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Silver Glitter

Fail

Prices span $2.36–$8.64, mostly outside the sweet spot, so Silver Glitter is a Fail.

Flapen Score
38
38 / 100
Ranks 5,059 of 5,777 Home & Garden niches · −13 vs the category median of 51
Market size
£26K/yr34K searches / yr
90-day growth
+11.6%search demand this quarter
Competition
77%top-5 click share · 9 brands · 17 sellers

Flapen Score

Silver Glitter against its category

The dotted line is the Home & Garden average. Past it, Silver Glitter is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silver Glitter market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Silver Glitter 34K times last year and spent an estimated £26K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 13.2% of those searches ended in a purchase.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.2% of those searches ended in a purchase. Searches in the last 90 days moved +11.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
+11.6%
Conversion, latest week
13.2%
Market size, estimated
£26Ka year
Peak month
December4.8× the quietest month
Top search term
silver glitter31K searches a year

02 · Price

A sale here is worth £5.70.

Listings sell for £5.70 on average, from £2.36 to £8.64. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £5.70 that is £570 to £1K a year per listing.

Average price
£5.70under the $15 to $100 sweet spot
Price range
£2.36–£8.64
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£570–£1K
Returns
0.5%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

69% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #58 within Art & Craft Supplies. It carries 4,357 reviews at 4.52 stars, so a new listing needs social proof before a better product.

Sponsored listings
69%
Prime listings
100%
Out of stock, average day
4.3%
Average rank
#58in Art & Craft Supplies
Average rating
4.52 starsAmazon United Kingdom average 4.36 stars
Average reviews
4,357per listing
Listings tracked
13

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Silver Glitter products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 26, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 77% of clicks. A locked shelf that new listings rarely crack.

£0£3K£5K£8K£10K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

17

Est. top-5 brand share

89%

Top 20: 100%

Est. top-5 click share

77%

Top 20: 100%

Open market

6%

  • Springboard Supplies34%
  • Anthony Peters25%
  • Hemway14%
  • EliteKoopers12%
  • L-FENG-UK5%
  • Halobios5%
  • Open — no brand owns it (3 brands, 6%)

Demand

Silver Glitter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 4.8×

Reviews and returns

What reviews say buyers love and hate about Silver Glitter

We read the reviews and the return reasons for every product selling here.

46%of positive reviews mention “Brightness/Shine/Glow”
25%of negative reviews mention “Quality-Overall”
0.5%of orders come back
“Unfortunately this glitter was far too chunky to use very poor quality”
A buyer, on “Quality-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

9 topics

NegativePositive

FAQ

Common Silver Glitter questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data