Small Water Bottle
FailPrices span $1.39–$14.79, mostly outside the sweet spot, so Small Water Bottle is a Fail.
- Flapen Score
- 49 / 100Ranks 3,207 of 5,777 Home & Garden niches · −2 vs the category median of 5149
- Market size
- £250K/yr844K searches / yr
- 90-day growth
- +8.3%search demand this quarter
- Competition
- 32%top-5 click share · 21 brands · 141 sellers
Flapen Score
Small Water Bottle against its category
The dotted line is the Home & Garden average. Past it, Small Water Bottle is stronger. Inside it, weaker.
Market
The Small Water Bottle market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Small Water Bottle 844K times last year and spent an estimated £250K. The top 5 brands take 89% of clicks. Demand peaks in Aug. Flapen scores it 49 out of 100, a Fail.
01 · Demand
3.5% of searches ended in a purchase last week.
Shoppers searched for this 844K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.5% of those searches ended in a purchase. Searches in the last 90 days moved +8.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £250K a year.
- Searches, last 12 months
- 844K
- Growth, 90 days vs prior 90
- +8.3%
- Conversion, latest week
- 3.5%
- Market size, estimated
- £250Ka year
- Peak month
- August1.6× the quietest month
- Top search term
- sistema water bottles230K searches a year
02 · Price
A sale here is worth £8.39.
Listings sell for £8.39 on average, from £1.39 to £14.79. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £8.39 that is £2K to £4K a year per listing.
- Average price
- £8.39under the $15 to $100 sweet spot
- Price range
- £1.39–£14.79
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £2K–£4K
- Returns
- 1.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
48% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.6% of listings are out of stock. The average listing ranks #383 within Vacuum Flasks. It carries 2,770 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 48%
- Prime listings
- 95%
- Out of stock, average day
- 1.6%
- Average rank
- #383in Vacuum Flasks
- Average rating
- 4.38 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,770per listing
- Listings tracked
- 61
04 · Newcomers
Amazon counts 0 of last year's 4 launches as successful.
4 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 41 months on average, so the names here are settling in.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 41 months
Products
Top Small Water Bottle products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Exllena Small 250ml Water Bottle Made of 304 Stainless Steel Double Wall Vacuum Insulation for Hot&Cold Drinks Mini Flask with Carry Handle - 100% Leakproof(Dark-Blue)
- Price
- £9.59
- Rating
- 4.4/5
- Reviews
- 3,311
- Age
- 2y ago

Sistema Hydrate Tritan Active Sports Water Bottle | 800 ml | Leakproof Water Bottle | BPA-Free | Assorted colors
- Price
- £5.75
- Rating
- 4.4/5
- Reviews
- 3,270
- Age
- 9y ago

Sistema Hydrate Tritan Swift Water Bottle | 600 ml | Leakproof Water Bottle | BPA-Free | Assorted Colours
- Price
- £4.93
- Rating
- 4.3/5
- Reviews
- 1,665
- Age
- 9y ago

Sistema Twist n Sip Squeeze Kids Water Bottle | Leakproof Water Bottle | 330 ml | Assorted Colours
- Price
- £1.39
- Rating
- 4.2/5
- Reviews
- 13,443
- Age
- 15y ago

Exllena Insulated Water Bottle 350ml with Clip Keeps Drinks Cold 24 Hrs/Hot 12 Hrs BPA Free (Mint)
- Price
- £10.55
- Rating
- 4.5/5
- Reviews
- 3,351
- Age
- 2y ago
Trending
90-day click momentum
Exllena Upgraded Small Water Bottle for Handbag 250ml Mini Flask for Hot & Cold Drinks Perfect Small Insulated Water Bottle for Travel Milk Coffee...(Floral)
- Price
- £10.93
- Rating
- 4.3/5
- Reviews
- 1,328
- Age
- 1y ago

Sistema Square Water Bottles | 1L | Leakproof Kids Water Bottles | Ocean Blue & Minty Teal | 2 Count
- Price
- £13.53
- Rating
- 4.4/5
- Reviews
- 4,997
- Age
- 3y ago

Volhoply 350ml/12oz Small Water Bottle Stainless Steel BPA Free Insulated Water Bottles Double Wall Cola Shape Flask Keeps Cold 24 Hours and Hot 12 Hours for Kids Handbag (Black)
- Price
- £7.79
- Rating
- 4.5/5
- Reviews
- 434
- Age
- 3y ago

