Silentnight Single Mattress

Shoppers searched for this 18K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -21.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.

Searches, last 12 months

18K

Growth, 90 days vs prior 90

-21.0%

Conversion, latest week

2.4%

Market size, estimated

£56Ka year

Top search term

silentnight single mattress6K searches a year

Listings sell for £125.89 on average, from £73.61 to £233.18. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At £125.89 that is £0 to £13K a year per listing.

Average price

£125.89above the $15 to $100 sweet spot

Price range

£73.61–£233.18

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

250–500

Units per listing a year

0–100

Revenue per listing a year

£0–£13K

Returns

1.5%of orders · Amazon United Kingdom median 0.6%

88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #166 within Furniture. It carries 1,669 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

94%

Out of stock, average day

0.4%

Average rank

#166in Furniture

Average rating

4.44 starsAmazon United Kingdom average 4.36 stars

Average reviews

1,669per listing

Listings tracked

17

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

30 months