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Silver Baubles

Fail

Shoppers spend only $10K a year here, so Silver Baubles is a Fail.

Flapen Score
37
37 / 100
Ranks 5,154 of 5,777 Home & Garden niches · −14 vs the category median of 51
Market size
£10K/yr182K searches / yr
90-day growth
-13.9%search demand this quarter
Competition
56%top-5 click share · 11 brands · 14 sellers

Flapen Score

Silver Baubles against its category

The dotted line is the Home & Garden average. Past it, Silver Baubles is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Silver Baubles market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Silver Baubles 182K times last year and spent an estimated £10K. The top 5 brands take 62% of clicks. Demand peaks in Nov–Dec. Flapen scores it 37 out of 100, a Fail.

01 · Demand

0.7% of searches ended in a purchase last week.

Shoppers searched for this 182K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -13.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £10K a year.

Searches, last 12 months
182K
Growth, 90 days vs prior 90
-13.9%
Conversion, latest week
0.7%
Market size, estimated
£10Ka year
Peak month
December167.9× the quietest month
Top search term
silver christmas decorations29K searches a year

02 · Price

A sale here is worth £8.33.

Listings sell for £8.33 on average, from £3.70 to £17.06. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At £8.33 that is £0 to £833 a year per listing.

Average price
£8.33under the $15 to $100 sweet spot
Price range
£3.70–£17.06
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
£0–£833
Returns
2.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 36.6% of listings are out of stock. The average listing ranks #881 within Seasonal Décor. It carries 247 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
100%
Out of stock, average day
36.6%
Average rank
#881in Seasonal Décor
Average rating
4.45 starsAmazon United Kingdom average 4.36 stars
Average reviews
247per listing
Listings tracked
12

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
40 months

Products

Top Silver Baubles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

£0£522£1K£2K£2K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

11 falling

Sellers

14

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

31%

  • Victor's Workshop18%
  • Hggzeg18%
  • KFZR9%
  • Duzapku9%
  • Wjelet8%
  • LLUOXI7%

Demand

Silver Baubles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMar

Peak months: Nov, Dec · busiest ÷ quietest = 167.9×

Search terms

Top Silver Baubles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • silver christmas decorations29K/yr
  • silver baubles38K/yr
  • silver christmas baubles9K/yr
  • silver christmas tree decorations41K/yr
  • silver baubles for christmas tree24K/yr
  • silver tree decorations17K/yr
  • christmas baubles silver5K/yr
  • large silver baubles7K/yr
  • christmas tree decorations silver9K/yr
  • small silver baubles4K/yr

Reviews and returns

What reviews say buyers love and hate about Silver Baubles

What buyers praise, what they complain about and why they send it back, from the reviews.

Love

Value For Money100%

Good value

Great for the money

Return

2.3% Return rate 50% Fixable by listing

Advertised Vs Actual Product50%█▁▁▁▁▁
Quality-Overall50%█▁▁▁▁▁

FAQ

Common Silver Baubles questions

Answered from the same tracked data.