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Small Storage Box

Maybe

Returns run at only 0.9% of orders. But shoppers spend only $66K a year here, so Small Storage Box is a Maybe.

Flapen Score
51
51 / 100
Ranks 2,729 of 5,777 Home & Garden niches · on the category median
Market size
£66K/yr370K searches / yr
90-day growth
-14.4%search demand this quarter
Competition
30%top-5 click share · 45 brands · 88 sellers

Flapen Score

Small Storage Box against its category

The dotted line is the Home & Garden average. Past it, Small Storage Box is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Small Storage Box market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Small Storage Box 370K times last year and spent an estimated £66K. The top 5 brands take 48% of clicks. Demand peaks in Jan–Sep. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

2.3% of searches ended in a purchase last week.

Shoppers searched for this 370K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -14.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £66K a year.

Searches, last 12 months
370K
Growth, 90 days vs prior 90
-14.4%
Conversion, latest week
2.3%
Market size, estimated
£66Ka year
Peak month
January2.0× the quietest month
Top search term
small box64K searches a year

02 · Price

A sale here is worth £7.95.

Listings sell for £7.95 on average, from £1.84 to £18.96. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £7.95 that is £795 to £2K a year per listing.

Average price
£7.95under the $15 to $100 sweet spot
Price range
£1.84–£18.96
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£795–£2K
Returns
0.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #489 within Storage & Organisation. It carries 964 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
79%
Prime listings
85%
Out of stock, average day
6.3%
Average rank
#489in Storage & Organisation
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
964per listing
Listings tracked
61

04 · Newcomers

Amazon counts 0 of last year's 7 launches as successful.

7 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
0Amazon's first-year sales bar
Average brand age
34 months

Products

Top Small Storage Box products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

£0£2K£4K£6K£8K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

45 falling

Sellers

88

Top-5 brand share

48%

Top 20: 79%

Top-5 click share

30%

Top 20: 64%

Open market

48%

  • Best House Another Fine Product18%
  • Citylife12%
  • WYAN7%
  • SmartStore7%
  • Mengqianxunm4%
  • Really Useful Box4%

Demand

Small Storage Box search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep · busiest ÷ quietest = 2.0×

Search terms

Top Small Storage Box search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • small box64K/yr
  • small plastic box54K/yr
  • small plastic storage box with lid36K/yr
  • small box with lid25K/yr
  • plastic storage box with lid small21K/yr
  • small plastic boxes with lids16K/yr
  • small plastic boxes19K/yr
  • small boxes with lids20K/yr
  • small storage20K/yr
  • small plastic storage box19K/yr

Reviews and returns

What reviews say buyers love and hate about Small Storage Box

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall35%−0.11

Small container

Small size

which are a tiny bit loose

Quality-Overall14%−0.17

Terrible product

Poor Quality

Quality a bit flimsy

Strength6%+0.12

A bit flimsy

Not robust

Flimsy

Value For Money4%+1.03

cheaper

A bit expensive for what they are

Overpriced

Defective Material/Parts2%−0.03

Unfortunately 1 had a chunk broken off the corner of the lid

My fault as I did not measure

Love

Quality-Overall16%−0.17

Good size and quality storage boxes

The tubs are a good quality

Excellent Quality

Size-Overall15%−0.11

They fitin the bathroom cabinet nicely

There good size

not overly big which is also nice

Storage Capacity14%+0.84

Good storage

Convenient storage

Easy storage

Value For Money11%+1.03

Good for the money

Good value for money

A reasonable price

Strength9%+0.12

Quite sturdy

These baskets are very sturdy

Good sturdy box

Return

0.9% Return rate 89% Fixable by listing

Size-Overall82%▇▇██▇█

Small container

Small size

which are a tiny bit loose

Defective Material/Parts4%▇██▅▆▄

Unfortunately 1 had a chunk broken off the corner of the lid

My fault as I did not measure

Strength2%▁▆▄█▄▅

A bit flimsy

Not robust

Flimsy

Quality-Overall2%▆▂▅██▆

Terrible product

Poor Quality

Quality a bit flimsy

Color1%▃█▁▂▃▃

FAQ

Common Small Storage Box questions

Answered from the same tracked data.