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Slushy Cup

Slushy Cup shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

61
Worth a look
Market size 28Growth 97Conversion 63Competition 40Returns 98Price range 16Avg price 39Brand share 49Review moat 91Quality gap 79
This niche Category average

Is Slushy Cup profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Slushy Cup is a £118K/yr Amazon United Kingdom market (201K searches/yr). The top 5 brands hold 75% of demand. Demand peaks in May–Jun–Jul–Dec. Verdict: Worth a look — 61/100.

Slushy Cup: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +167.9% over the last 90 days and 5.5% of searches end in a purchase.

£118K

revenue / yr

Units sold / yr15K
Search volume / yr+167.9%201K
Conversion rate5.5%
Avg price£10.65

Who owns the niche?

The top 5 brands hold 75% of demand, so 25% of the market is open.

25%

open market share

Brands · sellers14 · 30
Top-5 product click share61%
Open market25%
Avg brand age28 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 18 products

Sponsored placement67%
New entrants (1y)2· 0 succeeded
Avg rating4.2★
Avg reviews176

Top Slushy Cup products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

£0£12K£24K£35K£47K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

14 falling

Sellers

30

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

20%

  • Chill Factor38%
  • Zuvo13%
  • Ayn Al Madina12%
  • masteymoh7%
  • CoKeeSun5%
  • VLUVLA4%

Slushy Cup demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume201KCVR5.5%Products18Brands14Top 5 Brands75%OOS Rate2.3%Rating4.2★Reviews176Avg BSR#237
15K10KHoliday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 2.9×

Top Slushy Cup search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • slushie cup56K/yr
  • slush cups21K/yr
  • slushy cup26K/yr
  • slushie cups and straws12K/yr
  • slushie cups11K/yr
  • chill factor slushy cup13K/yr
  • slush cups and straws8K/yr
  • slushy maker cup10K/yr
  • slush puppy cups7K/yr
  • slush cup8K/yr

What reviews say buyers love and hate about Slushy Cup

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Quality-Overall21%

Good quality

Value For Money14%

good value for money

Ease Of Use9%

Easy to use

Strength9%

They are strong and dont leak

Gifting Purpose7%

for the money a nice little extra gift

What buyers complain about

88% of reviews
Size-Overall25%

Additionally, the dome lids do not fit the cups

Value For Money13%

Not worth the money

Ease Of Use11%

Not easy to use

Strength10%

Lids a bit flimsy

Functionality-Overall8%

Now its less effective

Slushy Cup return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

68%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
57%
2Functionality-Overall
13%
3Quality-Overall
6%
4Leak-Proof
4%
5Strength
3%

Common Slushy Cup questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Slushy Cup 61/100 on Amazon United Kingdom — Worth a look. The niche generates £118K/yr across 18 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved +167.9% over the last 90 days.
Search demand for Slushy Cup on Amazon United Kingdom peaks in May–Jun–Jul–Dec, where the busiest month runs 2.9× the quietest.