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Silver Table Runner

prices mostly outside the sweet spot ($2.06–$13.57) — Silver Table Runner doesn't clear our bar today.

Flapen Score

38
Skip it
Market size 1Growth 15Conversion 18Competition 53Returns 66Price range 0Avg price 19Brand share 79Review moat 87Quality gap 67
This niche Category average

Is Silver Table Runner profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Silver Table Runner is a £4K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Silver Table Runner: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -20.7% over the last 90 days and 1.4% of searches end in a purchase.

£4K

revenue / yr

Units sold / yr3K
Search volume / yr-20.7%41K
Conversion rate1.4%
Avg price£6.95

Who owns the niche?

The top 5 brands hold 56% of demand, so 44% of the market is open.

44%

open market share

Brands · sellers17 · 21
Top-5 product click share53%
Open market44%
Avg brand age35 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.

0/100

page quality · 19 products

Sponsored placement68%
New entrants (1y)1· 0 succeeded
Avg rating4.3★
Avg reviews252

Top Silver Table Runner products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 53% of clicks — established leaders, but buyers still shop beyond them.

£0£200£401£601£8011101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

17 falling

Sellers

21

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

53%

Top 20: 100%

Open market

38%

  • Artoid Mode16%
  • Molain12%
  • Emma Barclay11%
  • Sunflower-boom10%
  • LOMOHOO7%
  • Sevenpers6%

Silver Table Runner demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume41KCVR1.4%Products19Brands17Top 5 Brands56%OOS Rate38.7%Rating4.3★Reviews252Avg BSR#294
7K5KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26FebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Nov, Dec · busiest ÷ quietest = 30.5×

Top Silver Table Runner search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • silver table runner31K/yr
  • silver christmas table runner6K/yr
  • silver table runner christmas2K/yr
  • christmas table runner silver3K/yr

What reviews say buyers love and hate about Silver Table Runner

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews
Quality-Overall90%

Very good quality

Ease Of Cleaning5%

Easy to clean

Value For Money5%

Great price

What buyers complain about

100% of reviews
Quality-Overall50%

Cheap

Advertised Vs Actual Product25%

nasty not as advertised at all ie: as that in the picture above

Material Quality25%

Cheap material wouldn't consider putting on a table, returned

Silver Table Runner return rate & reasons

Why buyers send it back, as a share of all return requests.

2.4%

Return rate

58%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Size-Overall
36%
2Quality-Overall
22%
3Color
17%
4Design-Overall
6%
5Value For Money
6%

Common Silver Table Runner questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Silver Table Runner 38/100 on Amazon United Kingdom — Skip it. The niche generates £4K/yr across 19 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -20.7% over the last 90 days.
Search demand for Silver Table Runner on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 30.5× the quietest.