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Single Airbed

Maybe

Shoppers spend $2.3M a year here. But the average product has 7,138 reviews to catch up to, so Single Airbed is a Maybe.

Flapen Score
63
63 / 100
Top 12% of 5,777 Home & Garden niches · +12 vs the category median of 51
Market size
£2.3M/yr1.2M searches / yr
90-day growth
+23.4%search demand this quarter
Competition
64%top-5 click share · 12 brands · 51 sellers

Flapen Score

Single Airbed against its category

The dotted line is the Home & Garden average. Past it, Single Airbed is stronger. Inside it, weaker.

63Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Single Airbed market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Single Airbed 1.2M times last year and spent an estimated £2.3M. The top 5 brands take 84% of clicks. Demand peaks in Jul–Aug. Flapen scores it 63 out of 100, a Maybe.

01 · Demand

7.4% of searches ended in a purchase last week.

Shoppers searched for this 1.2M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.4% of those searches ended in a purchase. Searches in the last 90 days moved +23.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £2.3M a year.

Searches, last 12 months
1.2M
Growth, 90 days vs prior 90
+23.4%
Conversion, latest week
7.4%
Market size, estimated
£2.3Ma year
Peak month
August1.9× the quietest month
Top search term
single airbed231K searches a year

02 · Price

A sale here is worth £24.97.

Listings sell for £24.97 on average, from £8.26 to £50.93. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 2,500 to 3,000 of them. At £24.97 that is £62K to £75K a year per listing.

Average price
£24.97inside the $15 to $100 sweet spot
Price range
£8.26–£50.93
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
80K–100K
Units per listing a year
2,500–3,000
Revenue per listing a year
£62K–£75K
Returns
2.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

78% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 13.9% of listings are out of stock. The average listing ranks #12 within Home Textiles. It carries 7,138 reviews at 4.14 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
83%
Out of stock, average day
13.9%
Average rank
#12in Home Textiles
Average rating
4.14 starsAmazon United Kingdom average 4.36 stars
Average reviews
7,138per listing
Listings tracked
18

04 · Newcomers

Amazon counts 1 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 37 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
37 months

Products

Top Single Airbed products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

£0£228K£455K£683K£911K1001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

51

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

13%

  • Intex35%
  • Bestway32%
  • airzzZ6%
  • Green Haven6%
  • OlarHike5%
  • Trendi4%
  • Open — no brand owns it (6 brands, 13%)

Demand

Single Airbed search demand

Weekly searches over the year, seasonality beneath. Pick a range.

35K25KSpike '24Holiday '24Prime Day '25Spike '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 1.9×

Search terms

Top Single Airbed search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • single airbed231K/yr
  • air mattress single126K/yr
  • single blow up bed106K/yr
  • single air bed93K/yr
  • single air mattress75K/yr
  • single inflatable mattress76K/yr
  • airbed single76K/yr
  • inflatable mattress single62K/yr
  • single blow up mattress46K/yr
  • single airbed with built in pump65K/yr

Reviews and returns

What reviews say buyers love and hate about Single Airbed

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Quality-Overall16%−0.02

High price for low quality

Very expensive for bad quality

Bad quality

Durability13%−0.21

Durability is not good

Doesn't last

Broken on first use

Inflation/Deflation12%−0.13

Deflated

had deflated after a few hours

Doesn't stay inflated

Size-Overall8%

it's too big

Not fit for purpose

Smaller than described

Comfort-Overall7%+3.06

Not the most comfy bed

Not comfy

feels hard wearing

Love

Comfort-Overall37%+3.06

Comfy and Sturdy

Comfortable to use

Comfortable and easy to use

Quality-Overall15%−0.02

good quality bed

Excellent product

The quality of this mattress is really very good

Value For Money10%+0.50

Good for price

very reasonable price

Excellent value for money

Inflation/Deflation4%−0.13

Great inflatable bed

Inflate-deflate works great

Easy to inflate

Ease Of Use3%+0.18

Easy to use

Excellent use daily

easy to fold

Return

2.6% Return rate 34% Fixable by listing

Size-Overall24%▅▅▇█▅▇

it's too big

Not fit for purpose

Smaller than described

Inflation/Deflation14%██▅▆▇▅

Deflated

had deflated after a few hours

Doesn't stay inflated

Comfort-Overall12%▆▆▇███

Not the most comfy bed

Not comfy

feels hard wearing

Functionality-Overall7%█▅▆▅▄▅
Quality-Overall6%▅▆█▆▇█

High price for low quality

Very expensive for bad quality

Bad quality

FAQ

Common Single Airbed questions

Answered from the same tracked data.