Single Duvet 7.5 Tog
FailDemand is soft, at -10.4% this quarter, so Single Duvet 7.5 Tog is a Fail.
- Flapen Score
- 47 / 100Ranks 3,643 of 5,777 Home & Garden niches · −4 vs the category median of 5147
- Market size
- £92K/yr66K searches / yr
- 90-day growth
- -10.4%search demand this quarter
- Competition
- 62%top-5 click share · 16 brands · 18 sellers
Flapen Score
Single Duvet 7.5 Tog against its category
The dotted line is the Home & Garden average. Past it, Single Duvet 7.5 Tog is stronger. Inside it, weaker.
Market
The Single Duvet 7.5 Tog market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Single Duvet 7.5 Tog 66K times last year and spent an estimated £92K. The top 5 brands take 72% of clicks. Demand peaks in Sep–Nov. Flapen scores it 47 out of 100, a Fail.
01 · Demand
11.4% of searches ended in a purchase last week.
Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.4% of those searches ended in a purchase. Searches in the last 90 days moved -10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £92K a year.
- Searches, last 12 months
- 66K
- Growth, 90 days vs prior 90
- -10.4%
- Conversion, latest week
- 11.4%
- Market size, estimated
- £92Ka year
- Peak month
- November2.0× the quietest month
- Top search term
- single duvet 7.5 tog29K searches a year
02 · Price
A sale here is worth £12.23.
Listings sell for £12.23 on average, from £9.02 to £17.05. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £12.23 that is £3K to £6K a year per listing.
- Average price
- £12.23under the $15 to $100 sweet spot
- Price range
- £9.02–£17.05
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.3%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
79% of listings pay for placement with sponsored ads. 26% ship with Prime. On an average day, 3.5% of listings are out of stock. The average listing ranks #39 within Home Textiles. It carries 9,328 reviews at 4.43 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 79%
- Prime listings
- 26%
- Out of stock, average day
- 3.5%
- Average rank
- #39in Home Textiles
- Average rating
- 4.43 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 9,328per listing
- Listings tracked
- 19
04 · Newcomers
Amazon counts 1 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Single Duvet 7.5 Tog products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Utopia Bedding Coverless Single Duvet 7.5 Tog All Season Comforter White
- Price
- £9.02
- Rating
- 4.6/5
- Reviews
- 1,058
- Age
- 3y ago

Quality Beddings Single Duvet 7.5 Tog | Breathable Duvets for All Year Round Comfort | Anti-allergy Duvet with Hollowfibre Filling | Hypoallergenic Made in UK Quilt (Single 135x200cm)
- Price
- £10.88
- Rating
- 4.2/5
- Reviews
- 135
- Age
- 1y ago

Slumberdown Anti Allergy Single Duvet 7.5 Tog - Allergy UK Approved Lightweight Summer Duvet for Allergy Sufferers - Made in the UK Anti Bacterial & Machine Washable Single Quilt (135 x 200cm)
- Price
- £13.33
- Rating
- 4.6/5
- Reviews
- 53,320
- Age
- 1y ago

Linens Limited Single Duvet 7.5 Tog Made in the UK Easy Care Summer Fresh Quilt Soft and Comfy Polypropylene Hollowfibre Machine Washable (White)
- Price
- £11.83
- Rating
- 4.3/5
- Reviews
- 8,482
- Age
- 10y ago

SleepyNights 7.5 Tog Single Duvet Quilt Comforter All Season Mid-Weight Bedding Anti Allergy Hollowfibre Duvet Soft & Breathable Made in UK & Non-Allergenic (135 x 200cm)
- Price
- £9.25
- Rating
- 4.3/5
- Reviews
- 15,560
- Age
- 11y ago
Trending
90-day click momentum
Linens Limited Single Duvet 7.5 Tog Made in the UK Easy Care Summer Fresh Quilt Soft and Comfy Polypropylene Hollowfibre Machine Washable (White)
- Price
- £11.83
- Rating
- 4.3/5
- Reviews
- 8,482
- Age
- 10y ago

Quality Beddings Single Duvet 7.5 Tog | Breathable Duvets for All Year Round Comfort | Anti-allergy Duvet with Hollowfibre Filling | Hypoallergenic Made in UK Quilt (Single 135x200cm)
- Price
- £10.88
- Rating
- 4.2/5
- Reviews
- 135
- Age
- 1y ago

