Silicone Baking Trays
Silicone Baking Trays shows no brand lock-in (top 5 brands take 34% of clicks), but soft demand (-34.2% this quarter) keeps it on the watch list.
Flapen Score
Is Silicone Baking Trays profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Silicone Baking Trays is a £57K/yr Amazon United Kingdom market (150K searches/yr). The top 5 brands hold 34% of demand. Verdict: Worth a look — 53/100.
Silicone Baking Trays: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -34.2% over the last 90 days and 3.9% of searches end in a purchase.
£57K
revenue / yr
Who owns the niche?
The top 5 brands hold 34% of demand, so 66% of the market is open.
66%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.3★ — the gap to enter on.
0/100
page quality · 62 products
Top Silicone Baking Trays products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Economical 7in1 Nonstick Silicone Baking Cake Pan Tin Tray Sheet Mould Set for Oven Heat Resistant Bakeware Supplies Mold Tools Kit for Pancake Crepe Cupcake Bread Loaf Muffin Scones Utensil
- Price
- £17.35
- Rating
- 4.6/5
- Reviews
- 2,580
- Age
- 5y ago

Navani 12 Cavity Large Rectangle Silicone Moulds for Baking - Ideal Maker for Granola Bars Chocolate Truffles Brownies Cheesecakes Puddings - Energy Bar Maker and More - 2PCS
- Price
- £7.25
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 2y ago

8 Inch Silicone Brownie Baking Tins 2 Pack Square Cake Tins for Traybakes
- Price
- £10.77
- Rating
- 4.5/5
- Reviews
- 3,359
- Age
- 6y ago

Baking Tray Oven Tray Baking Trays for Oven Square Baking Tray Silicone Square Cake Pan Silicone Baking Tray Non Stick Brownie Tin with Silicone Handle Grips for Brownie Cake Bread Pie
- Price
- £10.07
- Rating
- 4.7/5
- Reviews
- 7
- Age
- 2y ago

huipinghu 2Pcs 8 Inch Silicone Cake Tins for Baking Silicone Cake Moulds Non-Stick Round Cake Baking Pan Quick Release Suitable Baking Tray for Cakes Puddings Bread Muffins
- Price
- £5.91
- Rating
- 4.2/5
- Reviews
- 72
- Age
- 2y ago
Trending
90-day click momentum
JUVENPROTO 6 in 1 Silicone Baking Pan Tin Plate Oven Mold Kits Heat Resistant Baking Pan Supplies Mold Toolkit for Cake Pancakes Cream Cupcakes Breads Muffins and Oven Utensils
- Price
- £16.25
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 6mo ago

DXPETA 3 Pcs Silicone Baking Trays Non-Stick Square and Round Silicone Baking Moulds Flexible Brownie Tray for Home Baking Multipurpose Kitchen Storage Solution (Red)
- Price
- £8.78
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

Amazon Basics Rectangular Silicone Baking Mat Old Standard 2 Count 42L x 29.5W cm New Beige/Gray
- Price
- £5.29
- Rating
- 4.6/5
- Reviews
- 116,818
- Age
- 9y ago

39 PCS Silicone Bakeware Set Nonstick Silicone Baking Trays Cake Pan Tin Set with Round Square Pan Donut Bread Loaf Muffin Sheet Cupcake Moulds
- Price
- £20.61
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 6mo ago

Navani 12 Cavity Large Rectangle Silicone Moulds for Baking - Ideal Maker for Granola Bars Chocolate Truffles Brownies Cheesecakes Puddings - Energy Bar Maker and More - 2PCS
- Price
- £7.25
- Rating
- 4.5/5
- Reviews
- 156
- Age
- 2y ago
Newest
by launch date
DXPETA 3 Pcs Silicone Baking Trays Non-Stick Square and Round Silicone Baking Moulds Flexible Brownie Tray for Home Baking Multipurpose Kitchen Storage Solution (Red)
- Price
- £8.78
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago

JUVENPROTO 6 in 1 Silicone Baking Pan Tin Plate Oven Mold Kits Heat Resistant Baking Pan Supplies Mold Toolkit for Cake Pancakes Cream Cupcakes Breads Muffins and Oven Utensils
- Price
- £16.25
- Rating
- 4.9/5
- Reviews
- 9
- Age
- 6mo ago

39 PCS Silicone Bakeware Set Nonstick Silicone Baking Trays Cake Pan Tin Set with Round Square Pan Donut Bread Loaf Muffin Sheet Cupcake Moulds
- Price
- £20.61
- Rating
- 4.5/5
- Reviews
- 7
- Age
- 6mo ago

GREENSAPPIRE 7in1 Silicone Baking Set 5 Silicone Molds 2 Silicones Brush Nonstick Baking Cake Pan Tray Sheet Mould Set for Oven for Pancake Crepe Cupcake Bread Loaf Muffin Scones Utensil
- Price
- £11.23
- Rating
- 4.0/5
- Reviews
- 10
- Age
- 10mo ago

2 PCS Swiss Roll Cake Mat Silicone Baking Trays for Oven Non Stick Baking Pad Heat Resistant Swiss Roll Tin Sheets Dehydrator Mats with Scraper (Red+Blue)
- Price
- £6.88
- Rating
- 4.4/5
- Reviews
- 27
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (29% combined) — an open shelf where new products get seen.
Brands
50 rising
Sellers
62
Top-5 brand share
34%
Top 20: 75%
Top-5 click share
29%
Top 20: 65%
Open market
61%
- Aschef11%
- Navani7%
- SILIVO7%
- Zuvo5%
- Yhuasia5%
- huipinghu5%
Silicone Baking Trays demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Silicone Baking Trays search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- cake mould37K/yr
- silicone baking trays39K/yr
- cake moulds for baking16K/yr
- silicone bakeware12K/yr
- silicone cake tins13K/yr
- silicone baking set10K/yr
- silicone baking trays for oven7K/yr
- silicone trays for baking8K/yr
- silicone cake tins for baking6K/yr
- silicon cake mould2K/yr
What reviews say buyers love and hate about Silicone Baking Trays
What buyers mention most, as a share of all reviews.
What buyers love
83% of reviews“Great comprehensive set that is easy to stor”
“cleans up nicely”
“Good for baking”
“Great value”
“These are fantastic small”
What buyers complain about
69% of reviews“The tins are a bit small”
“Very flimsy”
“It's a much lower quality product”
“not deep enough”
“Hard to clean”
Silicone Baking Trays return rate & reasons
Why buyers send it back, as a share of all return requests.
0.8%
Return rate
71%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Silicone Baking Trays questions
The questions sellers ask about this niche, answered from the tracked metrics.
Best Flapen score
The highest-scoring niches we track right now, across every category.









