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39

slow cooker liner

Skip it

Soft demand (-51.1% this quarter) — this niche doesn't clear our bar today.

Market size 38Growth 0Conversion 100Competition 22Returns 100Price range 0Avg price 16Brand share 43Review moat 34Quality gap 33

Conversion

Incredible24.7%

search→purchase rate — share of searches ending in a sale

Returns

Incredible0.1%

return rate — above 5% kills the launch gate

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Market size

Okay£190K

£190K/yr · 132K searches

Review moat

Okay3,085

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Bad73%

top-5 click share — a locked-up shelf

Avg price

Bad£5.81

avg listing price — sweet spot $15–$100

Growth

Bad-51.1%

90-day search growth — must beat 0% to launch

Price range

Bad£0.71–£11.21

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon United Kingdom niche tracking, slow cooker liner is a £190K/yr Amazon United Kingdom market (132K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jan–Feb–Oct–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 27, 2026 · scored weekly · How we score niches

slow cooker liner market data

Units sold / yr
20K–25K
avg 2,000–2,500/product
Revenue / yr
£116K–£145K
units × avg price
Conversion rate
24.7%
Avg BSR
#152
Page quality
0%
Prime
83%
Sponsored
58%
Out of stock
4.2%
Avg brand age
44 months
Avg seller age
199 days

Competition & brand share

The top 5 products capture 73% of clicks — a locked-up shelf that new listings rarely crack.

Brands

10 rising

Sellers

41

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

73%

Top 20: 100%

Open market

14%

  • Delahunt Catering Supplies24%
  • Toastabags18%
  • Zinc Products13%
  • JVVFUU13%
  • SOL11%
  • FIND A SPARE7%
  • Open — no brand owns it (4 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -51.1% search growth over the last 90 days.
5K4KSpike '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Oct, Nov, Dec · busiest ÷ quietest = 4.1×

Top slow cooker liner search terms

  • slow cooker liner72K/yr
  • slow cooker liners32K/yr
  • slow cooker bags14K/yr
  • slow cooker liners 6.5 oval7K/yr
  • slow cooker bags liners4K/yr
  • slow cooker liners 3.5 oval4K/yr
All search terms

Top slow cooker liner products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%£19K20%£38K30%£57K40%£76K1101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

What buyers say about slow cooker liner

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Good quality bags”

Ease Of Cleaning15%

“These really help with cleaning up”

Value For Money14%

“Excellent value”

Advertised Vs Actual Product11%

“Worked better than I expected”

Ease Of Use10%

“Ease of use”

Size-Overall9%

“They are a good size”

Cooking Experience8%

“Great item worth every penny saves all that scrubbing out at the end of cooking”

Strength2%

“Good and sturdy”

Washability2%

“save time on the washing up”

Thickness2%

“These are good quality, nice and thick”

What buyers complain about

Size-Overall18%

“The liners do not fit a 6.5 liter slow cooker”

Ease Of Cleaning16%

“pondering buying a new slow cooker as the clear glaze is so scratched inside its harder to clean”

Advertised Vs Actual Product14%

“Obviously being advertised incorrectly”

Quality-Overall9%

“These are rubbish”

Thin9%

“Very thin”

Natural Resource Wastage5%

“Waste of money”

Heat Resistance3%

“unfortunately I havent been able to use them yet as the heat has gone so high. Not complaining”

Top return reasons

Size-Overall55%
Value For Money27%
Advertised Vs Actual Product9%
Functionality-Overall5%
Thickness2%
Compatibility-Overall2%

Common questions

Is slow cooker liner profitable to sell on Amazon United Kingdom?
The niche generates £190K/yr across 12 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -51.1%. Flapen's verdict: Skip it (39/100).
How competitive is the slow cooker liner niche?
10 brands and 41 sellers compete. The top 5 products take 73% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in slow cooker liner?
Top complaints mined from reviews: Size-Overall, Ease Of Cleaning, Advertised Vs Actual Product. The return rate is 0.1%.
When does demand for slow cooker liner peak?
Demand peaks in Jan–Feb–Oct–Nov–Dec; the busiest month runs 4.1× the quietest.
What does it cost to enter the slow cooker liner niche?
Listings span £0.71–£11.21; the average listing price is £5.81 (sweet spot $15–$100). The average incumbent carries 3,085 reviews — the moat a new listing must climb.