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51

smoothie cup

Worth a look

Shows low returns (0.1%), but a small market ($35K/yr) keeps it on the watch list.

Market size 9Growth 64Conversion 60Competition 49Returns 99Price range 28Avg price 31Brand share 35Review moat 64Quality gap 75

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Growth

Good+42.4%

90-day search growth — must beat 0% to launch

Review moat

Good920.19

avg incumbent reviews — the moat a new listing must climb

Conversion

Good5.2%

search→purchase rate — share of searches ending in a sale

Competition

Okay56%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Avg price

Okay£9.78

avg listing price — sweet spot $15–$100

Price range

Okay£2.84–£19.80

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad£35K

£35K/yr · 70K searches

According to Flapen's Amazon United Kingdom niche tracking, smoothie cup is a £35K/yr Amazon United Kingdom market (70K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in May. Verdict: Worth a look — 51/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

smoothie cup market data

Units sold / yr
3K–4K
avg 100–250/product
Revenue / yr
£29K–£39K
units × avg price
Conversion rate
5.2%
Avg BSR
#147
Page quality
0%
Prime
67%
Sponsored
74%
Out of stock
11.4%
Avg brand age
33 months
Avg seller age
186 days

Competition & brand share

The top 5 products take 56% of clicks — established leaders, but buyers still shop beyond them.

Brands

14 falling

Sellers

24

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

56%

Top 20: 93%

Open market

13%

  • Zuvo31%
  • Nationwide Paper20%
  • HOT BARGAINS16%
  • Ayn Al Madina13%
  • CHEF ROYALE4%
  • Caterserve3%
  • Open — no brand owns it (8 brands, 13%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +42.4% search growth over the last 90 days.
5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: May · busiest ÷ quietest = 2.1×

Top smoothie cup search terms

  • milkshake cups17K/yr
  • smoothie cups17K/yr
  • smoothie cups with lids15K/yr
  • milkshake cups with lids and straws5K/yr
  • milkshake cup5K/yr
  • plastic smoothie cups with lids4K/yr
  • milkshake cups with lids4K/yr
  • reusable smoothie cup3K/yr
All search terms

Top smoothie cup products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£2K10%£4K15%£5K20%£7K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about smoothie cup

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall27%

“The build quality feels solid”

Value For Money19%

“Good for the price”

Size-Overall8%

“Good Size”

Leak-Proof8%

“It does not leak too”

Ease Of Cleaning6%

“Easy clean”

Mixing/Blending5%

“blends everything smoothly with no lumps”

Advertised Vs Actual Product4%

“As described”

Ease Of Use4%

“Its easy to use”

Nutritional Content4%

“Very good product for everyone looking to stay healthy”

Strength2%

“They are strong and dont leak”

What buyers complain about

Leak-Proof22%

“to stop it leaking”

Size-Overall14%

“theyre very noticeably much smaller”

Quality-Overall10%

“Rubbish”

Strength9%

“Fragile”

Durability5%

“Breaks easily”

Thickness4%

“very thin so you can not push it”

Value For Money4%

“Not worth the money”

Advertised Vs Actual Product4%

“Dont come with lids as advertised”

Smell3%

“it doesnt seem to hold onto smells”

Ease Of Use3%

“Arrived broke could not use”

Top return reasons

Size-Overall74%
Quality-Overall6%
Strength3%
Advertised Vs Actual Product3%
Thin2%
Material Quality2%
Leak-Proof1%
Mechanism Issues1%
Ease Of Use1%
Value For Money1%

Common questions

Is smoothie cup profitable to sell on Amazon United Kingdom?
The niche generates £35K/yr across 27 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is +42.4%. Flapen's verdict: Worth a look (51/100).
How competitive is the smoothie cup niche?
14 brands and 24 sellers compete. The top 5 products take 56% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in smoothie cup?
Top complaints mined from reviews: Leak-Proof, Size-Overall, Quality-Overall. The return rate is 0.1%.
When does demand for smoothie cup peak?
Demand peaks in May; the busiest month runs 2.1× the quietest.
What does it cost to enter the smoothie cup niche?
Listings span £2.84–£19.80; the average listing price is £9.78 (sweet spot $15–$100). The average incumbent carries 920 reviews — the moat a new listing must climb.