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Sink Splash Guard

Maybe

The products selling today average only 4.0★. But demand is soft, at -31.9% this quarter, so Sink Splash Guard is a Maybe.

Flapen Score
50
50 / 100
Ranks 2,970 of 5,777 Home & Garden niches · −1 vs the category median of 51
Market size
£65K/yr260K searches / yr
90-day growth
-31.9%search demand this quarter
Competition
35%top-5 click share · 32 brands · 49 sellers

Flapen Score

Sink Splash Guard against its category

The dotted line is the Home & Garden average. Past it, Sink Splash Guard is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sink Splash Guard market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sink Splash Guard 260K times last year and spent an estimated £65K. The top 5 brands take 46% of clicks. Demand peaks in Jan–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

2.4% of searches ended in a purchase last week.

Shoppers searched for this 260K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -31.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £65K a year.

Searches, last 12 months
260K
Growth, 90 days vs prior 90
-31.9%
Conversion, latest week
2.4%
Market size, estimated
£65Ka year
Peak month
November1.7× the quietest month
Top search term
sink splash guard63K searches a year

02 · Price

A sale here is worth £10.47.

Listings sell for £10.47 on average, from £4.51 to £68.39. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At £10.47 that is £0 to £1K a year per listing.

Average price
£10.47under the $15 to $100 sweet spot
Price range
£4.51–£68.39
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
0–100
Revenue per listing a year
£0–£1K
Returns
4.8%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

86% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 17.5% of listings are out of stock. The average listing ranks #300 within Bathroom. It carries 231 reviews at 3.95 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
95%
Out of stock, average day
17.5%
Average rank
#300in Bathroom
Average rating
3.95 starsAmazon United Kingdom average 4.36 stars
Average reviews
231per listing
Listings tracked
44

04 · Newcomers

Amazon counts 2 of last year's 24 launches as successful.

24 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 20 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
24
Successful launches
2Amazon's first-year sales bar
Average brand age
20 months

Products

Top Sink Splash Guard products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£3K£5K£8K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

32 falling

Sellers

49

Top-5 brand share

46%

Top 20: 89%

Top-5 click share

35%

Top 20: 75%

Open market

48%

  • Snoquir15%
  • XiflLife8%
  • Volminex8%
  • ARQIZ8%
  • saerryor7%
  • WestflJech6%

Demand

Sink Splash Guard search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KSpike '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.7×

Search terms

Top Sink Splash Guard search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sink splash guard63K/yr
  • kitchen sink splash guard63K/yr
  • faucet mat for kitchen sink28K/yr
  • splash guard18K/yr
  • faucet mat11K/yr
  • silicone sink splash guard18K/yr
  • sink water splash guard12K/yr
  • tap mat8K/yr
  • splash guards9K/yr
  • tap mat for kitchen sink5K/yr

Reviews and returns

What reviews say buyers love and hate about Sink Splash Guard

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall35%−0.41

But doesn't fit my taps

Not big enough

Did not fit

Ease Of Cleaning14%−0.11

Super difficult to clean

Not easy to clean

doesnt clean off

Water Resistance4%+0.20

water gets stucked inside the silicon tray

It does not stop the water getting under it completely

water gets underneath it

Quality-Overall4%+1.97

Disappointing performance

Not brilliant

Poor quality

Adhesion/Stickiness3%−0.07

What is the point of it doesnt stick

The guard does not stick to the counter

They'd stick like a rock for about 15 mins and then come loose

Love

Quality-Overall23%+1.97

overall very effective

are well made

Good quality

Size-Overall12%−0.41

Fits perfectly

The size is generous

Fits perfectly, makes my sink look much better

Ease Of Cleaning10%−0.11

Cleaning is straightforward

is easy to clean

a quick scrub keeps them looking fresh

Advertised Vs Actual Product9%+0.45

Does the job

Just what I was looking for

This works exactly as described

Design-Overall7%+0.46

The design is very clever

Really convenient and well designed

Looks so sleek

Return

4.8% Return rate 81% Fixable by listing

Size-Overall73%█▇█▇██

But doesn't fit my taps

Not big enough

Did not fit

Functionality-Overall4%▅▇█▆▆▆

Doesnt work

does almost nothing

It is not working

Compatibility-Overall4%▂▅▂▅█▅
Quality-Overall4%▄▄█▇▃▃

Disappointing performance

Not brilliant

Poor quality

Advertised Vs Actual Product2%▅▇▂▅▅█

FAQ

Common Sink Splash Guard questions

Answered from the same tracked data.