Smuggle Your Booze

Shoppers searched for this 232K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +218.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £71K a year.

Searches, last 12 months

232K

Growth, 90 days vs prior 90

+218.8%

Conversion, latest week

2.9%

Market size, estimated

£71Ka year

Peak month

August7.1× the quietest month

Top search term

hidden alcohol containers37K searches a year

Listings sell for £10.66 on average, from £4.89 to £19.36. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At £10.66 that is £1K to £3K a year per listing.

Average price

£10.66under the $15 to $100 sweet spot

Price range

£4.89–£19.36

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

£1K–£3K

Returns

0.9%of orders · Amazon United Kingdom median 0.6%

30% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 15.2% of listings are out of stock. The average listing ranks #174 within Barware. It carries 177 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

30%

Prime listings

100%

Out of stock, average day

15.2%

Average rank

#174in Barware

Average rating

4.31 starsAmazon United Kingdom average 4.36 stars

Average reviews

177per listing

Listings tracked

33

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

33 months