Single Duvet Cover Set
MaybeReturns run at only 0.8% of orders. But demand is soft, at -21.7% this quarter, so Single Duvet Cover Set is a Maybe.
- Flapen Score
- 61 / 100Top 17% of 5,777 Home & Garden niches · +10 vs the category median of 5161
- Market size
- £1.3M/yr4.1M searches / yr
- 90-day growth
- -21.7%search demand this quarter
- Competition
- 26%top-5 click share · 28 brands · 46 sellers
Flapen Score
Single Duvet Cover Set against its category
The dotted line is the Home & Garden average. Past it, Single Duvet Cover Set is stronger. Inside it, weaker.
Market
The Single Duvet Cover Set market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Single Duvet Cover Set 4.1M times last year and spent an estimated £1.3M. The top 5 brands take 65% of clicks. Flapen scores it 61 out of 100, a Maybe.
01 · Demand
2.2% of searches ended in a purchase last week.
Shoppers searched for this 4.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.3M a year.
- Searches, last 12 months
- 4.1M
- Growth, 90 days vs prior 90
- -21.7%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £1.3Ma year
- Peak month
- November1.6× the quietest month
- Top search term
- single duvet cover set844K searches a year
02 · Price
A sale here is worth £14.17.
Listings sell for £14.17 on average, from £6.58 to £51.39. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 500 to 750 of them. At £14.17 that is £7K to £11K a year per listing.
- Average price
- £14.17under the $15 to $100 sweet spot
- Price range
- £6.58–£51.39
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 80K–100K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £7K–£11K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads and reviews.
96% of listings pay for placement with sponsored ads. 72% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #73 within Home Textiles. It carries 3,331 reviews at 4.45 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 96%
- Prime listings
- 72%
- Out of stock, average day
- 4.5%
- Average rank
- #73in Home Textiles
- Average rating
- 4.45 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 3,331per listing
- Listings tracked
- 75
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Single Duvet Cover Set products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Utopia Bedding Single Duvet Cover Set Grey
- Price
- £7.27
- Rating
- 4.5/5
- Reviews
- 6,510
- Age
- 8y ago

Utopia Bedding 3 Piece Single Bedding Set (Grey)
- Price
- £10.31
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 6y ago

Utopia Bedding Super King Size Duvet Cover Set Grey
- Price
- £9.78
- Rating
- 4.6/5
- Reviews
- 1,395
- Age
- 6y ago

Beige Luxury Classic Seersucker Duvet Cover Bedding Set with 2 Pillowcases Soft Microfiber Puckering Super King Duvet Cover 220 x 260cm
- Price
- £19.20
- Rating
- 4.4/5
- Reviews
- 3,254
- Age
- 2y ago

furn. Yard Hebden 100% Cotton Stripe Duvet Cover Set Reversible Striped Bedding (Natural King)
- Price
- £24.51
- Rating
- 4.5/5
- Reviews
- 805
- Age
- 6y ago
Trending
90-day click momentum
Utopia Bedding 3 Piece Single Bedding Set (White)
- Price
- £9.54
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 5y ago

Catherine Lansfield Meadowsweet Floral Reversible King Duvet Cover Set with Pillowcases White
- Price
- £18.44
- Rating
- 4.5/5
- Reviews
- 5,800
- Age
- 5y ago

APEX FURNISHINGS Single Duvet Cover Set- 100% Brushed Microfiber Bedding Quilt Cover with Pillowcase - Charcoal Grey
- Price
- £8.79
- Rating
- 4.5/5
- Reviews
- 245
- Age
- 2y ago

Utopia Bedding Single Duvet Cover Set White
- Price
- £7.49
- Rating
- 4.5/5
- Reviews
- 6,510
- Age
- 8y ago

Utopia Bedding 3 Piece Single Bedding Set (Navy)
- Price
- £9.49
- Rating
- 4.6/5
- Reviews
- 9,578
- Age
- 4y ago
Newest
by launch date
Aisbo Super King Bedding Duvet Cover Sets - 3 Pieces Floral Bedding Set White and Sage Green Soft Brushed Microfiber Superking Bed Quilt Cover with 2 Pillowcase 260x220 cm
- Price
- £14.75
- Rating
- 4.4/5
- Reviews
- 264
- Age
- 1y ago

MOONLIGHT20015 Super King Duvet Set Soft Printed Luxury Bedding Sets Brushed Microfiber Duvet Covers with Pillowcases (Grey Bouquet 260x220 CM)
- Price
- £14.40
- Rating
- 4.5/5
- Reviews
- 2,231
- Age
- 1y ago

Utopia Bedding Seersucker Super King Duvet Cover (Grey)
- Price
- £13.10
- Rating
- 4.6/5
- Reviews
- 1,627
- Age
- 2y ago

APEX FURNISHINGS Single Duvet Cover Set- 100% Brushed Microfiber Bedding Quilt Cover with Pillowcase - Charcoal Grey
- Price
- £8.79
- Rating
- 4.5/5
- Reviews
- 245
- Age
- 2y ago

Beige Luxury Classic Seersucker Duvet Cover Bedding Set with 2 Pillowcases Soft Microfiber Puckering Super King Duvet Cover 220 x 260cm
- Price
- £19.20
- Rating
- 4.4/5
- Reviews
- 3,254
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
28 rising
Sellers
46
Top-5 brand share
65%
Top 20: 96%
Top-5 click share
26%
Top 20: 56%
Open market
31%
- Utopia Bedding36%
- Catherine Lansfield15%
- Yard5%
- Pamposh5%
- MOONLIGHT200154%
- Rapport Home4%
Demand
Single Duvet Cover Set search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.6×
Search terms
Top Single Duvet Cover Set search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- single duvet cover set844K/yr
- super king duvet set619K/yr
- catherine lansfield bedding400K/yr
- superking duvets sets292K/yr
- single duvet cover239K/yr
- single bedding141K/yr
- single bedding sets129K/yr
- 100% cotton duvet set king size96K/yr
- cotton bedding98K/yr
- king size duvet cover sets cotton101K/yr
Reviews and returns
What reviews say buyers love and hate about Single Duvet Cover Set
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Poor quality
Shocking quality
not the quality I was expecting
Not quite the material I was expecting
the material is quite cheap
Horrible material
Way too big
these are way smaller
Not accurately sized at all
Really rough on the skin
Not as soft as I thought it would be
Not very soft
colour is not as the picture shows
Not same color
Colour is awful
Love
Great quality bedding for price
Great value and quality set
Excellent quality
Money well spent
Excellent value
Good buy
Comfy and soft
Lovely soft material
soft cotton
Beautiful colour
vibrant colours
this beautiful green
Easy fit
Fit item same as described happy with purchase
fits as expected
Return
0.8% Return rate 60% Fixable by listing
colour is not as the picture shows
Not same color
Colour is awful
Way too big
these are way smaller
Not accurately sized at all
Not quite the material I was expecting
the material is quite cheap
Horrible material
Poor quality
Shocking quality
not the quality I was expecting
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Single Duvet Cover Set questions
Answered from the same tracked data.