Amazon Basics Down Alternative Single Duvet Spring and Summer 5.1 TOG Hypoallergenic Machine Washable Quilt 135 x 200 cm White
- Price
- £12.81
- Rating
- 4.5/5
- Reviews
- 363
- Age
- 11mo ago

Slumberdown Cool Summer Nights 7.5 Tog Single Duvet - Lightweight & Breathable UK Made Single Quilt Non-Allergenic & Washable | Perfect Summer Duvet for Hot Nights (135 x 200cm)
- Price
- £13.71
- Rating
- 4.5/5
- Reviews
- 1,261
- Age
- 3y ago

Whale Flotilla Reversible Duvet Single Size for All Seasons 7.5 Tog Down Alternative Box Sitiched Comforter Lightweight and Machine Washable Bedding Set 135x200 cm Pink
- Price
- £15.52
- Rating
- 4.4/5
- Reviews
- 691
- Age
- 2y ago
Newest
by launch date
MH Home 7.5 Tog Toddler Duvet All Season Comforter Lightweight Skin Friendly Quilt Down Alternative Ultra-Soft Plush Breathable Quilt 120x150 cm (7.5 Tog Duvet)
- Price
- £9.83
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 11mo ago

Amazon Basics Down Alternative Single Duvet Spring and Summer 5.1 TOG Hypoallergenic Machine Washable Quilt 135 x 200 cm White
- Price
- £12.81
- Rating
- 4.5/5
- Reviews
- 363
- Age
- 11mo ago

OHS 7.5 Tog Single Duvet and Pillow Set Anti Allergy Soft Kids Single Duvet Cover Set Microfibre Lightweight Summer Duvets Anti Bacterial Hollowfibre Machine Washable White
- Price
- £12.28
- Rating
- 4.1/5
- Reviews
- 63
- Age
- 1y ago

Slumberdown Anti Allergy Single Duvet 7.5 Tog - Allergy UK Approved Lightweight Summer Duvet for Allergy Sufferers - Made in the UK Anti Bacterial & Machine Washable Single Quilt (135 x 200cm)
- Price
- £13.33
- Rating
- 4.6/5
- Reviews
- 53,320
- Age
- 1y ago

Quality Beddings Single Duvet 7.5 Tog | Breathable Duvets for All Year Round Comfort | Anti-allergy Duvet with Hollowfibre Filling | Hypoallergenic Made in UK Quilt (Single 135x200cm)
- Price
- £10.88
- Rating
- 4.2/5
- Reviews
- 135
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.
Brands
16 rising
Sellers
18
Top-5 brand share
72%
Top 20: 100%
Top-5 click share
62%
Top 20: 100%
Open market
18%
- Slumberdown18%
- Utopia Bedding15%
- Linens Limited14%
- Quality Beddings14%
- Silentnight11%
- SleepyNights10%
- Open — no brand owns it (10 brands, 18%)
Demand
Single Duvet 7.5 Tog search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Nov · busiest ÷ quietest = 2.0×
Search terms
Top Single Duvet 7.5 Tog search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- single duvet 7.5 tog29K/yr
- 7.5 tog single duvet20K/yr
- single quilt 7.5 tog6K/yr
- duvet single 7.5 tog6K/yr
- single duvet 7.5 tog kids5K/yr
Reviews and returns
What reviews say buyers love and hate about Single Duvet 7.5 Tog
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
The duvet itself is terrible
poor quality outer cover on the duvet
Poor quality
Made from cheap fabric
Material not as shown/ described
Sent it back awful material not cotton
If used in winter it doesnt keep you warm
Far too warm for a summer duvet
Looks good not used yet as not warm enough
It is too thick
This isn't a thick quilt
Much thinner than I thought it would be
Its not soft
Not soft and very cheap material
It is a rough material
Love
good quality looks good on the bed
seems well made
Excellent product
not too heavy or light
Excellent lightweight duvet
lightweight and comfortable
So warm
Cosy, soft warmness
It provides enough warmth for most nights
Good value
Great value
Good value for money
Comfortable
I strongly recommend for everyone who like comfort connected with high quality
Comfy Duvet
Return
0.3% Return rate 53% Fixable by listing
The duvet itself is terrible
poor quality outer cover on the duvet
Poor quality
Made from cheap fabric
Material not as shown/ described
Sent it back awful material not cotton
But thin
Not as shown
Not as shown in image
It is NOT the same duvet as in the photos
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Single Duvet 7.5 Tog questions
Answered from the same tracked data.









