Silicone Spoon
FailPrices span $3.27–$12.45, mostly outside the sweet spot, so Silicone Spoon is a Fail.
- Flapen Score
- 44 / 100Ranks 4,195 of 5,777 Home & Garden niches · −7 vs the category median of 5144
- Market size
- £72K/yr186K searches / yr
- 90-day growth
- -28.4%search demand this quarter
- Competition
- 47%top-5 click share · 31 brands · 41 sellers
Flapen Score
Silicone Spoon against its category
The dotted line is the Home & Garden average. Past it, Silicone Spoon is stronger. Inside it, weaker.
Market
The Silicone Spoon market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Silicone Spoon 186K times last year and spent an estimated £72K. The top 5 brands take 52% of clicks. Demand peaks in Jan. Flapen scores it 44 out of 100, a Fail.
01 · Demand
6.2% of searches ended in a purchase last week.
Shoppers searched for this 186K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 6.2% of those searches ended in a purchase. Searches in the last 90 days moved -28.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.
- Searches, last 12 months
- 186K
- Growth, 90 days vs prior 90
- -28.4%
- Conversion, latest week
- 6.2%
- Market size, estimated
- £72Ka year
- Peak month
- January1.8× the quietest month
- Top search term
- silicone spoons for cooking34K searches a year
02 · Price
A sale here is worth £6.25.
Listings sell for £6.25 on average, from £3.27 to £12.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £6.25 that is £625 to £2K a year per listing.
- Average price
- £6.25under the $15 to $100 sweet spot
- Price range
- £3.27–£12.45
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- £625–£2K
- Returns
- 0.8%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #126 within Spatulas & Turners. It carries 2,722 reviews at 4.56 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 77%
- Prime listings
- 100%
- Out of stock, average day
- 6.1%
- Average rank
- #126in Spatulas & Turners
- Average rating
- 4.56 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,722per listing
- Listings tracked
- 35
04 · Newcomers
Amazon counts 0 of last year's 6 launches as successful.
6 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 6
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Silicone Spoon products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Kibon Silicone Cooking Spoon 27cm (10.63) Heat Resistant - Non Stick Kitchen Utensil for Baking Stirring & Mixing | Dishwasher Safe 1-Pack Black
- Price
- £3.27
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago
Heyu-Lotus 2 Pcs Silicone Nonstick Kitchen Spoon Set Heat-Resistant Cooking Spoons for Stirring Scooping and Mixing (Black)
- Price
- £6.12
- Rating
- 4.6/5
- Reviews
- 585
- Age
- 5y ago
Kuou 4-Piece Silicone Spoon Set Heat Resistant Baking Serving Spoons Silicone Cooking Tools
- Price
- £6.47
- Rating
- 4.5/5
- Reviews
- 611
- Age
- 5y ago
4 PCS Silicone Spoons for Cooking Serving Spoons Large Nonstick Heat Resistant Spoon Multi-Purpose Serving Spoon for Mixing Cooking Frying Baking Stirring (Grey)
- Price
- £7.87
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 1y ago
YOKOMI 4 Pcs Silicone Spoons Heat Resistant Non-Stick Silicone Rubber Spatulas Scrapers Kitchen Utensils Tools for Cooking Baking Mixing Multicolor
- Price
- £5.49
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 4y ago
Trending
90-day click momentum
Elegaperma 4 PCS Black Silicon Spoon Heat Resistant Large Silicone Spoons for Cooking Silicone Cooking Spoon for Cooking Salad Baking Serving Mixing and Stirring
- Price
- £5.00
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
