Small Double Mattress Protector

Shoppers searched for this 175K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.1% of those searches ended in a purchase. Searches in the last 90 days moved -11.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £280K a year.

Searches, last 12 months

175K

Growth, 90 days vs prior 90

-11.1%

Conversion, latest week

15.1%

Market size, estimated

£280Ka year

Peak month

September2.6× the quietest month

Top search term

small double mattress protector114K searches a year

Listings sell for £10.57 on average, from £5.81 to £15.30. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,000 to 1,250 of them. At £10.57 that is £11K to £13K a year per listing.

Average price

£10.57under the $15 to $100 sweet spot

Price range

£5.81–£15.30

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

25K–30K

Units per listing a year

1,000–1,250

Revenue per listing a year

£11K–£13K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

87% of listings pay for placement with sponsored ads. 80% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #46 within Home Textiles. It carries 11,973 reviews at 4.50 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

80%

Out of stock, average day

5.0%

Average rank

#46in Home Textiles

Average rating

4.50 starsAmazon United Kingdom average 4.36 stars

Average reviews

11,973per listing

Listings tracked

30

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 47 months on average, so the names here are settling in.

Launched, last 12 months

7

Successful launches

0Amazon's first-year sales bar

Average brand age

47 months