Sistema Active Sports Water Bottles | 800 ml | Leakproof Kids Water Bottles | Impact-Resistant Tritan Plastic | BPA-Free | Ocean Blue & Minty Teal | 2 Count
- Price
- £13.48
- Rating
- 4.1/5
- Reviews
- 221
- Age
- 3y ago

Exllena Water Bottle 350ml with Clip Double Wall Vacuum Insulated Keeps Drinks Cold 24 Hrs/Hot 12 Hrs BPA Free (Pink)
- Price
- £10.59
- Rating
- 4.5/5
- Reviews
- 3,351
- Age
- 2y ago
Newest
by launch date
Exllena Upgraded Small Water Bottle for Handbag 250ml Mini Flask for Hot & Cold Drinks Perfect Small Insulated Water Bottle for Travel Milk Coffee...(Floral)
- Price
- £10.93
- Rating
- 4.3/5
- Reviews
- 1,328
- Age
- 1y ago

hydr v2 Flat Water Bottle For Handbag & Flexible Cleaning Brush | 320ml Tritan BPA Free Slim Travel Water Bottle small water bottle for handbag (Nero Black)
- Price
- £11.56
- Rating
- 4.6/5
- Reviews
- 202
- Age
- 1y ago

Exllena 300ml Small Water Bottle with One-Touch Soft Straw Lid Double-Wall Vacuum Insulated Small Flask for Hot&Cold DrinksLeak-Proof Mini Water Bottle for Handbag Yoga Sport(Mint)
- Price
- £10.77
- Rating
- 4.3/5
- Reviews
- 366
- Age
- 1y ago

AMFUN 150ml Stainless Steel Insulated Water Bottles Double Wall Vacuum Small Flask Water Bottle with Straw Leakproof Drinks Bottle with Carry Handle for Hot&Cold Drinks (Green)
- Price
- £7.16
- Rating
- 4.1/5
- Reviews
- 331
- Age
- 1y ago

Exllena 350ml Small Water Bottle 350m for Handbag Small Drinks Bottle with Handle Lid and Carabiner Double Wall Vacuum Keeps Drinks Cold 24 Hrs/Hot 12 Hrs BPA Free (Lichen Green)
- Price
- £11.31
- Rating
- 4.6/5
- Reviews
- 1,571
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 32% of clicks. An open shelf where new products get seen.
Brands
21 falling
Sellers
141
Top-5 brand share
89%
Top 20: 100%
Top-5 click share
32%
Top 20: 69%
Open market
9%
- Sistema48%
- Exllena31%
- Volhoply4%
- hydr4%
- AMFUN3%
- GRTLPOK1%
- Open — no brand owns it (15 brands, 9%)
Demand
Small Water Bottle search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 1.6×
Search terms
Top Small Water Bottle search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sistema water bottles230K/yr
- small water bottle191K/yr
- mini water bottle42K/yr
- 250ml water bottle40K/yr
- systema drink bottles27K/yr
- small insulated water bottle20K/yr
- sistema water bottle37K/yr
- 350ml water bottle30K/yr
- 300ml water bottle28K/yr
- small water bottle for handbag25K/yr
Reviews and returns
What reviews say buyers love and hate about Small Water Bottle
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
It did leak
Leaked Everywhere
It leaks
Too small
Small bottle
they are large
Broke within 10 days
Not that durable
Breaks easily
Absolute rubbish quality
Dreadful quality
However, the quality has significantly reduced
find it impossible to hold
Not Easy for Kids to Open
The lid is quite hard to open
Love
Very convenient size
Great size
Such a useful size
Good quality bottle
Good product as stated
Amazing quality
Leak proof
Does not leak
non spill
Excellent value
Good price
good value for money
Keeps drinks hot or cold so very useful
Great little bottle keeps water cool
Keeps water cool for hours
Return
1.6% Return rate 77% Fixable by listing
Too small
Small bottle
they are large
Wrong colour
Colour isn't as nice as I thought
no colour selection option
It did leak
Leaked Everywhere
It leaks
find it impossible to hold
Not Easy for Kids to Open
The lid is quite hard to open
Not as described
False advertising
Misleading description
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Small Water Bottle questions
Answered from the same tracked data.









