Silicone Mat

Shoppers searched for this 263K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 3.9% of those searches ended in a purchase. Searches in the last 90 days moved -19.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £84K a year.

Searches, last 12 months

263K

Growth, 90 days vs prior 90

-19.4%

Conversion, latest week

3.9%

Market size, estimated

£84Ka year

Peak month

January1.4× the quietest month

Top search term

silicone mat106K searches a year

Listings sell for £8.22 on average, from £3.83 to £14.45. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At £8.22 that is £822 to £2K a year per listing.

Average price

£8.22under the $15 to $100 sweet spot

Price range

£3.83–£14.45

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

10K–13K

Units per listing a year

100–250

Revenue per listing a year

£822–£2K

Returns

1.0%of orders · Amazon United Kingdom median 0.6%

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 3.3% of listings are out of stock. The average listing ranks #117 within Sculpting. It carries 5,066 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

100%

Out of stock, average day

3.3%

Average rank

#117in Sculpting

Average rating

4.45 starsAmazon United Kingdom average 4.36 stars

Average reviews

5,066per listing

Listings tracked

48

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

9

Successful launches

0Amazon's first-year sales bar

Average brand age

29 months