silentnight fan
Skip itA small market ($3K/yr) — this niche doesn't clear our bar today.
Growth
Incredible>1,000%90-day search growth — must beat 0% to launch
Returns
Incredible0.6%return rate — above 5% kills the launch gate
Price range
Incredible£26.14–£79.07cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great£48.65avg listing price — sweet spot $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Bad6,378.82avg incumbent reviews — the moat a new listing must climb
Competition
Bad83%top-5 click share — a locked-up shelf
Conversion
Bad0.4%search→purchase rate — share of searches ending in a sale
Brand share
Bad98%top-5 brand share — brand-locked demand
Market size
Bad£3K£3K/yr · 14K searches
According to Flapen's Amazon United Kingdom niche tracking, silentnight fan is a £3K/yr Amazon United Kingdom market (14K searches/yr). The top 5 brands hold 98% of demand. Verdict: Skip it — 46/100.
Data updated Jul 28, 2026 · scored weekly · How we score niches
silentnight fan market data
- Units sold / yr
- 250–500
- avg 0–100/product
- Revenue / yr
- £12K–£24K
- units × avg price
- Conversion rate
- 0.4%
- Avg BSR
- #56
- Page quality
- 0%
- Prime
- 45%
- Sponsored
- 100%
- Out of stock
- 12.6%
- Avg brand age
- 36 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products capture 83% of clicks — a locked-up shelf that new listings rarely crack.Brands
6 rising
Sellers
7
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
83%
Top 20: 100%
Open market
0%
- Silentnight79%
- Levoit10%
- Generic4%
- DREO3%
- Amazon Basics2%
- Belaco2%
Top silentnight fan products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 11 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Silentnight Airmax 3400 Tower Fan 34-inch
Silentnight£37.304.4★209 rev
Silentnight Airmax Pro360 Pedestal Fan
Silentnight£79.074.4★373 rev
Silentnight Airmax 18 Standing Pedestal Fan
Silentnight£35.864.4★373 rev
Levoit 20dB Silent Tower Fan 5.5W-26W Energy Saving Fan for Bedroom & Home
Levoit£68.814.5★10,789 rev
Silentnight Comfort Control Ceramic Fan Heater - Portable 2000W Electric Space Heater with Remote Control 70 Oscillation 9hr Timer Adjustable Thermostat Overheat Protection - Home Bedroom & More
Silentnight£34.544.2★49 rev
Newest
by launch dateSilentnight Comfort Control Ceramic Fan Heater - Portable 2000W Electric Space Heater with Remote Control 70 Oscillation 9hr Timer Adjustable Thermostat Overheat Protection - Home Bedroom & More
Silentnight£34.5449 rev
Silent Oscillation Pedestal Device Electric Fan
Generic£40.610 rev
Belaco Pedestal fan 16 Oscillating Stand Fan Floor fan 8 Hours Timer
Belaco£47.91268 rev
Levoit 23dB Silent Tower Fan Bladeless Fan for Bedroom Energy Efficient
Levoit£59.9610,789 rev
Silentnight Airmax Pro360 Pedestal Fan
Silentnight£79.07373 rev
Trending
90-day click momentumSilent Oscillation Pedestal Device Electric Fan
Generic£40.610.0★
Amazon Basics 28 (71 cm) 60-Degree Oscillating Tower Fan for Bedroom Living Room Office With 3 Speeds Intuitive Mechanical Control Matte Black 35W 27.8 x 9.4 x 9.4 (71 cm x 24 cm x 24 cm)
Amazon Basics£26.144.1★
Levoit 20dB Silent Tower Fan 5.5W-26W Energy Saving Fan for Bedroom & Home
Levoit£68.814.5★
Silentnight Airmax 3400 Tower Fan 34-inch
Silentnight£37.304.4★
Silentnight Airmax Pro360 Pedestal Fan
Silentnight£79.074.4★
What buyers say about silentnight fan
What buyers praise and complain about, mined from review topics.What buyers love
“A+ quality”
“Excellent value”
“Easy to build”
“Powerful & quiet”
“Love the remote control”
“Sturdy with a strong base”
“Easy to use”
“Good during the heatwave”
“Works as advertised”
“sleek design”
What buyers complain about
“Poor quality”
“there may be cheaper if you can find it”
“Broke after 2 months”
“Just so weak”
“Not Powerful or Cooling”
“It is noisy”
“A bit larger than I expected”
“the functionality is poor”
“challenges of installation”
“Buttons on the top of mine have stopped working after a few weeks”
Top return reasons
Common questions
- Is silentnight fan profitable to sell on Amazon United Kingdom?
- The niche generates £3K/yr across 11 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is >1,000%. Flapen's verdict: Skip it (46/100).
- How competitive is the silentnight fan niche?
- 6 brands and 7 sellers compete. The top 5 products take 83% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in silentnight fan?
- Top complaints mined from reviews: Quality-Overall, Value For Money, Durability. The return rate is 0.6%.
- What does it cost to enter the silentnight fan niche?
- Listings span £26.14–£79.07; the average listing price is £48.65 (sweet spot $15–$100). The average incumbent carries 6,379 reviews — the moat a new listing must climb.