Classicseali 4PCS Silicone Teaspoons Heat Resistant Mixing Spoon 7.87 Silicones Spoon Small for Stirring Baking & Mixing Dishwasher Safe 4 Colors
- Price
- £5.63
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 4mo ago
Culinare Cooking Spoon Non Stick Serving Spoon with Built in ml Measurement Markings Ideal for Stirring and Mixing Dishwasher Safe
- Price
- £4.06
- Rating
- 4.5/5
- Reviews
- 22
- Age
- 1y ago
Hotec 5 Pieces Food Grade Silicone Spatulas Spoon Set Kitchen Utensils for Baking Cooking and Mixing High Heat Resistant Rubber Spatula Non Stick Dishwasher Safe BPA-Free Multicolor
- Price
- £7.75
- Rating
- 4.7/5
- Reviews
- 37,387
- Age
- 6y ago
Hotec Food Grade Silicone Spatulas Spoons Set Kitchen Utensils for Baking Cooking and Mixing High Heat Resistant Rubber Spatula Non Stick Dishwasher Safe BPA-Free Black
- Price
- £7.71
- Rating
- 4.7/5
- Reviews
- 37,387
- Age
- 6y ago
Newest
by launch dateClassicseali 4PCS Silicone Teaspoons Heat Resistant Mixing Spoon 7.87 Silicones Spoon Small for Stirring Baking & Mixing Dishwasher Safe 4 Colors
- Price
- £5.63
- Rating
- 4.4/5
- Reviews
- 5
- Age
- 4mo ago
Elegaperma 4 PCS Black Silicon Spoon Heat Resistant Large Silicone Spoons for Cooking Silicone Cooking Spoon for Cooking Salad Baking Serving Mixing and Stirring
- Price
- £5.00
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 5mo ago
Kibon Silicone Cooking Spoon 27cm (10.63) Heat Resistant - Non Stick Kitchen Utensil for Baking Stirring & Mixing | Dishwasher Safe 1-Pack Black
- Price
- £3.27
- Rating
- 4.5/5
- Reviews
- 55
- Age
- 1y ago
Culinare Cooking Spoon Non Stick Serving Spoon with Built in ml Measurement Markings Ideal for Stirring and Mixing Dishwasher Safe
- Price
- £4.06
- Rating
- 4.5/5
- Reviews
- 22
- Age
- 1y ago
4 PCS Silicone Spoons for Cooking Serving Spoons Large Nonstick Heat Resistant Spoon Multi-Purpose Serving Spoon for Mixing Cooking Frying Baking Stirring (Grey)
- Price
- £7.87
- Rating
- 4.7/5
- Reviews
- 22
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 47% of clicks. Leaders hold, but buyers still shop past them.
Brands
31 rising
Sellers
41
Top-5 brand share
52%
Top 20: 87%
Top-5 click share
47%
Top 20: 82%
Open market
45%
- Kibon20%
- Heyu-Lotus11%
- kuou11%
- ZPSCXQ6%
- Hotec4%
- YOKOMI3%
Demand
Silicone Spoon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan · busiest ÷ quietest = 1.8×
Search terms
Top Silicone Spoon search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- silicone spoons for cooking34K/yr
- silicone spoon33K/yr
- cooking spoon31K/yr
- cooking spoons15K/yr
- silicone spoons9K/yr
- silicone cooking spoon8K/yr
- kitchen spoon10K/yr
- silicone serving spoon7K/yr
- mixing spoon5K/yr
- plastic cooking spoon5K/yr
Reviews and returns
What reviews say buyers love and hate about Silicone Spoon
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Bigger than expected
Too small
Small spoons
Not the best
Poor quality
Absolute rubbish
Broke after months of use
Do not last
Not durable
A bit expensive
very expensive
Donor have that smell of cheap material
They also had a weird smell
Love
Good quality
I am very satisfied with the quality of these utensils
Nice utensils, and we'll made
Excellent size
Handy size
A good set, better than most, useful sizes
Just what I wanted
They do the job
Does what it's supposed to
They are sturdy
Sturdy kitchen tools
Well made and robust
Handy
it is so useful
Easy to use and very versatile
Return
0.8% Return rate 81% Fixable by listing
Bigger than expected
Too small
Small spoons
Not the best
Poor quality
Absolute rubbish
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silicone Spoon questions
Answered from the same tracked data.