYLYFC8%
  • LaJasya7%
  • Luxear5%
  • Bryze4%
  • NBBENG4%

Demand & seasonality

Weekly Amazon search volume, last 83 weeks — +4.9% search growth over the last 90 days.
7K5KSpike '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 1.9×

Top snack tray search terms

  • snack tray60K/yr
  • snack tray with lid18K/yr
  • snack plate18K/yr
  • snack trays10K/yr
  • snack platter11K/yr
  • snack trays with compartments9K/yr
  • 8 compartment snack box3K/yr
  • sweet tray7K/yr
  • compartment tray6K/yr
  • snack plates4K/yr
All search terms

Top snack tray products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%£1K6%£2K9%£4K12%£5K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about snack tray

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall19%

“The build quality is solid for the price”

Value For Money16%

“Excellent value for money”

Size-Overall12%

“Good size”

Ease Of Use9%

“Easy to use”

Strength8%

“nice sturdy boxes”

Ease Of Cleaning6%

“quick rinse after kind of snack choice is best”

Advertised Vs Actual Product4%

“Just what I needed”

Portability4%

“we take on holiday with us so is easily portable”

Storage Capacity3%

“Strong storage for food or well”

Washability2%

“also in the dishwasher with no issues”

What buyers complain about

Size-Overall23%

“Too big for me”

Quality-Overall12%

“The one I have purchased from Amazon is not the same quality as the one I purchased on the high street”

Durability9%

“Unfortunately doesnt last”

Strength6%

“Very flimsy, not worth it”

Dishwasher Safe4%

“uses and never being put in a dishwasher or washed with hot water the side is cracked and 2 of the clips”

Shape/Style4%

“Its twisted all out of shape”

Material Quality4%

“They are plastic”

Washability2%

“they just crack once washed”

Cooking Experience2%

“not useless as food just goes off too quickly”

Security2%

“This box is NOT airtight”

Top return reasons

Size-Overall81%
Quality-Overall3%
Defective Material/Parts3%
Material Quality3%
Advertised Vs Actual Product1%
Weight Heavy1%
Strength1%
Value For Money1%
Functionality-Overall1%
Color1%

Common questions

Is snack tray profitable to sell on Amazon United Kingdom?
The niche generates £40K/yr across 62 tracked products. 4 of 25 products launched in the last 360 days are still selling. 90-day search growth is +4.9%. Flapen's verdict: Worth a look (50/100).
How competitive is the snack tray niche?
53 brands and 69 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 33% of demand.
What do buyers complain about in snack tray?
Top complaints mined from reviews: Size-Overall, Quality-Overall, Durability. The return rate is 1.9%.
When does demand for snack tray peak?
Demand peaks in Dec; the busiest month runs 1.9× the quietest.
What does it cost to enter the snack tray niche?
Listings span £5.26–£16.65; the average listing price is £8.94 (sweet spot $15–$100). The average incumbent carries 101 reviews — the moat a new listing must climb.