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Sink Caddy

Maybe

The top 5 products take only 35% of clicks. But demand is soft, at -17.4% this quarter, so Sink Caddy is a Maybe.

Flapen Score
53
53 / 100
Top 40% of 5,777 Home & Garden niches · +2 vs the category median of 51
Market size
£350K/yr1.4M searches / yr
90-day growth
-17.4%search demand this quarter
Competition
35%top-5 click share · 38 brands · 56 sellers

Flapen Score

Sink Caddy against its category

The dotted line is the Home & Garden average. Past it, Sink Caddy is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sink Caddy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sink Caddy 1.4M times last year and spent an estimated £350K. The top 5 brands take 54% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.7% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.7% of those searches ended in a purchase. Searches in the last 90 days moved -17.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £350K a year.

Searches, last 12 months
1.4M
Growth, 90 days vs prior 90
-17.4%
Conversion, latest week
2.7%
Market size, estimated
£350Ka year
Peak month
January1.5× the quietest month
Top search term
sink caddy284K searches a year

02 · Price

A sale here is worth £9.23.

Listings sell for £9.23 on average, from £2.62 to £19.94. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 250 to 500 of them. At £9.23 that is £2K to £5K a year per listing.

Average price
£9.23under the $15 to $100 sweet spot
Price range
£2.62–£19.94
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
250–500
Revenue per listing a year
£2K–£5K
Returns
1.9%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #92 within Kitchen Storage Accessories. It carries 2,763 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
92%
Out of stock, average day
6.3%
Average rank
#92in Kitchen Storage Accessories
Average rating
4.37 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,763per listing
Listings tracked
59

04 · Newcomers

2 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
8
Successful launches
2Amazon's first-year sales bar
Average brand age
30 months

Products

Top Sink Caddy products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 27, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 35% of clicks, no more. An open shelf where new products get seen.

£0£7K£14K£21K£28K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

38 falling

Sellers

56

Est. top-5 brand share

54%

Top 20: 89%

Est. top-5 click share

35%

Top 20: 72%

Open market

40%

  • simplywire13%
  • Joseph Joseph11%
  • HapiRm11%
  • SONGMICS9%
  • TidyTrove9%
  • KEMDH6%

Demand

Sink Caddy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Sink Caddy search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sink caddy284K/yr
  • sink tidy199K/yr
  • kitchen sink organiser183K/yr
  • kitchen sink caddy85K/yr
  • sponge holder100K/yr
  • sink organiser68K/yr
  • sponge holder for kitchen sink59K/yr
  • kitchen caddy66K/yr
  • kitchen sponge holder44K/yr
  • kitchen sink tidy41K/yr

Reviews and returns

What reviews say buyers love and hate about Sink Caddy

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
20%of negative reviews mention “Size-Overall”
1.9%of orders come back
“Quite small”
A buyer, on “Size-Overall”20% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Sink Caddy questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data