Shovel

Shoppers searched for this 348K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.7% of those searches ended in a purchase. Searches in the last 90 days moved +12.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated £267K a year.

Searches, last 12 months

348K

Growth, 90 days vs prior 90

+12.1%

Conversion, latest week

6.7%

Market size, estimated

£267Ka year

Peak month

April3.1× the quietest month

Top search term

shovel189K searches a year

Listings sell for £11.48 on average, from £5.03 to £19.15. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £11.48 that is £6K to £9K a year per listing.

Average price

£11.48under the $15 to $100 sweet spot

Price range

£5.03–£19.15

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

20K–25K

Units per listing a year

500–750

Revenue per listing a year

£6K–£9K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

71% of listings pay for placement with sponsored ads. 46% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #69 within Garden Tools & Watering Equipment. It carries 271 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

71%

Prime listings

46%

Out of stock, average day

0.0%

Average rank

#69in Garden Tools & Watering Equipment

Average rating

4.56 starsAmazon United Kingdom average 4.36 stars

Average reviews

271per listing

Listings tracked

24

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

1Amazon's first-year sales bar

Average brand age

40 months