shorty mattress 175 x 75
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Incredible£44.95avg listing price — sweet spot $15–$100
Price range
Incredible£28.60–£74.87cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.2%return rate — above 5% kills the launch gate
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Review moat
Okay2,090.9avg incumbent reviews — the moat a new listing must climb
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Conversion
Bad2.0%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.2%90-day search growth — must beat 0% to launch
Market size
Bad£38K£38K/yr · 42K searches
Brand share
Bad99%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, shorty mattress 175 x 75 is a £38K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 99% of demand. Demand peaks in Jan–Feb. Verdict: Skip it — 41/100.
Data updated Jul 27, 2026 · scored weekly · How we score niches
shorty mattress 175 x 75 market data
- Units sold / yr
- 1K–2K
- avg 0–100/product
- Revenue / yr
- £56K–£67K
- units × avg price
- Conversion rate
- 2.0%
- Avg BSR
- #138
- Page quality
- 0%
- Prime
- 67%
- Sponsored
- 57%
- Out of stock
- 2.6%
- Avg brand age
- 36 months
- Avg seller age
- 188 days
Competition & brand share
The top 5 products take 62% of clicks — established leaders, but buyers still shop beyond them.Brands
6 falling
Sellers
10
Top-5 brand share
99%
Top 20: 100%
Top-5 click share
62%
Top 20: 99%
Open market
0%
- Starlight Beds47%
- eXtreme comfort ltd41%
- Generic8%
- Twirest2%
- EHEYCIGA1%
- iSTYLE MODE BETTER HOME CHOICE1%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -25.2% search growth over the last 90 days.Peak months: Jan, Feb · busiest ÷ quietest = 1.8×
Top shorty mattress 175 x 75 search terms
- shorty mattress19K/yr
- shorty mattress 175 x 7519K/yr
- 180 x 80 mattress4K/yr
Top shorty mattress 175 x 75 products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 21 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
eXtreme comfort ltd Flame Essentials Shorty Mattress
eXtreme comfort ltd£38.504.1★5,959 rev
eXtreme comfort ltd Cooltouch Colours Grey Shorty Mattress
eXtreme comfort ltd£40.924.0★1,068 rev
Starlight Beds Metro Tile Sprung Shorty Mattress
Starlight Beds£43.464.1★96 rev
Starlight Beds CoolTouch Sprung Shorty Mattress
Starlight Beds£44.984.2★12,079 rev
Black Luxury Budget mattress. Cool Touch Quilted. Perfect for Bunk Beds Cabin Beds etc Single / 3ft Small Double / 4ft Double / 4ft6 King / 5ft /6ft (Single)
Generic£44.684.1★132 rev
Newest
by launch date
Starlight Beds Arctic Grey Single Mattress 3ft x 6ft3
Starlight Beds£41.4488 rev
Starlight Beds Arctic Grey Shorty Mattress 2ft6 x 5ft9
Starlight Beds£44.7188 rev
Starlight Beds Arctic Grey Hybrid Shorty Mattress 2ft6 x 5ft9
Starlight Beds£43.8742 rev
Twirest Mattresses 15cm Single Mattresses with Memory Foam and Anti-mite Breathable Removable Carved Cover Mattress in a Box Edges Support for Sleep Supportive(90x190x15cm)
Twirest£52.891,120 rev
Black Luxury Budget mattress. Cool Touch Quilted. Perfect for Bunk Beds Cabin Beds etc Single / 3ft Small Double / 4ft Double / 4ft6 King / 5ft /6ft (Single)
Generic£44.68132 rev
Trending
90-day click momentumStarlight Beds Arctic Grey Shorty Mattress 2ft6 x 5ft9
Starlight Beds£44.714.2★
Starlight Beds Arctic Grey Single Mattress 3ft x 6ft3
Starlight Beds£41.444.2★
Starlight Beds Made to Measure Caravan Mattress - 2ft3 x 6ft
Starlight Beds£64.594.5★
Starlight Beds Tempo White Shorty Mattress 2ft6 x 5ft9
Starlight Beds£51.274.4★
eXtreme comfort ltd Cooltouch Colours Orange Shorty Mattress - 75x175cm 18cm deep. Memory Foam and Coil Spring Hybrid Plush Comfort UK Made Mattress in a Box
eXtreme comfort ltd£41.634.0★
What buyers say about shorty mattress 175 x 75
What buyers praise and complain about, mined from review topics.What buyers love
“Very comfortable”
“Decent quality”
“Budget friendly”
“Fits beautifully on the toddler bed is very comfortable”
“Nice quality mattress”
“Just soft and comfy, it fits in the bed well just exactly i like it”
“It was as expected”
“Lovely thick mattress”
“comfortable”
“It absolutely cools down my bed”
What buyers complain about
“Not very thick”
“its very uncomfortable”
“To small”
“bad quality for this price”
“Smell is absolutely disgusting”
“Doesnt last only have 2 months & its already balling & falling apart”
“Its very flat even 3 days later it never got any thicker”
“doesn't worth more then 10£ Doesn't do any difference”
“stained”
“thin”
Top return reasons
Common questions
- Is shorty mattress 175 x 75 profitable to sell on Amazon United Kingdom?
- The niche generates £38K/yr across 21 tracked products. 90-day search growth is -25.2%. Flapen's verdict: Skip it (41/100).
- How competitive is the shorty mattress 175 x 75 niche?
- 6 brands and 10 sellers compete. The top 5 products take 62% of clicks and top 5 brands hold 99% of demand.
- What do buyers complain about in shorty mattress 175 x 75?
- Top complaints mined from reviews: Thickness, Comfort-Overall, Size-Overall. The return rate is 1.2%.
- When does demand for shorty mattress 175 x 75 peak?
- Demand peaks in Jan–Feb; the busiest month runs 1.8× the quietest.
- What does it cost to enter the shorty mattress 175 x 75 niche?
- Listings span £28.60–£74.87; the average listing price is £44.95 (sweet spot $15–$100). The average incumbent carries 2,091 reviews — the moat a new listing must climb.